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The Geology of a Content Marketing Strategy

The Geology of a Content Marketing Strategy | Content Marketing & Content Strategy | Scoop.it
What do blogs and volcanoes have in common? More than you might expect.
Stefano Principato's insight:

Blava content is generally more educational, informational, and entertaining. It's created for the reader, and will really grab the attention of someone who is early in their decision-making process.

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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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The 6Cs of Global Social Media

The 6Cs of Global Social Media | Content Marketing & Content Strategy | Scoop.it
More than 2 billion people around the world used social media in the past 30 days, and these numbers are still growing at an impressive rate: This connected, vocal audience presents huge
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How To Make Your Content Marketing Stand Out In The Crowd

How To Make Your Content Marketing Stand Out In The Crowd | Content Marketing & Content Strategy | Scoop.it
Throughout the last 3 years, content marketing has gone from a methodology only advanced marketers know and use to one of the trendiest and overused buzzwords. Suddenly every marketer has a blog talk…
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Display retargeting 101: a handy guide to the buzziest ads on the internet

Display retargeting 101: a handy guide to the buzziest ads on the internet | Content Marketing & Content Strategy | Scoop.it
Retargeting relies fundamentally on collecting user data and applying it intelligently to expedite conversions.
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How to Build a Perfect Content Distribution Strategy

How to Build a Perfect Content Distribution Strategy | Content Marketing & Content Strategy | Scoop.it
If content lives on the Internet but no one sees it, does it really exist? Aside from philosophical musings, the truth is without distribution even the most creative, innovative, and groundbreakin…
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How to Get Started With Visual Content Marketing |

How to Get Started With Visual Content Marketing | | Content Marketing & Content Strategy | Scoop.it
Do you want to use visual content in your social media marketing? This article shares tools and tips for adding visual content to your marketing mix.
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The New Rules of Selling

Sales is being radically redefined like never before. With buyers now in possession of unlimited information, online content is quickly becoming the dominant d…
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What’s a Content Acquisition Specialist? 5 Content Writing Jobs Defined

What’s a Content Acquisition Specialist? 5 Content Writing Jobs Defined | Content Marketing & Content Strategy | Scoop.it
Content writing is an increasingly sophisticated industry, which has led to a wave of hyper-specialized content marketing jobs. As content marketing matures and content tools become increasingly soph…
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Infographic: Get More Social Media Traffic by Use These Surprising Words

Infographic: Get More Social Media Traffic by Use These Surprising Words | Content Marketing & Content Strategy | Scoop.it
Do you know, the words can change the way people feel, changes the meaning, the mood and the motivation. And how about if you can use that words on your social media marketing efforts?

Via Brian Yanish - MarketingHits.com
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Miami Marketing Tools's curator insight, August 25, 2:48 PM

Doubts about a descriptive word? See trends posted in this article.

Jeff Domansky's curator insight, August 26, 11:04 PM

Words matter and their impact varies by social media channel.

Beri Creative's curator insight, Today, 5:57 PM

The power of words - don't EVER underestimate it!

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Infographic: The Social Media Etiquette Guide to Business

Infographic: The Social Media Etiquette Guide to Business | Content Marketing & Content Strategy | Scoop.it
Are you THAT guy on social media? Follow these social media business etiquette tips to promote the best version of yourself online.
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Benjamin Labarthe-Piol's curator insight, August 24, 6:15 AM

Great and simple infographic

Moumita Gryffindorian Dasgupta's curator insight, August 25, 1:16 AM

Perfectly sketched a well-mannered infographic post :)

Kaye Davis's curator insight, August 26, 2:48 PM

A great guide for social media!

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SlideShare 101. Why should you use SlideShare?

The SlideShare 101 is a quick start guide if you want to walk through the main features that the platform offers. This will keep getting updated as new featur…
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Michail Darley's curator insight, August 27, 8:44 PM

It's a message for Slideshare on Slideshare. But if you haven't used it before, it can be very handy. And free.

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5 Steps to Creating a Powerful Content Marketing Strategy

5 Steps to Creating a Powerful Content Marketing Strategy | Content Marketing & Content Strategy | Scoop.it
Never before in the history of the world, has the playing field been so level for companies everywhere. The advent of social media and blogging has completely democratized the business world, and opened doors for even the smallest of business....
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Benjamin Labarthe-Piol's curator insight, August 23, 12:15 AM

A good summary and a simple way to step into the game.

Kirsten Jassies's curator insight, August 23, 5:43 AM

More businesses than ever are discovering the advantages associated with publishing original content on a regular basis, instead of embedding advertisements into external content.

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Can Bose create a pitch-perfect content experience?

Can Bose create a pitch-perfect content experience? | Content Marketing & Content Strategy | Scoop.it
Despite creating fantastic products and winning several Red Dot design awards in the process, BOSE isn’t often seen as a cool company.
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Announcing the All-New Beginner's Guide to Link Building

Announcing the All-New Beginner's Guide to Link Building | Content Marketing & Content Strategy | Scoop.it
We're excited to announce the third beginner's guide from Moz: The Beginner's Guide to Link Building!
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The Power of Remarketing in PPC (Infographic)

The Power of Remarketing in PPC (Infographic) | Content Marketing & Content Strategy | Scoop.it
Wise business owners and digital marketers competing in the very competitive world on Internet marketing make use of both organic and paid online marketing channels. With Google controlling 67% of th…
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15 Free Content Marketing Tools To Make Your Life Easier

15 Free Content Marketing Tools To Make Your Life Easier | Content Marketing & Content Strategy | Scoop.it
Content manager and content marketers lives can get a bit hectic. They spend a lot of time identifying what is seen as relevant and valuable content, in relation to their product, with the intent of …
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Introducing the Content Marketing Team Matrix

Introducing the Content Marketing Team Matrix | Content Marketing & Content Strategy | Scoop.it
A few months ago I created the Periodic Table of Content Marketing, to provide a handy – and hopefully helpful - cut-out-and-keep guide for content professionals.
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What kind of content marketer are you? [Infographic]

What kind of content marketer are you? [Infographic] | Content Marketing & Content Strategy | Scoop.it
Content marketing is a fast-moving industry and successful marketers need a full quota of diverse skills in order to keep up with ever-changing trends and audience preferences. While we all ultimatel…
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8 Content Marketing Infographics Every Marketer Must Bookmark

8 Content Marketing Infographics Every Marketer Must Bookmark | Content Marketing & Content Strategy | Scoop.it
Long posts are very helpful and there are things that cannot be said in a checklist, image, or an infographic. However, an infographic can be very useful as a quick reference sheet to get the gist o…
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18 Social Media Marketing Tips to Improve Your Marketing |

18 Social Media Marketing Tips to Improve Your Marketing | | Content Marketing & Content Strategy | Scoop.it
Are you looking for actionable social media marketing tips? This article shows 18 ways to improve your social media marketing and networking.
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Google Webmaster Tools: The Must Know Features For SEO

Google Webmaster Tools: The Must Know Features For SEO | Content Marketing & Content Strategy | Scoop.it
Integrating analytics to your search engine optimization campaigns is a major step that you can take in order to magnify the results of your SEO digital marketing system. Among the most valuable anal…
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Vine Introduces New Camera: This Week in Social Media

Vine Introduces New Camera: This Week in Social Media | Content Marketing & Content Strategy | Scoop.it
Social media news and new developments making social media marketing easier. (Vine, Twitter, Facebook Ads, YouTube App, SlideShare)
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Social Media Management for Restaurants

Social Media Management for Restaurants | Content Marketing & Content Strategy | Scoop.it
A question for you: why has the McDonald’s corporation been able to sustain dominance in the restaurant world for so many decades on end? Is it because they serve the best food? The answer to that …
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Take Your Event Beyond Its Venue: 4 Content Marketing Ideas

Take Your Event Beyond Its Venue: 4 Content Marketing Ideas | Content Marketing & Content Strategy | Scoop.it
Marketers continue to rate in-person events as their most effective tactic. You're probably already using events as a resource for your overall content creation plan, but a common challenge is know...
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Magnetic Content: Customer Attraction, 2014 version

Content marketing can help you achieve what advertising cannot: winning the trust of your prospects and customers. Learn the essential strategies for creating …
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4 Ways To Strategically Rethink Your Viral Sharing Strategy (Infographic)

4 Ways To Strategically Rethink Your Viral Sharing Strategy (Infographic) | Content Marketing & Content Strategy | Scoop.it
A New Way of Seeing Viral Sharing It can be difficult to really understand how online content goes viral. Sometimes a well developed video will sit in one corner of the internet while some random c…
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Marco Favero's curator insight, August 22, 5:42 AM

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