Q: What kind of content should a local business develop?
A: The kind that converts!
Okay, you could have hit on that answer yourself, but as this post aims to demonstrate:
There are almost as many user paths to conversion as there are customers in your city, and Your long-term goal is to become the authority in your industry and geography that consumers and search engines turn to.
Google’s widely publicized concept of micro-moments has been questioned by some local SEOs for its possible oversimplification of consumer behavior. Nevertheless, I think it serves as a good, basic model for understanding how a variety of human needs (I want to do, know, buy something, or go somewhere) leads people onto the web....
Managing your business blog? With these amazing content creation tools and platforms, you will be able to impress your audience with every new post and make your job of running a small business a lot easier.Managing your business blog? With these amazing content creation tools and platforms, you will be able to impress your audience with every new post and make your job of running a small business a lot easier.
If you’ve been in marketing for more than a few days you’re likely all too familiar with the never-ending barrage of ‘hot trends’ popping up by the minute. *Cough* Mastodon *Cough*. It can be overwhelming sorting...read more
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.