Content Marketing & Content Strategy
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Six content marketing trends to watch this year

Six content marketing trends to watch this year | Content Marketing & Content Strategy | Scoop.it
The importance of Content Marketing across business sectors and organizations of all sizes continues to grow year over year.
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Equally as impactful as mobile design, content curation and aggregation are causing sweeping changes to the publishing industry and the way in which we consume news.

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Content Marketing & Content Strategy
Models. Tools & Steps To Executing A Content Strategy
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3 Ways to Find Prospects Using Twitter 

3 Ways to Find Prospects Using Twitter  | Content Marketing & Content Strategy | Scoop.it
Are you looking for creative ways to generate leads with Twitter? Discover three ways to find your next customers on Twitter.
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10 Simple Ways to Choose the Best Social Media Platform

10 Simple Ways to Choose the Best Social Media Platform | Content Marketing & Content Strategy | Scoop.it
There are so many social networks these days. If you’re new to social media, or you’re a startup and you’ve been busy with other things, how do you choose the best one? Here are some ways you c…
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What to Look for in an Online Community Platform

What to Look for in an Online Community Platform | Content Marketing & Content Strategy | Scoop.it
In the age of social networking, you can’t succeed in business (or anything, for that matter) without building an online community. While there are lots of ways to do that, one of the earliest ques…
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Your Essential Guide to Internal Content Linking

Your Essential Guide to Internal Content Linking | Content Marketing & Content Strategy | Scoop.it
Today, it’s easy to get caught up in the glitzy, glamorous SEO tricks and tactics that are flooding the web.

Via THE *OFFICIAL ANDREASCY*, malek, massimo facchinetti
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nukem777's curator insight, February 22, 7:13 AM
Tagging and ranking for SEO, good tips
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How to Get More Likes on Facebook: 52 Strategies and Ideas

How to Get More Likes on Facebook: 52 Strategies and Ideas | Content Marketing & Content Strategy | Scoop.it
One question every business has on Facebook is “How do I get more Likes?” Though they aren’t everything, Likes are a strong representation of how many people your social media marke…
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4 Ways the Email Newsletter Is Making News Better

4 Ways the Email Newsletter Is Making News Better | Content Marketing & Content Strategy | Scoop.it
Discerning readers are abandoning social news feeds for the email newsletter, and it's making news better.
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How to Get More Leads From Social Media

How to Get More Leads From Social Media | Content Marketing & Content Strategy | Scoop.it
What’s your impression of how hard it is to generate leads on social media? My impression used to be that social media lead generation is unusually hard—much harder than content marketing. But in…
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Social Media Basics: 5 Ways to Create Engaging Content for Your Customers

Social Media Basics: 5 Ways to Create Engaging Content for Your Customers | Content Marketing & Content Strategy | Scoop.it
There is a question that should come across every small business owner who generates content for their customers: what good is putting out content that nobody sees or is interested in? Let us take th…
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How to Verify a Facebook Page for a Local Business 

How to Verify a Facebook Page for a Local Business  | Content Marketing & Content Strategy | Scoop.it
Wondering how to add a layer of legitimacy to your local business's Facebook page? Discover how to get your local Facebook page verified.
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19 Quick and Easy Lead Magnets That Attract B2B Buyers

19 Quick and Easy Lead Magnets That Attract B2B Buyers | Content Marketing & Content Strategy | Scoop.it
Do you get lackluster conversions from your blog? Try adding some content upgrades! Here’s how these simple lead magnets can help you achieve conversion rates of 25%-54%. Your email list is your mo…
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How to Create Instagram Lead Ads 

How to Create Instagram Lead Ads  | Content Marketing & Content Strategy | Scoop.it
Want more leads from Instagram? Discover how to set up lead ads on Instagram to collect valuable contact information from prospects.
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5 Social Media Tools Every Smart Marketer Uses

5 Social Media Tools Every Smart Marketer Uses | Content Marketing & Content Strategy | Scoop.it
Are you getting the most out of your social media marketing? For most businesses, the answer is “No.” One of the big reasons why is that these businesses aren’t using the right tools. You see,…
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How to Use Facebook Groups to Grow Your Website Traffic

How to Use Facebook Groups to Grow Your Website Traffic | Content Marketing & Content Strategy | Scoop.it
There is an abundance of Facebook groups out there. I am sure you’re even joined a couple of eCommerce groups yourself. However, did you know that Facebook groups are not only for connecting and le…
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How to Use Google Search Console for SEO

How to Use Google Search Console for SEO | Content Marketing & Content Strategy | Scoop.it
Read our Google Search Console tips to use know how to use the free SEO tool to increase your organic visibility for your website.
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Selling Online: Comparing The Top Ecommerce Platforms Available

Selling Online: Comparing The Top Ecommerce Platforms Available | Content Marketing & Content Strategy | Scoop.it
Ecommerce had its coming out party with Amazon’s 1994 debut. Since then, Amazon has expanded well beyond online retail (though it does still dominate that realm) with its hand in hardware developme…
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10 Ways You should be Using Flipboard to Consume and Share Content

10 Ways You should be Using Flipboard to Consume and Share Content | Content Marketing & Content Strategy | Scoop.it
Flipboard helps you to join up the dots and forge connections with other thought leaders and make smarter decisions.

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malek's curator insight, February 22, 6:17 PM

A digital collection lets you promote certain attributes and ideas that you want to associate yourself with, so people create a more complex, clear picture of who you are.

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Back to the Basics: Optimizing a LinkedIn Company Page

Back to the Basics: Optimizing a LinkedIn Company Page | Content Marketing & Content Strategy | Scoop.it
I recently was helping a client get their LinkedIn company page optimized (well really just set up as they had a page for a while, but they didn’t create it or manage it) and thought, this isn’t…
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7 Tips To Creating Stronger Blog Content

7 Tips To Creating Stronger Blog Content | Content Marketing & Content Strategy | Scoop.it
When it comes to creating the best content for my blog, there is one phrase that keeps me focused. We need to create content with a purpose. With two million blog posts going up daily, it’s possibl…
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3 Creative Ways to Use Live Video for Business 

3 Creative Ways to Use Live Video for Business  | Content Marketing & Content Strategy | Scoop.it
Wondering how live streaming can increase customer loyalty and engagement? Discover three creative ways to use live video in your social media marketing.
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Instagram Marketing: 20 Excellent Examples & Ideas from Top Brands

Instagram Marketing: 20 Excellent Examples & Ideas from Top Brands | Content Marketing & Content Strategy | Scoop.it
With 600 million users, Instagram’s growth is showing no signs of slowing down anytime soon. It’s become a prime place for brands to show off their personalities and promote their products to the…
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A Quick Guide To Split Testing Facebook Ads

A Quick Guide To Split Testing Facebook Ads | Content Marketing & Content Strategy | Scoop.it
We completely understand if you missed this one, and to be honest, not every brand has been allowed to take part. But split testing is out there for some Facebook business accounts, and this means th…
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The Importance of Short Videos in 2017 to Grow Your Business

The Importance of Short Videos in 2017 to Grow Your Business | Content Marketing & Content Strategy | Scoop.it
Social media’s focus has been slowly morphing from images to video for a while now, with the uprising of video sharing sites like Vine (RIP) and Snapchat, the decade-long dominance of YouTube and r…
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Think You’re Not Good at Content Marketing? Try Simplifying Your Strategy

Think You’re Not Good at Content Marketing? Try Simplifying Your Strategy | Content Marketing & Content Strategy | Scoop.it
The masters of content marketing have become the masters of the digital universe. Those who excel at this craft enjoy as much as 7.9 times more site traffic than those who fall flat. They experience higher engagement levels, generate leads at a fraction of the cost of outbound marketing, and see conversion rates that are […]
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10 Blog Content Elements That Make It Awesome and Effective

10 Blog Content Elements That Make It Awesome and Effective | Content Marketing & Content Strategy | Scoop.it
So you have your blog established, but is it bringing the results you expected? If not, you may be missing one or more of these essential blog content elements. Regardless of your years of experience…
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12 Ideas to Fill Your Editorial Calendar

12 Ideas to Fill Your Editorial Calendar | Content Marketing & Content Strategy | Scoop.it
It’s difficult to keep content fresh, which is why we start brainstorming early on. If you know your niche and what your customers respond to, putting ideas on your calendar shouldn’t be too hard…
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