Google changes its search engine formulas over 500 times a year in the pursuit of delivering results that are relevant to you the user of search.This is achieved through the key element of producing great unique content.
One of the most important aspects of your personal branding strategy is creating high-quality content to show your expertise and build your online authority. Why do you need to produce original content for personal branding?
Business 2 Community What WordPress 3.6 Means For Content Marketers Business 2 Community Suffice to say, it's pretty cool, especially for content marketers who have multiple people involved with one blog.
Brands must be part of news-making by joining the conversation and reflecting real world events in order to engage consumers, thus capitalising on content opportunities. ("What's next for content #marketing?
Many business leaders under estimate the work required to develop good content marketing that drives real results. Many think it's as easy as a simple blog post and you're done. This couldn't be further from the truth.
Three things really fascinate me about the new digital writing toolkit: the possibility of increased immersion in a story, the ability to represent choice, and the way the audience can influence the story. I'll take them one by one.
Here is the best part about content curation, though. It doesn’t require you to be a writer, or a filmmaker, or an on-screen commentator. Curation is inherently behind the scenes. What it does require, though, is expertise. It requires the ability to think and collect. They are different skills sets than creation, but in a business environment – it is far more likely that you will find someone with deep subject matter expertise in a particular industry, topic or issue. They may not necessarily be gifted writers or documentarians, but their expertise is their strength and though creating original content may be an uphill battle – curating highly valuable content available elsewhere can be a much more realistic goal.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.