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6 Reasons Your Website Needs a Facelift

6 Reasons Your Website Needs a Facelift | Content Marketing | Scoop.it
How old is your website? It may be time for a facelift to the look and feel as well as your content to entice prospects to become customers. Here’s how.
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Why SEO Copywriting Isn’t Dead (In Under 300 Words)

Why SEO Copywriting Isn’t Dead (In Under 300 Words) | Content Marketing | Scoop.it
Do you think SEO copywriting can RIP? Here’s why it’s not dead and why your content marketing program needs to do it well.
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Anatomy of a Blog Post: 11 Tips For Writing an Article

Anatomy of a Blog Post: 11 Tips For Writing an Article | Content Marketing | Scoop.it
Follow this process when you’re writing an article to ensure your blog attracts your target audience, keeps them interested, and compels them to share it.
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Why Marketers Need More Education to Push Content Publishing ...

Why Marketers Need More Education to Push Content Publishing ... | Content Marketing | Scoop.it
Organizations increasingly recognize the value of content marketing, but many continue to struggle with the basics. Find out why marketers need more education.
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Introducing The Periodic Table of Content Marketing

Introducing The Periodic Table of Content Marketing | Content Marketing | Scoop.it
I’ve written a lot about content strategy over the past decade. I’ve also highlighted various niche tactics that can help content creators to succeed, as well as plenty of examples of excellent content. But I haven’t created many visualisations, and recently I have been keen to do one.
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Would Your Content Marketing Program Survive in the Shark Tank? - Business 2 Community

Would Your Content Marketing Program Survive in the Shark Tank? - Business 2 Community | Content Marketing | Scoop.it
Business 2 Community
Would Your Content Marketing Program Survive in the Shark Tank?
Business 2 Community
Strangely enough, Shark Tank got me thinking about content marketing.
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Content Marketing: 6 Steps to Developing an Effective Strategy - Huffington Post

Content Marketing: 6 Steps to Developing an Effective Strategy - Huffington Post | Content Marketing | Scoop.it
Content Marketing: 6 Steps to Developing an Effective Strategy
Huffington Post
Search for "content marketing" on Google and you will come up with more than 1 billion (yes, billion) results.
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Anatomy of a Blog Post: 11 Tips For Writing an Article

Anatomy of a Blog Post: 11 Tips For Writing an Article | Content Marketing | Scoop.it
Follow this process when you’re writing an article to ensure your blog attracts your target audience, keeps them interested, and compels them to share it.
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4 Signs You Should Outsource B2B Content Marketing - Business 2 Community

4 Signs You Should Outsource B2B Content Marketing - Business 2 Community | Content Marketing | Scoop.it
4 Signs You Should Outsource B2B Content Marketing Business 2 Community 4 Signs You Should Outsource B2B Content Marketing image outsourcing Any business that has tried to create and execute a B2B content marketing strategy knows how challenging it...
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5 Tips to Turn Your Business Into an Educational Powerhouse

5 Tips to Turn Your Business Into an Educational Powerhouse | Content Marketing | Scoop.it
Is your blog attracting and converting prospects? Follow these content marketing tips to make your blog a trusted resource.
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8 Reasons Your Content Marketing Program Isn’t Working

8 Reasons Your Content Marketing Program Isn’t Working | Content Marketing | Scoop.it
Are you frustrated with your content marketing program because it isn’t achieving results? Here are the reasons your content marketing isn’t working.
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Avoid These 10 Common Mistakes to Create the Best Landing Pages

Avoid These 10 Common Mistakes to Create the Best Landing Pages | Content Marketing | Scoop.it
The best landing pages achieve one basic but critical goal: they convince a visitor to take action. Follow these tips to create landing pages that convert.
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Content Marketing Gets a Beer Buzz - Mobile Marketing Watch

Content Marketing Gets a Beer Buzz - Mobile Marketing Watch | Content Marketing | Scoop.it
Mobile Marketing Watch Content Marketing Gets a Beer Buzz Mobile Marketing Watch Content Marketing Gets a Beer Buzz 300x262 Content Marketing Gets a Beer Buzz According to some industry professionals, the marketing muscle of quality and relevant...
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A Content Marketing Plan for Turning Your Influencers Into Partners

A Content Marketing Plan for Turning Your Influencers Into Partners | Content Marketing | Scoop.it
As marketers look to boost their content efforts, many turn to influencers to lend credibility to a piece of content or a brand. Find out how to create a content marketing plan that will build rela...
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Budgets Shift To Content Marketing CMO's Say - Chief Marketer

Budgets Shift To Content Marketing CMO's Say - Chief Marketer | Content Marketing | Scoop.it
Budgets Shift To Content Marketing CMO's Say
Chief Marketer
CMOs agree that content marketing is important to their business, and many expect to see a positive ROI from their content marketing efforts this year.
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Now Read This! Does Email Marketing Still Work?

Now Read This! Does Email Marketing Still Work? | Content Marketing | Scoop.it
Are you integrating email marketing into your larger content marketing program? See how to drive more qualified prospects to the articles on your blog.
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Is Your Content Like a Twinkie or Grandma’s Apple Pie?

Is Your Content Like a Twinkie or Grandma’s Apple Pie? | Content Marketing | Scoop.it
It’s time to remove the empty calories from your content marketing program and start writing high-quality articles that provide information we can use.
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Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results - Search Engine Watch

Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results - Search Engine Watch | Content Marketing | Scoop.it
Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results
Search Engine Watch
With big brands going all-in with content marketing, the competition has never been fiercer.
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