According to a 2012 study by AOL and Nielsen, 27,000,000 pieces of content are shared every day. By now, the mantra of “content is king” has been relentlessly drilled into our collective heads – but more isn’t always necessarily better.
Quality is important – but how do you know if you’re really producing content that’s engaging your audience? Perhaps even more importantly, how are you measuring the results?
If you write and share it – will they come?
Let’s take a look at several new findings made as a result of a joint study between the Content Marketing Institute, MarketingProfs and Brightcove and what they could mean for next year’s content marketing trends...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.