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Content Marketing: A Truly Winning Difference

Content Marketing: A Truly Winning Difference | Content Marketing | Scoop.it
In the 1920s, Schlitz beer went from 5th in the market to a tie for first. All because a sharp copywriter named Claude Hopkins highlighted their water purif

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12 Roles Essential to the Future of Content Marketing

12 Roles Essential to the Future of Content Marketing | Content Marketing | Scoop.it
It is vital for organizations to examine their content creation strategies in light of the rapidly evolving content marketing industry. Find out what we see as 12 essential roles for the future.
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A Guide for Frequently Asked SEO Questions

A Guide for Frequently Asked SEO Questions | Content Marketing | Scoop.it
This guide to SEO frequently asked questions gives some insight to link pathways and keyword types. (#SEO can be baffling.
Richard Washington's insight:

Visually mapping SEO is beneficial for keywording and page optimization online and offline.

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Guide to Content Curation on Google+ - Anders Pink

Guide to Content Curation on Google+ - Anders Pink | Content Marketing | Scoop.it
Guide to content curation on Google plus. (Guide to Content Curation on Google+ - Anders Pink http://t.co/un4cZc9Eoa)
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Rescooped by Richard Washington from Content Strategy |Brand Development |Organic SEO
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4 Incredible Content Marketing Case Studies From SmarterContent.org

4 Incredible Content Marketing Case Studies From SmarterContent.org | Content Marketing | Scoop.it
Clarissa Sajbl shares some of the best content she found on Smartercontent.org.

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Level343's curator insight, July 9, 2013 12:10 PM

Great Case Studies... liked Bing – Decode Jay Z

Rescooped by Richard Washington from Content Curation World
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How To Plan an Editorial Calendar For Your Organization

How To Plan an Editorial Calendar For Your Organization | Content Marketing | Scoop.it
Planning ahead makes social media management so much easier. A simple way to keep you on track is to develop a content and curation calendar for your

Via Robin Good
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Robin Good's curator insight, June 19, 2013 7:44 AM



Takeaway: Planning ahead makes social media management so much easier. A simple way to keep you on track is to develop a content and curation calendar for your social posts.

From the original article by Nicole Bremer Nash on TechRepublic:

"Debate abounds over how much time a social media manager should spend each day on social networks and content.


The issue isn’t so much a matter of drive as it is that the Internet is one big rabbit hole of information.


Even if you stay focused on things related to work, you can find yourself losing valuable time in the course of managing your online content."


If you use content curation as a content marketing strategy, learning how to work with a editorial calendar is certainly useful. In tis way you rely less on the spur and impulse of the moment and more of what is really needed by your audience, while seeing clearly the forest from the trees.



Useful. 7/10


Full article: http://www.techrepublic.com/blog/social-media-in-the-enterprise/create-a-social-media-content-posting-and-curation-calendar/503