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Content Upgrades: The Single Best Strategy To Grow Your Email List

Content Upgrades: The Single Best Strategy To Grow Your Email List | Content Marketing | Scoop.it
Looking to generate leads, make sales or build your audience? Use these content upgrade templates to increase your opt-in rate and build an email list FAST!
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5 Content Marketing Habits That Cause Blogs to Fail

5 Content Marketing Habits That Cause Blogs to Fail | Content Marketing | Scoop.it
A bad content marketing strategy can single-handedly kill your ROI. Check out these five bad marketing habits and, most importantly, how you can fix them.
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[Survey] How 1000+ Top Business Bloggers Create Content

[Survey] How 1000+ Top Business Bloggers Create Content | Content Marketing | Scoop.it
[Survey] How 1000+ Top Business Bloggers Create Content A few weeks back, the folks from Orbit Media published the results from an interesting survey of 1000 business bloggers. Their goal was to find what the mo
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How To Sell On Your Blog Without Being Salesy

How To Sell On Your Blog Without Being Salesy | Content Marketing | Scoop.it
Want to create value-driven sales content, without all the "selling?" These strategies will work on ANY blog to increase conversions and make more sales.
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Maslow’s Hierarchy of Needs for Social Media Marketing

Maslow’s Hierarchy of Needs for Social Media Marketing | Content Marketing | Scoop.it
The most important part of social media is the strategy driving your content. Where does your company fall on the hierarchy of social media marketing needs?
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89 Percent Of Companies Using Content Marketing Say It Works [Survey]

89 Percent Of Companies Using Content Marketing Say It Works [Survey] | Content Marketing | Scoop.it
Ascend2 Content Marketing Trends Survey also looks at effectiveness and difficulty of using different types of content.

Via Bonnie Burns
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Bonnie Burns's curator insight, March 16, 2015 4:07 PM

Almost nine out of 10 companies that use content marketing said that it’s either “very successful” or “somewhat successful.”

garrymartinca's curator insight, March 17, 2015 6:36 PM

How do companies measure this. I remember an old saying if you can't measure it, you can't manage it. Introduce LIA to your Marketing and Sales Teams http://www.liaapp.com

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How to Predict What Content Will Do Well in Your Niche

How to Predict What Content Will Do Well in Your Niche | Content Marketing | Scoop.it
Blogging doesn’t have to be a guessing game if you have a smart content strategy. Use these tips to predict what content your readers will love.
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The State of Content Marketing 2015 [INFOGRAPHIC]

The State of Content Marketing 2015 [INFOGRAPHIC] | Content Marketing | Scoop.it
Close to one third of marketers believe that content marketing will be the most commercially important digital marketing trend for 2015.

Via Don Dea
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Don Dea's curator insight, February 4, 2015 12:46 AM

Close to one third of marketers believe that content marketing will be the most commercially important digital marketing trend for 2015, and half expect their budgets to increase accordingly, reveals a new study.

Smart Insights polled more than 600 readers about their marketing activity for 2015, and found that 29.6 percent of respondents cited content marketing as their top digital tool for the year, ahead of big data (14.6 percent) and marketing automation (12.8 percent).

Social media marketing (8.9 percent) finished fifth.

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New Data: What Types of Content Perform Best on Social Media?

New Data: What Types of Content Perform Best on Social Media? | Content Marketing | Scoop.it
Check out this original research from BuzzStream and Fractl on what content performs best on social media throughout the year.
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Get Inside Your Customer’s Head With These Marketing Feedback Loops

Get Inside Your Customer’s Head With These Marketing Feedback Loops | Content Marketing | Scoop.it
How many times have you started a campaign with one marketing strategy in mind and made no changes to that strategy along the way? Chances are you can count those times on one hand. Why? Because a good strategy is flexible, and marketing today requires us to constantly pivot. Marketing, especially online, changes so quickly …
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The 3 F’s: How to Decide if Your Next Client is a Good Fit

The 3 F’s: How to Decide if Your Next Client is a Good Fit | Content Marketing | Scoop.it
A few weeks ago I was talking to a friend who owns a marketing agency. The agency is her first venture, so I asked about the biggest challenge she’s had so far. I’m by no means an expert, but after running a business for a few years I do know it’s easy to forget what …
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The Game of Life: How Can You Leverage “Gamification” For Your Small Business? | Small Business NZ -

The Game of Life: How Can You Leverage “Gamification” For Your Small Business? | Small Business NZ - | Content Marketing | Scoop.it
Here you will find free & helpful information to Start, Manage and Grow your Small or Home Based Business here in New Zealand. Also articles about Marketing, Social Media, Sales, Technology and more...
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How to Write Powerful Business Blog Posts

How to Write Powerful Business Blog Posts | Content Marketing | Scoop.it
Publishing a blog post often gets simplified into coming up with an idea, writing about it, and hitting publish. But as anyone who has a blog will tell you, it’s never that simple. Here is the process that we go through at Fluxe for our content and our clients’ content. I recommend you always take [...]
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3 Ways to Position Your Key Employees as Industry Thought Leaders

3 Ways to Position Your Key Employees as Industry Thought Leaders | Content Marketing | Scoop.it
After working with thought leaders across many different industries, we’ve noticed a few trends. Here's how to cultivate thought leaders in your company.
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Talking Content Marketing Strategy on Startup Dallas

Talking Content Marketing Strategy on Startup Dallas | Content Marketing | Scoop.it
Talking Content Marketing Strategy on Startup Dallas I love doing interviews, but I'm usually the one asking the questions. Today however, I'm sharing an interview where I had the opportunity to be in the hot
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7 Essential Tools & Apps Your Business Should Be Using

7 Essential Tools & Apps Your Business Should Be Using | Content Marketing | Scoop.it
It’s no secret I love trying new online tools and apps. Here are seven time-saving tools we use at Fluxe that every small business should be using.
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9 Questions to Determine if You Should Keep Your Content Marketing In-House

9 Questions to Determine if You Should Keep Your Content Marketing In-House | Content Marketing | Scoop.it
Should you train someone in-house or hire an outside content marketing company? Here are nine questions to help determine which option is best for you.
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How To Create a Year of Blog Content in One Day

How To Create a Year of Blog Content in One Day | Content Marketing | Scoop.it
When I tell business owners they have enough marketing content to last a year, I’m usually met with a little skepticism. And that’s putting it mildly.
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Why Your Content Marketing May Be A Waste Of Time

Why Your Content Marketing May Be A Waste Of Time | Content Marketing | Scoop.it
Much of our wasted time happens with good intentions, especially in marketing. Here are 3 ways you're wasting time in content marketing and how to fix them.
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How To Train Your Website To Be Your Best Salesperson - Fluxe Digital Marketing

How To Train Your Website To Be Your Best Salesperson - Fluxe Digital Marketing | Content Marketing | Scoop.it
Your website has the potential to be your best salesperson. So why aren’t you treating it like the rest of your sales team? You wouldn’t send your sales team on calls without the proper training and support, would you? And you’d never send them out without making sure they had a great answer for every objection …
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7 Questions to Evaluate New Marketing Opportunities - Fluxe Digital Marketing

7 Questions to Evaluate New Marketing Opportunities - Fluxe Digital Marketing | Content Marketing | Scoop.it

Use these 7 questions to decide whether new marketing opportunities are worth pursuing, and get the most out of your marketing strategies.

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Crush Your E-commerce Marketing - Kindle Ebook FREE on Amazon until 11/15!

Crush Your Ecommerce Marketing: 24 Instant Strategies to Boost E-commerce Sales, Maximize Profits and Crush Your Online Competition - Kindle edition by Joel Widmer, John Price, Evan Tardy. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Crush Your Ecommerce Marketing: 24 Instant Strategies to Boost E-commerce Sales, Maximize Profits and Crush Your Online Competition.
Joel Widmer's insight:

My Book, Crush Your E-commerce Marketing, is free until Saturday 11/15 on Amazon. http://twentylabs.com/joel-twitter-e-commerce


It includes 24 strategies for increasing targeted traffic to your site, converting leads into buyers and creating loyal repeat customers after they've purchased.

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12 Essential Books for Small Businesses Giveaway

12 Essential Books for Small Businesses Giveaway | Content Marketing | Scoop.it
You can win this set of 12 transformational business books… each can make a huge impact on the success of your business, lifestyle and your income.
Enter your best email below and we’ll pack up and ship all of these transformation books to one lucky winner!
**PLUS** Several of these books have been personally autographed by the authors!!
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I wanted to share the 12 books that have had the biggest impact on my business... So I’m giving them away!

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The Only Marketing Channel You Actually Own

The Only Marketing Channel You Actually Own | Content Marketing | Scoop.it
Question: If your social networks shriveled up overnight and your search rankings disappeared tomorrow, who would actually return to your site? If you hesitated, keep reading. In this post I’ll show you exactly why you can’t build a blog or run a profitable business website without building an email list. Let’s dig in! Email is …
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Why email is more powerful today than it's ever been. 

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Can Overthinking Reduce a Leader's Influence?

Can Overthinking Reduce a Leader's Influence? | Content Marketing | Scoop.it

We've all seen this: The CEO who acts instinctively, sometimes with terrible results, keeps his or her job and even develops a loyal following. Meanwhile, the thinker in the executive suite who consistently offers the right, deliberated answer rarely gets a promotion.

Researchers at Stanford Graduate School of Business set out to answer the question of whether we sometimes penalize thoughtfulness — not in ourselves, but when we see it in others.


Via The Learning Factor
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Miklos Szilagyi's curator insight, August 25, 2014 3:35 AM

Well, rest the common sense of the right balance... all attempts to break into actionable pieces what is in the very actual situation is impossible are futile... sometimes intuition is better than too much thinking and sometimes intuition puts things astray...it's a bit mote complicated than "less thinking & moreintuition"" (see books like "Think twice",  "Think again" or Kahneman's...)...

 

Of course and it' an interesting aspect that the  staff is how influenced by how the decision is made... decisions might be powerful  and  with full of confidence made by either by more thinking by more by intuition, the essence is the  congruity, the authenticity of those making it and the transparence of the process...

rodrick rajive lal's curator insight, August 25, 2014 4:54 AM

I guess it is time we realised that overthinking and overanalyzing do not give good returns after all! The ideal CEO is a person who can handle various tasks without getting bogged down by a single task due to over thinking. However, there are many of us who become obsessed with somehow getting to the rooot of a particular problem without realising that we are neglecting other tasks!

Dan Forbes's curator insight, August 25, 2014 7:46 AM

Let me think about this....