As more and more patients are searching online for health information and solutions, it's important to realize that quality content may be the best tool for search engine optimization. Here's the list from Byron White, chief idea officer of ideaLaunch. --Health Care Communication
Sometimes getting the best brand stories extracted from inside the organization can be difficult at best. This post focuses on three easy-to-implement ideas that will help you get the most thought leadership content out of your executive employees.
As more and more people proclaim their content to be thought leadership, the term's meaning has become diluted. Here's a closer look at the term and some tips for channeling your ideas, opinions, and research into content worth following.
Serving up basic web content from an on-premise data center is more-or-less indefensible these days. Devoting scarce resources to the care and feeding of a WCM platform and the supporting infrastructure makes no sense ...
Google is adding a new health search results feature. Whenever you search for a symptom or multiple symptoms of an illness, Google will show you a list of possibly related health conditions related to your query to get you to answers more quickly.
Health 2.0 ostensibly is about interactive technologies and user-generated content for health and healthcare (yes, they are two different things). The Internet is the primary enabler for these types of innovations, but as the Internet has become more mobile, so has the idea of health 2.0.
This seems like a lot of work for God’s sake. I have a website. I have a Facebook account. I send emails. I am a busy doctor. Why do I also need to be creating all this “content”? I can heeeeaaaaaaaaar you! Let’s discuss:
New platforms for promoting and sharing content are showing up all the time and existing ones keep evolving. Check out seven of our favorite new things to do to get attention after you have written a new blog post.
In February, I attended Boston's Social Media Breakfast 26: “The New Rules of Content Marketing.” Since much of what my colleagues and I at Voce Communications/Porter Novelli do centers on content, I figured I would hear ...
Fresh Dental Marketing Ideas: New IDA Websites Use Smiles To Get More PatientsSan Francisco Chronicle (press release)New dental marketing websites from Internet Dental Alliance include a variety of features designed to get more patients by...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.