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How to Get Your Sales and Marketing Teams to Work in Harmony

How to Get Your Sales and Marketing Teams to Work in Harmony | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Your sales and marketing departments may struggle with using each other's tools. If you get your marketing team using CRM software and your sales team using email marketing, you will create a more harmonious system.
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The Content Marketing Revolution

The Content Marketing Revolution | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Companies are no longer just economically important -- they're intellectually valuable, too.
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17 Content Marketing Trends To Keep An Eye On

17 Content Marketing Trends To Keep An Eye On | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Content marketing — like any other type of online marketing — is continually changing and evolving. Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as eff…
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3 Ways To Scale Your Content Marketing

3 Ways To Scale Your Content Marketing | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Content Marketing is all the rage, and deservedly so, as it can help you build your reputation and visibility online. For many publishers, though, the benefits do not come quickly enough. They try a few things, don’t see the immediate benefits, and then they stop. The problem is often that they don’t scale their efforts […]
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3 Unconventional Content Marketing Strategies You Should Try

3 Unconventional Content Marketing Strategies You Should Try | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Though they are not recommended for everyone, here are three atypical marketing methods worth a try if your current content playbook is failing you.
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7 Must-Do Things for Successful Content Marketing

7 Must-Do Things for Successful Content Marketing | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Did you know that more than 90% of companies use content marketing techniques? Blogs are responsible for most of the successful content marketing online. In fact, having a dynamic, regularly updated …
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Why agencies screw up content marketing - Digiday

Why agencies screw up content marketing - Digiday | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
“Your brief is showing.” That’s what people in advertising say when you’re a little too on strategy. Too often, the agencies are thinking about what the client wants, not what the audience wants.
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The most important quote you'll ever hear about content marketing - iMediaConnection.com

The most important quote you'll ever hear about content marketing - iMediaConnection.com | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
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50 Content Marketing Ideas For Your Website Or Blog

50 Content Marketing Ideas For Your Website Or Blog | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Do you ever feel like you’re running out of content ideas for your website or blog? With almost nine out of 10 companies now using some form of content marketing to attract leads, just try to visualize the sheer volume of content that needs to be produced on a daily basis. Following is [...]
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Content Marketing & Social Media Secret Revealed by Mobile App Development India - WhaTech

Content Marketing & Social Media Secret Revealed by Mobile App Development India - WhaTech | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Rather than SEO, people are looking for content marketing and social media strategies to increase their traffic, brand awareness and link popularity. You have to follow some essential techniques to make these strategies work successfully for your business.
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Why is spending big on extraordinary Content Marketing a good bet ?

Why is spending big on extraordinary Content Marketing a good bet ? | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
There is more to ranking for your target keywords than just writing great blog posts and then hoping you will eventually rank for what you want to. Many marketers that have found great success by spending thousands of dollars creating exclusive tools, content and videos. Though the tools themselves aren’t set up to adequately monetize […]
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Content marketing in 2014 is all about the buyer's journey [study]

Content marketing in 2014 is all about the buyer's journey [study] | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
In the coming year, good content marketing will follow customers from the moment they decide to buy something to the actual purchase.
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Content marketing to keep customers coming back

Content marketing to keep customers coming back | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Content marketing is a great way to introduce your company to a wider audience and attract new business, but don’t forget it’s also a …
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What Marketing Executives Say About Content Targeting

What Marketing Executives Say About Content Targeting | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
A new study shows that most marketers believe they should be producing smaller amounts of more researched content.
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5 Steps To Build Trust Using Content Marketing

5 Steps To Build Trust Using Content Marketing | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
To get through all the content noise, companies need to focus on building trust. Not only will it help strengthen credibility but also mind share.
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5 Selling Points For Implementing Top-Down Content Marketing

5 Selling Points For Implementing Top-Down Content Marketing | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
According to a recent study, the majority of consumers wouldn’t care if 73% of brands ceased to exist. Whether your company sells solar-powered refrigerators or WordPress themes, that’s a pretty alarming statistic. As Elie Wiesel once said, the opposite of love isn’t hate; it’s indifference. Your brand can’t afford for customers to [...]
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6 Lessons from the Most Popular Content Marketing Articles

6 Lessons from the Most Popular Content Marketing Articles | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Content marketing is a popular topic, to put it mildly… In the last 6 months there were over 4.4m social shares that linked to over 17,500 articles about content marketing. That is an average of 25…
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5 Ecommerce Content Marketing Ideas for June 2014

5 Ecommerce Content Marketing Ideas for June 2014 | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Soccer’s World Cup, national holidays, celebrity birthdays, and even how-to content can help online sellers attract, retain, and engage shoppers in June 2014 and beyond.
Content ...
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Content Marketing: 6 Steps to Developing an Effective Strategy

Content Marketing: 6 Steps to Developing an Effective Strategy | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Search for "content marketing" on Google and you will come up with more than 1 billion (yes, billion) results. This whopping number is proof of just how much people are talking about the term as of late....
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Are Journalists Better Placed In Content Marketing?

Are Journalists Better Placed In Content Marketing? | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
The ways in which people consume content have changed pretty drastically in the last few years. With most printed media now available in digital format too, an increasing number of people are natural…
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YouTube reveals user habits to appeal to 'older' marketers | Marketing Magazine

YouTube reveals user habits to appeal to 'older' marketers | Marketing Magazine | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
YouTube reveals user habits to appeal to 'older' marketers, Google has released research on UK YouTube users for the first time. | Marketing Magazine
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Timeless Content Marketing Lessons from the World's Fastest Growing Online Publication

Timeless Content Marketing Lessons from the World's Fastest Growing Online Publication | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Have you heard of UpWorthy? In mere months, the site has managed to surpass the early record numbers of some of the web’s most trafficked online publications
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4 Content Marketing Strategies That Still Build Links

4 Content Marketing Strategies That Still Build Links | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Does anybody else hear R.E.M. (video autoplay) playing in their heads every time they open a post about link building? Link building as we knew it is changing drastically; and seriously folks, it’s getting hard to write about. What’s the latest breaking news? Spammy guest posting for links is dead now! No surprise there — […]
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5 things content marketing can learn from Klout's aggregation tool | Memeburn

5 things content marketing can learn from Klout's aggregation tool  | Memeburn | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
The infamous social media platform Klout recently announced that it has added content aggregation to its functionality. Users will now be able to ...
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5 Things To Keep Your Content Marketing Efforts in Check

5 Things To Keep Your Content Marketing Efforts in Check | Content Marketing | Blogs | Video | Email | Infographic | Scoop.it
Content marketing has become quite the buzzword. This concept isn’t new, however, you’ve always needed content. Content answers questions, attracts visitors, builds trust and much more. The question becomes are you producing content for the search engine’s sake or for your target audience? When producing content, it should be for your users [...]
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