The overload of information on the Web is challenging the monopoly over the consumption of online information using search engines. A new breed of tools, content discovery engines, is gaining traction to complement search engines.
The main differences between search and discovery are related to:
- User's goal: an-answer vs awareness
- Occurrence: one-time vs ongoing
- Type of content: popularity vs freshness
- Selection process: algorithm vs user
- Nature of findings: expected vs unexpected