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Content Curation Tools For Brands
Content curation, shopping curation, news curation and social curation tools help brands engage customers through fresh, rich and relevant content
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The Curation Economy and The 3C’s of Information Commerce - Brian Solis

The Curation Economy and The 3C’s of Information Commerce - Brian Solis | Content Curation Tools For Brands | Scoop.it

[... ] Are you a content consumer or creator? Some might say both, but in reality, most serve a role between creation and consumption. Not quite creator and far from solely consuming content, social curators introduce a new and important role into the pyramid of Information Commerce....

 

Comment: I can't remember whether I already scooped this April 25th 2012 post by Brian Solis. In any case it's always worh repeating. Very interesting graphics, too.

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Why Content Curation is Usually a Bad Idea

Why Content Curation is Usually a Bad Idea | Content Curation Tools For Brands | Scoop.it

Creating original content is a better way to help the buyer understand what makes you special. That should be your goal....

Curation can play a useful role in a content marketing strategy, but it should never be the center piece....

 

Comment: Good thinking.

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Twitter tiptoes further into the media business through content curation - GigaOM

Twitter tiptoes further into the media business through content curation - GigaOM | Content Curation Tools For Brands | Scoop.it

...  on Monday with the announcement of a weekly curated email that is designed to show users content they might be interested in from elsewhere in...

 

Comment: Twitter is currently the most important social media for content curation, hence content discovery

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How to Be a Pinterest Superstar: Advice From a Mom-Blogging Virtuoso

How to Be a Pinterest Superstar: Advice From a Mom-Blogging Virtuoso | Content Curation Tools For Brands | Scoop.it
Social Media - How to Be a Pinterest Superstar: Advice From a MomBlogging Virtuoso...
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Study: Best times to post to Twitter, Facebook, and Tumblr | Articles

Study: Best times to post to Twitter, Facebook, and Tumblr | Articles | Content Curation Tools For Brands | Scoop.it

Twitter is good for afternoons; Tumblr is best after dark.

 

Study by Bit.ly detailed at: http://www.poynter.org/latest-news/mediawire/173308/bitly-data-shows-the-best-times-to-post-links-to-facebook-twitter-and-tumblr/#.T6u-t988VZc.twitter ;

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7 Free and Easy Data Sources for Bloggers

7 Free and Easy Data Sources for Bloggers | Content Curation Tools For Brands | Scoop.it
Whether you’re looking for story ideas or testing the veracity of a story you already have, vetted data collections are a great resource.
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Expect a 6 month freeze on Facebook’s Instagram acquisition

Expect a 6 month freeze on Facebook’s Instagram acquisition | Content Curation Tools For Brands | Scoop.it
A former Justice lawyer and antitrust expert says Facebook’s purchase of photo-sharing site Instagram will take between 4 months and one year to clear regulatory hurdles. In the meantime, the deal is effectively on hold.
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New Curation Tool: Keemix Is Now In Beta | Social Media Content Curation

New Curation Tool: Keemix Is Now In Beta | Social Media Content Curation | Content Curation Tools For Brands | Scoop.it
Giuseppe Mauriello: today Keemix launched its complete curation solution for individuals & businesses to the public in a beta version. I received invitation as beta tester. It is promising.
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Pinterest: Top 100 Digital Marketing Boards

Pinterest: Top 100 Digital Marketing Boards | Content Curation Tools For Brands | Scoop.it
Comment: these marketing boards clearly show that Pinterest is not only about women interests anymore. It's a powerful social marketing tool and as such it's been invaded by social media marketers in the first place.
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Mobile Curation is now Easier than Ever with Scoop.it for Android

Mobile Curation is now Easier than Ever with Scoop.it for Android | Content Curation Tools For Brands | Scoop.it
In today’s world, everything is mobile. Sharing photos, tweets, status updates and check-ins wouldn’t be half as fun if we couldn’t do it from anywhere our busy lives took us.
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Twitter’s Discover Tab Taps Into Content Sharing

Twitter’s Discover Tab Taps Into Content Sharing | Content Curation Tools For Brands | Scoop.it

Twitter has updated its Discover tab, making it easier for people to find content that they’re looking for...

Comment: Twitter is one of the best content curation tools.

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LinkedIn Acquires Slideshare for US$119m, Beefs Up Social Content Sharing

LinkedIn is preparing to add new presentation and content-sharing functionality to its social networking platform by purchasing online professional content sharing community SlideShare.

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As Pinterest’s Hype Peaks, Growth May Be Slowing TechCrunch (end of April)

As Pinterest’s Hype Peaks, Growth May Be Slowing TechCrunch (end of April) | Content Curation Tools For Brands | Scoop.it

Pinterest has been on a hot streak this year. Or should we say hype streak?
In February, comScore reported that the site had passed 10 million monthly unique users faster than any standalone site ever...

 

Comment: I had not scooped this but on second thoughts, it was missing. Lots of issues with Pinterest: Copyright, Spam... etc. but it remains the simplest and most viral curation tool

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DoubleClick co-founder targets publishers with content curation for commerce service comparisons

DoubleClick co-founder targets publishers with content curation for commerce service comparisons | Content Curation Tools For Brands | Scoop.it

In the mid-1990s, DoubleClick co-founder and CEO Kevin O’Connor developed a platform for data-driven advertising. With his latest startup, FindTheBest, he’s aiming to do the same thing for content...

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Twitter Eyes Automated Emails with RestEngine Purchase

Twitter is purchasing RestEngine, a provider of technology that enables social app publishers to send individually targeted emails to subscribers based on their usage history.

 

Note: related to other scoop http://www.scoop.it/t/content-curation-tools/p/1777625835/twitter-tiptoes-further-into-the-media-business-through-content-curation-gigaom

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Using Pinterest for Market Research

Using Pinterest for Market Research | Content Curation Tools For Brands | Scoop.it
On Pinterest, marketers can find a wealth of information about consumers including what they like, what trends they’re interested in, and what products they may want to buy.
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Content Curation and Distribution is King - AUDIO CONFERENCE

Podcast by Spark Tech Talk: "Content Curation & Distribution is King" part 1, featuring Oliver Hsiang of StumbleUpon, Gary Griffiths of Trap.it and Guillaume Decugis of Scoop.it.

 

NOTE: Great lineup of speakers... poor sound quality ;-(. 

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The Curated Self – how social media creates the ‘virtual self’ | The Wall Blog

The Curated Self – how social media creates the ‘virtual self’ | The Wall Blog | Content Curation Tools For Brands | Scoop.it

Comment: Clearly a Social Media self is definitely a curated one. My own Pinterest forexemple is very aspirational rather than a reflexion of my me (I wished I could affordthe jewelry I pinned there). For Marketers social media are a window into consumers' dreams and asoirations rather than a walk into their living-room. 

 

Topic worth thorough discussion. 

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The Battle for Content: Curation vs Creation

The Battle for Content: Curation vs Creation | Content Curation Tools For Brands | Scoop.it
In the world of inbound marketing, content is clearly king.
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Kbucket - Content Curation and Search platform - Presentation on YouTube

Save time and gain knowledge by kickstarting your search with other peoples research. Kbucket is a site where content curators can share their research in co...

 

Comment: Nice but too LONG presentation from Kbucket. Must be tough to compete in this space

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GageIn Launches Business Content Curation for Professionals - EIN News (press release)

GageIn Launches Business Content Curation for Professionals - EIN News (press release) | Content Curation Tools For Brands | Scoop.it

GageIn, the first stop for all enterprise data on the Web, launched News Portals today. Professionals can now publish curated business content, on an on-going basis, to share insightful information about their marketplace, customers, and competitors, leading to improved business performance.

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Content Curation Survey Says it's the New "It" Thing - By Curata

Content Curation Survey Says it's the New "It" Thing - By Curata | Content Curation Tools For Brands | Scoop.it

Earlier this week, we announced the results of our 2012 Content Curation Adoption Survey...

Note: These and more statistics on content curation.

To download the full report, visit http://www.getcurata.com/content_curation_adoption_survey_2012/

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Prismatic wants to be the newspaper for a digital age - GigaOM

Prismatic wants to be the newspaper for a digital age - GigaOM | Content Curation Tools For Brands | Scoop.it

Even Twitter is trying to build some strength in the “curation” game, by buying Summify and reworking its Discover tab to provide more suggested topics, and more context...

Comment: as the author of the article says.."The field is filled with contenders who believe they can solve that problem, including News.me and Flipboard and Zite..."

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The Big Boom In Content Curation | Content Marketing Chronicle

The Big Boom In Content Curation | Content Marketing Chronicle | Content Curation Tools For Brands | Scoop.it
Hard to believe. But 95% of all marketers are now curating third-party content.   Content curation, the practice of finding and sharing online content, is now being used by almost all marketers, according to a survey by Curata (formerly HiveFire).
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