Content Marketing & Content Curation Tools For Brands
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Content Marketing & Content Curation Tools For Brands
Content curation and content marketing at large help brands engage customers through fresh, rich and relevant content
Curated by Therese Torris
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A Curated Online Personal Shop: reKiosk Opens Up a Revenue-Making Opportunity for Digital Product Curators

A Curated Online Personal Shop: reKiosk Opens Up a Revenue-Making Opportunity for Digital Product Curators | Content Marketing & Content Curation Tools For Brands | Scoop.it

Robin Good [shortened]: reKiosk is a "network of user-curated digital storefronts where anyone can sell music, books, and other digital files" both of his own production as well as works done by other independent or commercial authors.[...]

 

1) the creator always gets 70% of the sale price.

2) The user who makes the sale collects the distribution commission – which is often as much as 25% of the sale price.


Explore some existing kiosks: https://rekiosk.com/best_sellers

How it works: https://rekiosk.com/how_it_works

FAQ: https://rekiosk.com/faq ;


N.B.: (only US users for now can receive actual money)


Via Robin Good
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A WSJ post on AllThingsD

Therese' s comment: I don't like it when I curate/scoop a supposedly original article from a publication only to discover that it's merely a link to another source...
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Top 10 Content Curation Sites For Creating Online Magazines ...

Top 10 Content Curation Sites For Creating Online Magazines ... | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's comment: Blogger Marcela De Vivo's list of tools for creating custom online magazines goes beyond content curation leaders (Storify, Paper.li, Scoop.it etc.) to include: Collected.info http://collected.info/, Issuu http://issuu.com and Storination (still in beta) http://storination.com/ -- which I did not know before.

 

1. Storify.com

2. Paper.li

3. Scoop.it

4. Bagtheweb.com

5. Pearltrees.com

6. Collected.info

7. Trap.it

8. Themeefy.com

9. Issuu

10. Storination (beta)

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Is Content Curation Just Organized Theft?

Is Content Curation Just Organized Theft? | Content Marketing & Content Curation Tools For Brands | Scoop.it

Under that provocative title, Justin P Lambert actually does a great favor to Curators by outlining a key point between plagiarism, social sharing and curation.

 

While blog plagiarism has been as old as blog platforms - Justin shares his own story - he defines the clear line that exists between:

1. blog users who copy/paste entire articles 

2. social media users who share randomly without having their "audience’s needs or desires in mind"

3. curators who - he says - "put their audience first"...

 

Therese's comment: The nicely provocative title is typical best practice in content marketing


Via Guillaume Decugis
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Guillaume Decugis's comment, August 31, 2012 7:54 PM
Thanks Gilbert for the comment. I of course agree (but I think Justin too: he actually defended the value curators bring and listed Scoop.it in the tools he loves :-). And you're right to point out Curation is an old habit which is just changing with technology and new platforms like ours. Thanks for the praise on Scoop.it!
Shaz J's comment, September 2, 2012 8:35 AM
I like the idea of the "set it and forget it" value of Scoop.it. But then that is definitely a dimension of the tool that one would have to consider - is that what you want from your curation? Does that match your audience?
I find this to be a very important point, especially for me personally. Thank you.
Perry the Pomskie's curator insight, April 28, 2015 3:43 PM

good definition of plagiarism.

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PostRelease: A Content Marketing Network to distribute Brands' Content - TechCrunch

PostRelease: A Content Marketing Network to distribute Brands' Content - TechCrunch | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's comment: This August 28, 2012 post presented a start-up similar to outbrain, PostRelease, which is building a content marketing network to distribute advertisers' sponsored content much in the same way as ad networks disribute ads.

Direct links:

http://www.postrelease.com/

http://www.outbrain.com/

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Content Curation 4 the Perfect Content Marketing Mix - Uberflip via Visually [INFOGRAPHIC]

Content Curation 4 the Perfect Content Marketing Mix - Uberflip via Visually [INFOGRAPHIC] | Content Marketing & Content Curation Tools For Brands | Scoop.it

"This infographic focuses on the rise of content curation as a marketing tactic. It includes stats on the amount of original content currently generate."

 

Therese'scommen:Nothing new but to-the-point and fun visual. Good advertising for publishing software Uberflip http://www.uberflip.com/

 

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Curating Twitter? Watch out, the rules are changing - Knight Digital Media Center (blog)

Curating Twitter? Watch out, the rules are changing - Knight Digital Media Center (blog) | Content Marketing & Content Curation Tools For Brands | Scoop.it

[...] If you use Storify a lot, don’t panic, yet. Storify is saying everything is fine, because Twitter platform chief Ryan Sarver tweetedthat Storify is a “good example” of how to adhere to Twitter’s new requirements.

...At least so far. But the catch is that Twitter can change its mind at any time. Users and journalists may have come to think of Twitter as a kind of public utility, but in fact it’s a private organization that can pretty much dictate how its service gets used.

This underscores the risk involved in investing too heavily in any one social media tool or system....

 

Therese's comment: interesting article provides concrete tips on how to minimize dependen from Twitter, for example by doing regular exports of your tweets 

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The best tools to keep track of everything on the Internet

Therese's comment:Refreshingly subjective post by @Iserotope about why he prefers Pocket to Instapaper and Readability; Annotary to Diigo and Delicious; Bundlr to 40 other tools that do the same thing; and Evernote to Dropbox and Google Drive.

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Fashion Kaleidoscope App Personalizes Shopping | TechCrunch

Fashion Kaleidoscope App Personalizes Shopping | TechCrunch | Content Marketing & Content Curation Tools For Brands | Scoop.it
Kaleidoscope, the mobile and desktop app which is the e-commerce equivalent to Pinterest's fashion-focused boards, helps users - primarily women - not just find outfits they like, but actually purchase them.
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How to get more Pinterest Traffic and Links - Triple SEO - found through Quora

How to get more Pinterest Traffic and Links - Triple SEO - found through Quora | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's summary: An informative and hands-on post that reviews the why and how to use Pinterest to drive trafic to your site.

 

Comment: There is an inteesting stream about Pinterest on Quora

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Pinterest in Dutch and German!

Pinterest in Dutch and German! | Content Marketing & Content Curation Tools For Brands | Scoop.it

Now in 7 languages including two Spanish versions (Latin America and Europe)... but only one English. French should appear soon.

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Best Twitter Tools for News Discovery and Topic Monitoring via Hashtags by Ann Smarty via Content Curation World

Best Twitter Tools for News Discovery and Topic Monitoring via Hashtags by Ann Smarty via Content Curation World | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's comment: This post carries no date that I could find. However, it seems faily recent (1 comment dated August 23 2012) and presents interesting Twitter tools:

1. Twazzup 2. Tweetchat 3. Tweet Grid 4. Hootsuite 5. Tweetdeck 6. What The Trend? 7. Hashtracking 8. Twitterfall 9. Monitter 10. Archivist

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13 Content Curation Sites for Bloggers [INFOGRAPHY]

13 Content Curation Sites for Bloggers [INFOGRAPHY] | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's comment: Good range of tools. Succinct and accurate definition. Infography could be somewhat older, though.

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Organize and Monitor the Latest Content from Your Favorite Sites with Headslinger

Organize and Monitor the Latest Content from Your Favorite Sites with Headslinger | Content Marketing & Content Curation Tools For Brands | Scoop.it

Robin Good: Headslinger is a web app which allows you to organize your favorite web sites into folders that you can easily scan without needing to navigate to each site.

You can also see what other sites other users are looking at and receive recommendations for sources similar to the ones you browse.

 

Free and without ads.

Tour: http://headslinger.com/tour/1/

Try it out now: http://headslinger.com/

N.B.: To suggest new sites to be added to Headslinger go to: http://headslinger.com/submit/source/


Via Robin Good, Giuseppe Mauriello
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CurateThis Curation Bookmarklet Changes Version 1.60 - Perfect tool for stealing content?

Therese's comment: CurateThis is a Wordpress curation PlugIn by Curation Traffic. It allows "longform curation" (i.e. extracting pretty much the entire content and pasting it into one's blog) -- which looks pretty scary ... The perfect tool for stealing content !

 

The separation between curated content and comment could be blurred. On the positive side, it provides a separate content attribution and picture attribution feature which is good... at least if people do it.

 

http://curationtraffic.com/

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Bundlr appeals to the community to help police inappropriate content

Bundlr appeals to the community to help police inappropriate content | Content Marketing & Content Curation Tools For Brands | Scoop.it

[...] we’ve noticed an increase of inappropriate content on Bundlr [...] To address this annoying issue, we’re giving you the ability to report suspicious bundles and users. Reported bundles and users are checked out by the Bundlr Staff, who will apply the proper measures....

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The Essential Guide To Using Pinterest For Marketing - Simply Zesty via Quora

The Essential Guide To Using Pinterest For Marketing - Simply Zesty via Quora | Content Marketing & Content Curation Tools For Brands | Scoop.it
With 11 million users and over 100 million monthly visitors, now is as good a time as any to get using Pinterest.
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Pinterest-Obsessed Retailers Are Missing The Real Social Secret

Pinterest-Obsessed Retailers Are Missing The Real Social Secret | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's summary: author argues that good old email sharing brings more revenue per share than social shopping curation on Pinterest. Most interesting point of the article is to give a few pointers for revenue per Pinterest share which varies from $0.75 to more than $5.00, depending on the product sector 

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Twylah ROCKS Your Twitter Feed Into A Beautiful Trending Magazine [cool tool]

Twylah ROCKS Your Twitter Feed Into A Beautiful Trending Magazine [cool tool] | Content Marketing & Content Curation Tools For Brands | Scoop.it

Marty Note [Shortened]
[...] The best thing about your Twitter feed is what HAS happened and what is ABOUT to happen. Twylah helps you capture the one (HAS) and project the other better (ABOUT). This beautiful feedback loop is like the magic hand. Twylah reminds you of what trended in your feed so you can trend some more. You also get a second chance to share those trending tweets. Instead of poof gone your Tweets, at least the ones that got noticed in the first place, get a second act. [...]

(https://www.atlanticbt.com/blog/viral-marketing-5-magical-curation-tools-reaches-400000-2/ ). Twylah is in beta so stop by, apply and see if you don't love this magical tool almost as much as Scoop.it (Marc and Guillaume you guys need to know one another).

Get your beta Twylah account at: Twylah.com (http://www.Twylah.com )


Via Martin (Marty) Smith
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Giuseppe Mauriello's comment, August 29, 2012 3:51 AM
I discovered it one year ago.
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Bad news for HootSuite: Twitter Site Stops Showing What Service You're Using

Bad news for HootSuite: Twitter Site Stops Showing What Service You're Using | Content Marketing & Content Curation Tools For Brands | Scoop.it
Bad news for Hootsuite, Tweetbot, Ecofon and other third-party Twitter clients: your services are about to get a lot less free advertising.
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Pinterest Busts Up the Social Networking Charts - Experian via AllThingsD

Pinterest Busts Up the Social Networking Charts - Experian via AllThingsD | Content Marketing & Content Curation Tools For Brands | Scoop.it

Pinterest jumped 183 spots up the social networking charts in the past year. [...]

Pinterest is now the third most-visited social network, Google+ is No. 4, and Instagram is No. 11, in the markets Experian measures — which are North America, Australia, Hong Kong, New Zealand, Singapore and the U.K....

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From Information Paralysis to Analysis: The Human Algorithm And Curation Are The Solution | Brian Solis

From Information Paralysis to Analysis: The Human Algorithm And Curation Are The Solution | Brian Solis | Content Marketing & Content Curation Tools For Brands | Scoop.it

[shortened from Giuseppe Mauriello's scoop ] Here is an interesting excerpted from [Brin Solis' August 22] article:

"The onslaught of real-time social, local, mobile (SoLoMo) technology is nothing short of overwhelming. Besides the gadgets, apps, social networks and appliances that continue to emerge, the pace of innovation is only outdone by the volumes of data that each produce.

...

The human algorithm is part understanding and part communication. The ability to communicate and apply insights internally and externally is the key to unlocking opportunities to earn relevance. Beyond research, beyond intelligence, the human algorithm is a function of extracting insights with intention, humanizing trends and possibilities and working with strategists to improve and innovate everything — from processes to products to overall experiences.


The idea of the human algorithm is to serve as the human counterpart to the abundance of new social intelligence and listening platforms hitting the market every day. Someone has to be on the other side of data to interpret it beyond the routine. Someone has to redefine the typical buckets where data is poured. And someone has to redefine the value of data to save important findings from a slow and eventual death by three-ring binders rich with direction and meaning...


Via Giuseppe Mauriello
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(More than) 7 top tools for content curation

(More than) 7 top tools for content curation | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's comment: This August 27, 2012 post offers a to-the-point succinct description of leading content curation tools by Social Media AgencySocialBrit

- Scoop.it: Become an authority in your vertical [...]

- Storify: Curate your next event [...]

- Pearltrees: Cultivate your interests [...] 

- Pinterest: Share your favorite visuals [...]

- Delicious: Find & bookmark cool stuff [...]

- Bundlr: Bundle your multimedia [...]

- BagTheWeb: Add to a knowledge network [...]

- Chill is a video-centric curation service [...]

- Diigo is the social bookmarking site [...]

- Paper.li, Flockler, LOUD3R and Searcheeze : instant news publications on niche topics [...] 

- Qrait : real-time curation platform [...]

- Curation Station: paid services. [...]

- Locker Project provides a container for personal data [...]

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What Is Content Curation: My Collection of the Best Definitions ...

What Is Content Curation: My Collection of the Best Definitions ... | Content Marketing & Content Curation Tools For Brands | Scoop.it

Definitions gathered by curation expert Robin Good and posted on http://allwebtuts.net/

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