The most interesting Twitter moments happen in real time – when Tweets are rattled off, rapid fire. Or when personalities butt heads. Will it cause pause for some people to know that their tweets can easily resurface years later?
Via gdecugis
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Content curation, shopping curation, news curation and social curation tools help brands engage customers through fresh, rich and relevant content
Curated by
Therese Torris
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Rescooped by Therese Torris from Curation & The Future of Publishing onto Content Curation Tools |
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Via gdecugis
Therese Torris's insight:
Twitter is very well indexed, indeed
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Via Robin Good
Therese Torris's insight:
Free online book with 16 brand curation examples by Curata, a corporate curation software provider, with a foreword by Rohit Bhargava, Founder of Influential Marketing Group. 
Pawan Deshpande's comment,
January 21, 9:43 AM
Robin, thank you once again for pointing out the broken link.
There's only ONE broken link of which I am aware. The creation of eBook has been a four month long process and during the course of it one of the links has gone dark. The Color Association of the United States is a perfectly valid, and captivating example of picture curation, as noted in my previous comment. Lastly,the FedEx site is a perfectly valid example of curation that has served its purpose (criticizing the bailout), and is hence no longer updated -- but is still an interesting example of curation as a marketing tool. There's nothing "curious" going on here. One of the sites has gone dark, as you pointed out. We have since updated the eBook to denote that the site is no longer active. Thanks for sharing the link -- hope you and your readership enjoy it. 
Robin Good's comment,
January 21, 9:57 AM
Thank you Pawan for your kind clarifications that allow me to better appreciate this good editorial work you have done.
I think this type of publication is right on the mark in serving the needs of your audience and my criticism was only directed at highlighting how important, for anyone involved in this field, me included, to pay great attention to details as the reader often does not have the time to appreciate what is not immediately evident. Please keep up such great work as it helps the whole industry grow while educating customers with great examples. Delete the scoop?
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Create vs. curate? They aren't mutually exclusive. Tailor your role as content strategist to be one part creator and one part curator.
Therese's comment: excellent analysis of the reasons why marketers should curate content (or not); presentation of best practices and review of the following tools: Curata, CurationSoft, Paper.li, Scoop.it, Storify Delete the scoop?
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That's why we not only sell a tool, Curata, to enable it with content curation, but we also have it as a cornerstone of our own marketing efforts. Delete the scoop?
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"Online marketing technology company HiveFire released a report this morning [March 7, 2012] looking at the way marketers collected curated content through 2011, and analyzing..."
Comment: Interesting insights gained by HiveFire (Curate) from observing the clickthrough rates of the content curated on their platform. You can download the free report at http://www.getcurata.com/curation_habits_report/ ;
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Comment: Focuses on corporate content curation tools which are less often discussed than social content curation
CIThread - www.cithread.com Eqentia - www.eqentia.com HiveFire - www.getcurata.com Loud3r - www.loud3r.com PublishThis - www.publishthis.com
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Content Curation agency Curata explains the 10 Content Curation Services it can help an agency offer to its clients. Delete the scoop?
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Summary : Insights from Pawan Deshpande, founder and CEO of Curata. Examples of what he sees as Out in 2012: - Passing Off Marketing Materials as Content - Stealing Content From Other Sources Without Proper Attribution Example of What's In: - Incorporating Your Brand's Message Into a Larger Story - Curating Content From Multiple Sources, Including Your Competitors Delete the scoop?
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![Content Curation Adoption Survey 2012 Report - Curata [FREE REPORT] | Content Curation Tools | Scoop.it](http://img.scoop.it/P2QTwdBXeQybVo6xJ15hDTl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Therese's summary: Curata last year's survy report was quite popular and widely cited. This year Curata surveyed 400 marketers and found out that 95% are curating content (even if they don't call it by the name); 85% do this to establish their (company's) leadership (+8% from last year); 79% find social media the top source of content and 76% the main channel for distributing it; three quarters cite finding the time the main challenge of content curation and creation... Delete the scoop?
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..."Top grade content creation toolset: Curata has features like push-button tools for publishing, sharing, and promoting your curated and... Delete the scoop?
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Comment: I scooped this only for the picture from Curata
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Diederich will be offering his expertise in open-source Python, the primary language used in developing HiveFire's content curation platform, Curata. Delete the scoop?
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"So, without further ado, we bring you “Sh*t Content Marketers Say Video.” We couldn’t help ourselves, some of these things just had to be said (what content marketer doesn’t need an intern?!"
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Summary: Short post on the benefits of content curation for B2B Marketing incl. Curation and Curation Station
My take: Short and sweet. Delete the scoop?
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Interesting way of looking at this....have a read and let me know what you think..
¿El SEO-ficación de Twitter ayuda a los curadores de contenido?