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Content curation, shopping curation, news curation and social curation tools help brands engage customers through fresh, rich and relevant content
Curated by
Therese Torris
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May 21
Created
Jan 7, 2012
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Rescooped by Therese Torris from Social Media Content Curation onto Content Curation Tools |
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Therese Torris's insight:
I wonder: Isn't the proliferation of discovery tools a self-defeating proposition? If there are more curation platforms than original sources, how is that going to help?
Just a thought ...
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Social product discovery and curation for luxury fashion brands, retailers and products. How to create a luxury marketing plan with social content creation. Detailed reviews of - The Fancy - Discoveredd - StyleSaint - Spark Rebel - Common Delete the scoop?
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From the original Venturebeat article: "The company allows users to curate “decals,” .... or the equivalent of a Pinterest Pin, on its website. Those decals can be categorized into groups such as makeup, clothing, and gadgets to be shared around Lockerz and other social networks. The incentive to share these decals is to get points. These points are similar to an arcade ticket. The more you earn, the bigger the prize you can buy at the gift shop... You earn points for each “grab” you get — a grab is when someone shares content you’ve assembled into your Locker."
http://venturebeat.com/2012/02/15/lockerz-pinterest/
Comment: I'm quite skeptical of user-generated content biased by financial rewards. Has any such model ever worked? Not to my knowledge. Delete the scoop?
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Just a (provocative) thought ...
About your thought, there is surely an increase of discovery tools and curation platforms, but those are still few, really reliable and continuous development (as Scoop.it).
About the original sources, today they are an infinite universe which daily grows unabated.
From trendspottr.com - January 17, 10:07 PM
TrendSpottr Alerts Is New Real-Time Service For Trending Content | @scoopit via @pinomauriello http://sco.lt/...