Content Marketing & Content Curation Tools For Brands
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Content Marketing & Content Curation Tools For Brands
Content curation and content marketing at large help brands engage customers through fresh, rich and relevant content
Curated by Therese Torris
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Referral from content curation depends on context

Referral from content curation depends on context | Content Marketing & Content Curation Tools For Brands | Scoop.it

Therese's summary: Reb Carlson show how different curation site drive different traffic: Reddit of rnews and Pinterest for eCommerce. Pinterest can't be dismissed as a fad because it drives much less referral traffic than a news curation platform like Reddit; it is 0.1% away from overtaking Yahoo§ as a source of traffic.

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Shareaholic closes $3 million Series A after reaching 270 million monthly users

Shareaholic closes $3 million Series A after reaching 270 million monthly users | Content Marketing & Content Curation Tools For Brands | Scoop.it

Link sharing and analytics startup Shareaholic has just announced it has closed a $3 million Series A round led by Kepha Partners and past investors

 

Comment: Of Course Shareaholic does NOT have 270 million monthly users, they're extrapolating to the number of people who've viewed links from their users

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How to Create Shareable Content - Self-promotion [Slidedeck] by Shareaholic

How to Create Shareable Content - Self-promotion [Slidedeck]  by Shareaholic | Content Marketing & Content Curation Tools For Brands | Scoop.it

Comment: This how to on Shareaholic's blog is a a pretext to advertise Shareaholic. Their presentation demonstrates age-old self-marketing by inflated numbers. They intentionally confuse figures of "users" as "people exposed to their content" (allegedly 270 million), as opposed to registered users (2 million downloads).

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