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Content Curation Tools For Brands
Content curation, shopping curation, news curation and social curation tools help brands engage customers through fresh, rich and relevant content
Curated by Therese Torris
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Rescooped by Therese Torris from Inbound & Content Marketing: trends & techniques
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8 Tips to Creating Engaging Content in an Era of Content Overload

8 Tips to Creating Engaging Content in an Era of Content Overload | Content Curation Tools For Brands | Scoop.it

InboundWriter : As brands and businesses are becoming their own pubshers and broadcasters, content overload is not only inevitable, it has already set in. Advanced technology and wide-spread access means it is easy to make content, and even easier to create content that lacks a purpose — other than to clog up with interwebs. 

 

The explosive growth of content marketing is leading to devaluation of content and is causing content marketers to become the victims of their own successes. To set your content apart from the rest, you need to develop engaging content.

 

Here are 8 tips for creating engaging content in the era of content overload 


Via Le Contenu.fr, C-Marketing
Therese Torris's insight:

By InboundWriter, a content curation software that helps firms optimize their content for SEO and view related content in real-time as they write

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Nevermore Sithole's curator insight, April 11, 2014 2:28 AM

Information Overload

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InboundWriter Releases New, iPad-Friendly Version of Its Content Optimization App

InboundWriter Releases New, iPad-Friendly Version of Its Content Optimization App | Content Curation Tools For Brands | Scoop.it

InboundWriter is designed as a tool to create Web-friendly content. It combines research, writing and online optimization into one, cloud-based app, and it provides real-time access to optimization for search, social media or Google AdSense. The app also scores created documents as to their findability, based on a content optimization strategy that has been defined by the content creator...

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