This piece was posted in Adweek about the latest news on how companies like Klout and Kred are measuring social influence by delving deeper into an individual's ability to create awareness, drive people to action for a non profit cause, buy products, educate or empower others.
As influence measurement evolves, individuals and businesses will be able to see a more accurate picture profile of any given user.
Here are some highlights:
Klout began pushing a major redesign oriented around a user's social resume featuring Moments says CEO, Joe Fernandez a user is more than their retweets, moments will be about what you say, it's like the hall of fame of content creation.”
Kred is also propping up the content that bolsters a user's score with Kred Story.
**Kred Story arrays a user's Twitter posts into a dashboard that appends the number of retweets a given post received.
**Users can then click on the post to see a selection of who retreeted it.
**In addition to using specific Twitter accounts, users can see Kred Stories tied to a hashtag.
**In those cases, the Kred Story presents popular posts that include the hashtag as well as the number of tweets and retweets featuring it.
Andrew Grill, CEO of Kred in addition to analyzing tweets in real time, which they have been doing since November 2008, Kred also has access to Facebook.
It will be interesting to watch this evolve for individuals and businesses to see who the real influencers are in different categories.
**Kred Story will not only see what people are saying about a given topic but also who are the most influential on that subject
Kred is eyeing Linkedin and Google+ as the next social networks to include the end of this year.
Selected by Jan Gordon covering "Curation, Social Business and Beyond"
Read full article here: [http://bit.ly/R3AaDm]