Neither memes nor infographics are new concepts. However in recent years, they have been adopted with great success into social media marketing
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I selected this article from Curatti written by Susan Gilbert because it provides the latest information to help you improve your visual marketing with memes and infographics.
Why adding fun and informative visuals can help improve your brand visibility online.
Using Memes and Infographics in Your Marketing Mix
In an online world where images take center stage your business can attract a larger audiences with memes and infographics. I agree that both forms of content can be beneficial to building trust.
Gilbert goes over the history of each and how to apply them to your marketing strategy.
Here's what caught my attention:
- When it comes to online marketing memes are very popular in attracting an audience. They can come in the form of fun images with text or as video GIFs.
- A great way to present a visual representation of your content is through infographics. These are not a new concept and we see them being used as early as 1857 by Florence Nightingale.
- One of the most important benefits of using graphic images is branding. By adding your website you can create more traffic and awareness.
Featured image: Origin unknown
Read full article here: http://ow.ly/TW1v308ACln
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