Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation
Curated by janlgordon
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How Can Curation Tell Your Story? 6 Steps to Finding Your Voice

How Can Curation Tell Your Story? 6 Steps to Finding Your Voice | Curation, Social Business and Beyond |
janlgordon's insight:

This great article was written by Karen Dietz for Curatti.

Jan Gordon:


I always get so much out of reading Karen's curation and reviews here on Scoopit and this is no exception. No matter how long I've been reviewing or curating content, I am always reminded of something I should do to make my work better for my brand and for my audience.

Here's what caught my attention:

"When you’re curating content you are telling a story–your story–through the material you curate, the reviews you write, and the voice you bring to your topic".


When think of your curation as an ongoing story, you too can realize similar benefits.

So how can your curation reflect and tell your story?

Here is one of her six great tips:

What kind of a voice do you want to bring to the table? How do you want to be perceived? What is important to emphasize? 

Finding your voice is critical when curating content.    

Have a point of view. People want you to have a point of view.

* Your point of view will help others think critically about the content to offer them.

* Your voice and the tone you bring to your curation also reflect your personality. Your readers want you to be real, authentic, and fallible.

*They want to know who you are.

Selected by Jan Gordon for Curatti covering "Curation, Social Business and Beyond"

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janlgordon's comment, December 8, 2013 3:18 PM
Intriguing Networks, Great to meet you here! You are so right, whether an individual or a business curates, it's the story that is woven throughout your topic or niche that gives readers a chance to connect with you at different entry points along the way. I agree with you, Scoopit is a very vibrant and generous community. Look forward to sharing more with you in the future!
janlgordon's comment, December 8, 2013 3:21 PM
Vicki Hansen, Thank you for your comment! Happy you found it valuable. Keep coming back, we will be covering curation in an ongoing series on Curatti.
janlgordon's comment, December 9, 2013 12:19 AM
Karen Dietz - I had a great weekend, hope you did too! Loved your article, it definitely got traffic and comments, so happy to have you on the team. Looking forward to your next article. Have a wonderful new week!
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Curation Meets Storytelling -Telling Stories of Human History Through Objects

Curation Meets Storytelling -Telling Stories of Human History Through Objects | Curation, Social Business and Beyond |

Katherine Schulten & Shannon Doyne wrote this  piece for The New York Times.

Curation meets storytelling, so many great gems in this article. This definitely gets my creative juices flowing, what about you?

In "Stuff That Defines Us" Carol Vogel writes:

"It was a project so audacious that it took 100 curators four years to complete it.

****The goal: to tell the history of the world through 100 objects culled from the British Museum’s sprawling collections."

Ideas for using the British Museum's "The History of the World in 100 Objects," along with a related Times article and slide show, in the classroom.

Here's what caught my attention:

People’s Choices

To coincide with the “History of the World in 100 Objects” project, the public was invited to tell their stories about objects that hold significance to them.

Activity Ideas

Create Your Own Slide Show or Podcast About Important Objects

All segments of the BBC’s “A History of the World in 100 Objects” are available online.

Listen to a segment about an object that interests you,

**taking notes on how narrator Neil MacGregor describes and contextualizes it by telling a story that, as the Times article puts it, “everybody could relate to.”

Next, choose an object from history — whether an artifact of a fascinating era, an invention that changed history, a work of art that intrigues you, or anything else —

research it. When it was made? Who made it? How does it reflect its time and place? What does it say about human culture?

Curated by JanLGordon covering "Storytelling, Social Media & Beyond"

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Are Content Curators the power behind social media influence?

I posted this piece by Neicole Crepeau some months ago but if you're like me, you can capture something you didn't see before the second time around.

This was worth a second read and I did come away with some takeaways that seem more like a possibility rather than just words because curation is going to heat up in 2012 and this is exciting news for all of us who are curators.

There are also some questions and answers that will reveal themselves in the coming year.

**Pay attention to the comments, Lots of good discussion in the original post. (I like that):-)

Here's what caught my attention:

Why are these folks important? Because they are influencers.

If the Curator is the new Google,

**we can expect businesses to optimize for the Curator just as they optimized for Search on the web.

****In this new world, Curators become a commodity and they have value that will be sought after.

**Marketers will seek curators in specific topic areas and with specific traits.

Marketers will want to know:

**The topics this person curates and the networks and communities he/she curates to.

**Curators who are plugged into niche communities and forums may be even more valuable.The number of connections on those networks. The volume or following always counts.

**The types of connections the curator has


**Reshare value. How many of this curator’s followers reshare the content, and how wide a net do they cast?

As this kind of information becomes more readily available through tools, the question is what happens when marketers seek and court Curators?

**Do Curators find a way to monetize their services, as Google did?

**Would that lessen their impact?

**How do Curators change what they do as they become a valuable and sought-after resource?

**What kind of markets, businesses, and products revolve around the new commodity of Curators?

Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"

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