Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation
Curated by janlgordon
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Everyone wants to be a news filter now

Everyone wants to be a news filter now | Curation, Social Business and Beyond |

As the avalanche of information coming through social networks and real-time tools like Twitter continues to grow, the need for filters to make sense of that tsunami of data also increases, and it seems as though everyone has a different way of trying to solve that problem.


Facebook threw its hat into the ring this week with what it says is an improved “newspaper-style” news feed that highlights important content, while Digg has just launched “newsrooms” aimed at doing the same thing, and online influence-ranking service Klout is rolling out topic pages based on what’s being shared by those with influence. But will any of these be able to solve the filtering problem, or will they just add another source of noise?

Here's what caught my attention:

It’s good that plenty of services are trying to solve the news-filtering problem, and different users may choose different solutions: for some, Twitter will be the best because it is brief, while others might prefer Google+ or the summaries that they get once a day from services like Summify or an app like AOL’s Editions. So far, no one seems to have come up with the one-size-fits-all solution to this modern dilemma.


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Via Giuseppe Mauriello
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Build Your Content Around Authority, Curation and Context

Build Your Content Around Authority, Curation and Context | Curation, Social Business and Beyond |

This is a great article reminding us how important it is to post content with a purpose. What is your natural authority and expertise? 

Who is your audience and what do they care about?  Do you speak to them through knowledge and authenticity?  In short, do you give your intended audience reason to trust you?

This is important, because there are an ever-increasing number of news sources.  So ask yourself what stands you apart from search algorithms and your competition?  If you have no knowledge of what you are writing, you cannot provide context.  Why should your audience read the pieces you select? 

By offering commentary to show how a piece relates to your audience, you set yourself up as an authority on a subject.  And if people think you understand a subject that interests them, you establish yourslef as someone capable of providing the information they want to read consistently.  They'll seek your content which leads to loyal followers where all kinds of opportunities abound.

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