What’s a social business all about? Is it about having your brand on Twitter or Facebook? Is it about private social networks? Certainly, these all play a part.
|Scooped by janlgordon|
"The Social Business Shift" infographic which focuses on four key areas of business currently experiencing disruption:
Here are a few highlights:
What is Social Business about?
It's way beyond posting on social networks. they do play a part but social business is truly about this:
**a "shift" a move from enterprises attempting to insulate itself from disruption and instead greeting it warmly.
**To pull this off, organizations need to establish a more transparent environment, both externally and internally.
**A social business allows organizations to better solicit and understand customer feedback, to react in real-time to industry changes and not be caught flat footed.
**Internally, it allows communication to go from a top-down model to a back-and-forth, up-down strategy. (We’ve called this the “bathroom moment” in the past.)
Selected by Jan Gordon covering "Curation, Social Business and Beyond"
Read article and see infographic here: [http://bit.ly/Y229Mr]