Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation
Curated by janlgordon
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Images Make Social Media Marketing Unforgettable - Here's Why

Images Make Social Media Marketing Unforgettable - Here's Why | Curation, Social Business and Beyond |

This piece was written by Jeff Bullas, I selected my own image from Thomas Hawk's collection because it's gorgeous and when I posted this on Pinterest many people were drawn to it, repinned it and several of them started following me there, here, and everywhere, it works! It has happened to me over and over again.

I'm retweeting my friend, Robert Caruso but thought I'd put my own spin on it. Jeff Bullas is talking about something that is on the minds of many due to the overwhelming success of Pinterest, Facebook's purchase of Instagram a few days ago and more events to follow in the future because images are hot! as Jeff says:

"It's a well-known fact that people are visual.

**They like things that attract their eyes. Color, images, movement, all these things bring them in and make them stay and brings them back".

Here are some highlights and things we should all be doing to keep our audiences coming back

Drive Traffic from Pinterest

**Everyone can see everything on Pinterest, which makes it ripe for the picking. All you need is one great image and people will come flocking, click on the link and end up on your website -

Generates Likes and Comments

**Facebook likes and comments are great. They get attention, they add to each other and they get the word out.

Promotes Shares

**They take comments and likes and get your name out there in a way t]hat says 'valid'

Gets Attention

**To simplify, pictures get attention and keep it. It takes only a split second to look at an image, versus a few to read a summary or small paragraph

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

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Photo Curation Goes Mainstream - Fotopedia Arrives on Flipoard

The mobile Web is fostering a remarkable renaissance in traditional art forms such as photography—surprisingly, right alongside the explosion of videos, games, gossip, tweets, and other distractions.

And if there’s one organization that has figured out how to use the Web and the latest mobile gadgets to showcase great images, it’s Paris- and San Francisco-based Fotonauts, creator of the online photo curation community Fotopedia and seven related mobile apps.

I’ve been following this company for three years now, and I think they make the most elegant photo apps available for tablets and smartphones, including the marquee Fotopedia Heritage and National Parks apps and the more self-contained travelogues Above France, Dreams of Burma, Memory of Colors, North Korea, and Paris.

With the Fotopedia magazine on Flipboard “the goal is to push the stories everywhere, so that we extend our ecosystem in a huge way,” says Jean-Marie Hullot, the Apple veteran who founded Fotonauts in 2006. “I think we are the only one in the industry equipped to deal with thousands of pictures, absorb them, make sense of them, curate them, give them the right structure, and distribute the product.” Even as it makes its Flipboard debut, the company is rolling out other publishing and business-model changes designed to make the venture-funded startup into “a photo platform for the 21st century,” in Hullot’s words.

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