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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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Twitter Can be a Powerful Discovery Engine for Curators & Brands IF You Use it Wisely

Twitter Can be a Powerful Discovery Engine for Curators & Brands IF You Use it Wisely | Curation, Social Business and Beyond | Scoop.it

This post was written by, Bill Gurley, a VC - Benchmark Capital, which is a major investor in twitter for his  blog Abovethecrowd.


My commentary:


Bill clarifies what Twitter is and what it is not. I found it extremely well written and very helpful. I also found some of the comments from readers to be interesting. More than one person thought this was a shameless promotion of Twitter, being that he is an investor.   Maybe it was but I have personally gotten tremendous value from Twitter for over five years and after reading this, it crystalized a few  more things in my mind and I will leverage that knowledge in the future


And I feel compelled to ask: are the opinions of an investor automatically flawed?  If I loved a product enough and had the means to make a substantial investment in it, I would consider that being me "putting my money where my mouth is" and would hope that those who perhaps used to listen to me extolling the virtues of the product before I invested, would see my opinion as no less valid after I became a part-owner.


**I say don't throw the baby out with the bath-water:-).


Intro:


"Frequent comparisons to Facebook leave many confused about the true value of Twitter."


Here are just a few gems that caught my attention:


****For the vast majority of Twitter’s next 900 million users, the core usage modality will have very little to do with “tweeting,” and everything to do withlistening” or “hearing.”


****Twitter is a "discovery engine” and an “information utility” rolled into one. With Twitter, you get news faster


****Twitter is highly asymmetric.  The majority of users get value from "reading" or "listening" to the tweets from core influencers.


****In many ways, Twitter is much more of a competitor to other “discovery tools” and “information sourcesthan it is to Facebook


****Twitter has three breakthroughs that make it dramatically more powerful than simple RSS.


****First and foremost, your personalized Twitter feed is human-curated by a potential universe of millions of curators.


****When you “check Twitter” you are looking at the specific articles and links purposefully chosen by people you have chosen to follow.


****That is powerful leverage


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond


Read full article here: [http://bit.ly/vcLo1m]

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Thought Leaders Discuss The Future of Curation & Social Media

Thought Leaders Discuss The Future of Curation & Social Media | Curation, Social Business and Beyond | Scoop.it
We asked Mark Cuban, Dennis Crowley, Gina Bianchini, and more than a dozen others. Here's what they said.


This article by Dan Frommer and Jen Ortiz for Business Insider links to a slideshow with quotes from major Social Media company CEOs and co-founders, intellectuals and a Curated Twitter persona, among others about their takes on the future of Social Media. 


Here's just one of them, from Dae Mellencamp, CEO of Vimeo:


**** "The future of social media is the loss of the distinction between media and social interaction online. Mass media and social media will be seamlessly integrated across devices and platforms to offer relevant, dynamic, personalized experiences for people anywhere.


**Discoverability and the import of editorial curation will not be lost, but rather inherently incorporated into the environments for richer and more customized experiences."


The full article has many more gems and is well worth a few minutes of your time!


Read full article: [http://read.bi/tgVOQe]

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3 Reasons Curation is Here to Stay

3 Reasons Curation is Here to Stay | Curation, Social Business and Beyond | Scoop.it
Perhaps you won't believe me since it's my job to spread the gospel of curation as the Chief Evangelist of Pearltrees, but I think curation is here to stay. These are the reasons why I believe this is the case.
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How A Social Media User Becomes A Social Media Leader - What You Need To Do

How A Social Media User Becomes A Social Media Leader - What You Need To Do | Curation, Social Business and Beyond | Scoop.it

This article was written by Dave Larsen for Kissmetrics, he has some very good advice and takeaways.


Excerpt:


As you build your reputation as a leader, your reputation will begin to take on a life of its own.


"I abandoned my twitter account months ago. My abandoned account got tens of thousands of followers anyway. It was an incredible lesson to me. Many people even kept tweeting personal recommendations of the old account name until they figured out the change.


Because it was on tons of list, recommended in many, many blog posts, etc., people attracted to the reputation just kept arriving.


****And all I did was start by helping. Done right, helping is the highest quality and most efficient interaction possible, as it also creates connections, and builds reputation.


****Everyone can help someone.


****If you can help one person, you can help two, and if you can help two, you have already started building a community, and creating your reputation as a leader in that community.


Don’t lose sight of always creating quality interactions and making quality connections.


****Use the quality scale and be ruthless with your time, and you too can quickly be acknowledged as an awesome leader yourself!"


Read full article: [http://blog.kissmetrics.com/social-media-leader/


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5 Factors for Building True Fans Over Fluff

5 Factors for Building True Fans Over Fluff | Curation, Social Business and Beyond | Scoop.it

Dan Gershenson wrote this piece for Personal Branding Blog. Good criteria for building a real fan base by focusing on quality over quantity and much more.


Intro:


These are the people who matter most to me. And I suggest to you that for your own personal brand’s sake, this is the kind of group that should be high on the priority list for you. They represent a Core Group of influencers who understand your value and will act upon what you say more than a “Like” or a Follow.


You should hold your own Core Group to this standard in the social realm because a well-developed group will raise your credibility and influence. They will give you a deeper relationship that has meaning and mutual satisfaction. We often get so caught up in trying to get more Fans, more Followers and more Connections that we forget about developing a short list of people based on Quality.


But what does this quality look like? I know sometimes you hear things like, “Identify the influencers and connect with them.” Sure. But what’s a good Influencer? If you are going to stand out and develop your personal brand in a social network setting, you have to put your Circle, Follower list, Fans, etc. through this 5-Factor Filter:


http://www.personalbrandingblog.com/5-factors-for-building-true-fans-over-fluff/

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