Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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Curation is the New Creation

Curation is the New Creation | Curation, Social Business and Beyond | Scoop.it

This excellent article was written in September, 2010 by Paul Gillin for BtoB Magazine. It is more timely and relevant today than ever before because more businesses are recognizing the need for good curators to help them sort through and make meaning out of important information they need to stay on top of things.


Here are a few of the things that particularly caught my attention:


**As information providers B2B companies are uniquely positioned to take advantage of curation.


**In most cases, their customers have highly specific information needs-such as business analytics, chemistry or manufacturing.


**Engineers don't want to spend time combing through search results, so they appreciate those suppliers that provide that value for them.


The author also anticipates and answers a question that has been posed by some people in recent weeks:


****You might think that trading on other people's content would raise intellectual property problems, but quite the opposite has occurred, Mike Graney (Senior VP of Business Development at the Economic Development Council of Western Massachusetts) said.


****“We're a great content driver for the publications,” some of which now actively court the council for visibility because of the traffic boost they receive.


****Done right, the process is a win-win for both creator and curator.


One point I would like to make here regarding the definition of content curation being stated here and elsewhere as: "the discipline of filtering and organizing knowledge."  Museum curators put little plaques under paintings or sculptures that they have 'filtered and organized'.  This provides context, which is an aspect of curation that is no less important for the modern, content curator.


Curated by Jan Gordon, covering "Content Curation, Social Media and Beyond."


Read the full article here: [http://bit.ly/skovHp]

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Beth Kanter's comment, December 20, 2011 7:32 PM
This points to another value of curation - that it gives your content a longer shelf life!
janlgordon's comment, December 20, 2011 7:50 PM
Beth Kanter
It also is a great new career path for people who are looking to reinvent themselves and help companies filter, organize and contextualize content for their audiences.
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How to Use “Curation” to Boost Content “Creation”

How to Use “Curation” to Boost Content “Creation” | Curation, Social Business and Beyond | Scoop.it

This piece was written by Heba Hosny, a guest blogger for Lauralee Walker


This article is full of wonderful tips for taking your curation to the next level and embellish your original content.


"Content curation rewards are not limited to branding and SEO; it can also enhance the visibility and the quality of your own content."


There are many things that caught my attention, here are just a few gems:


Curated Content Can Inspire Topics For Created Content


If you don't master this one, all the other tips won't make any sense


****Understand which topics are irresistible to your target audience


My Commentary:


I love this one!


Here's the tip


****Instead of taking the easy route of sharing the topic with your audience, write a blog post to "build on" it.


You can build on a topic in different ways:


**Beg to differ politely


**Provide additional tips and insights


**Ask clarifying question(s)


My Commentary:


This is a great way to add "context" it can start conversations, which invites others to add their comments, bring new observations and more information about a particular topic.


**A perfect segue to building relationships, community, doing business and increasing knowledge.


Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"


Read full article here: [http://bit.ly/sJs2I8]

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janlgordon's comment, November 22, 2011 3:21 PM
Hi Beth,
I agree with you, I love the feeling of community and the collective wisdom, and you know "curation resonates with me":-)
janlgordon's comment, November 22, 2011 3:22 PM
Thanks so much for rescooping and sharing on twitter:-)
Pittsburgh Tote Bag Project's comment, November 25, 2011 9:17 PM
This has me thinking critically about how we are integrating social media. Inviting interaction has been a huge challenge. We are stimulating new conversations in real world time, but that's not reflected in comments and so forth. I like using Scoop.It widgets to get the newest scoop onto the bog in a timely manner and take some time to reflect on post content.
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Are Content Curators the power behind social media influence?

I posted this piece by Neicole Crepeau some months ago but if you're like me, you can capture something you didn't see before the second time around.


This was worth a second read and I did come away with some takeaways that seem more like a possibility rather than just words because curation is going to heat up in 2012 and this is exciting news for all of us who are curators.


There are also some questions and answers that will reveal themselves in the coming year.


**Pay attention to the comments, Lots of good discussion in the original post. (I like that):-)


Here's what caught my attention:


Why are these folks important? Because they are influencers.


If the Curator is the new Google,


**we can expect businesses to optimize for the Curator just as they optimized for Search on the web.


****In this new world, Curators become a commodity and they have value that will be sought after.


**Marketers will seek curators in specific topic areas and with specific traits.


Marketers will want to know:


**The topics this person curates and the networks and communities he/she curates to.


**Curators who are plugged into niche communities and forums may be even more valuable.The number of connections on those networks. The volume or following always counts.


**The types of connections the curator has

.

**Reshare value. How many of this curator’s followers reshare the content, and how wide a net do they cast?


As this kind of information becomes more readily available through tools, the question is what happens when marketers seek and court Curators?


**Do Curators find a way to monetize their services, as Google did?


**Would that lessen their impact?


**How do Curators change what they do as they become a valuable and sought-after resource?


**What kind of markets, businesses, and products revolve around the new commodity of Curators?


Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"


Read full article and the comments here: [http://bit.ly/mzCp9u]


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Content Curation: Why Detecting Emerging Patterns Is Crucial?

Content Curation: Why Detecting Emerging Patterns Is Crucial? | Curation, Social Business and Beyond | Scoop.it

Romain Goday, wrote this piece for Darwin Ecosystems I've had some great discussions with Romain and he truly understands what it takes to be a relevant curator.


He lists the top reasons why content curators need to pay attention to them.


We all know the service Content Curators provide in cutting through the noise on the Web, and new tools that are coming out will enable more and more people to become curators.


This is what caught my attention:


** Successful Curators will need the tools that enable them to latch onto new trends in their area of expertise. 


Those who are able to discern patterns and report on them in a timely manner will


***Link together pieces of the information puzzle so that others may see what had previously been missed


***Provide insights on the significance of events


***Demonstrate how those events evolve


***The emergence of patterns is a sign that something is happening


***The ability to understand and Curate new patterns and generate buzz around them, is what stands Expert Curators above the growing crowd


Romain's own takeaway is that Patterns should be the starting point for Curation.


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"


Read the full article here: [http://bit.ly/sjRyc2]

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How to Use “Curation” to Boost Content “Creation”

How to Use “Curation” to Boost Content “Creation” | Curation, Social Business and Beyond | Scoop.it

This piece was written by Heba Hosny, a guest blogger for Lauralee Walker


This article is full of wonderful tips for taking your curation to the next level and embellish your original content.


"Content curation rewards are not limited to branding and SEO; it can also enhance the visibility and the quality of your own content."


There are many things that caught my attention, here are just a few gems:


Curated Content Can Inspire Topics For Created Content


If you don't master this one, all the other tips won't make any sense


****Understand which topics are irresistible to your target audience


My Commentary:


I love this one!


Here's the tip


****Instead of taking the easy route of sharing the topic with your audience, write a blog post to "build on" it.


You can build on a topic in different ways:


**Beg to differ politely


**Provide additional tips and insights


**Ask clarifying question(s)


My Commentary:


This is a great way to add "context" it can start conversations, which invites others to add their comments, bring new observations and more information about a particular topic.


**A perfect segue to building relationships, community, doing business and increasing knowledge.


Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"


Read full article here: [http://bit.ly/sJs2I8]

more...
janlgordon's comment, November 22, 2011 3:21 PM
Hi Beth,
I agree with you, I love the feeling of community and the collective wisdom, and you know "curation resonates with me":-)
janlgordon's comment, November 22, 2011 3:22 PM
Thanks so much for rescooping and sharing on twitter:-)
Pittsburgh Tote Bag Project's comment, November 25, 2011 9:17 PM
This has me thinking critically about how we are integrating social media. Inviting interaction has been a huge challenge. We are stimulating new conversations in real world time, but that's not reflected in comments and so forth. I like using Scoop.It widgets to get the newest scoop onto the bog in a timely manner and take some time to reflect on post content.
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Twitter Can be a Powerful Discovery Engine for Curators & Brands IF You Use it Wisely

Twitter Can be a Powerful Discovery Engine for Curators & Brands IF You Use it Wisely | Curation, Social Business and Beyond | Scoop.it

This post was written by, Bill Gurley, a VC - Benchmark Capital, which is a major investor in twitter for his  blog Abovethecrowd.


My commentary:


Bill clarifies what Twitter is and what it is not. I found it extremely well written and very helpful. I also found some of the comments from readers to be interesting. More than one person thought this was a shameless promotion of Twitter, being that he is an investor.   Maybe it was but I have personally gotten tremendous value from Twitter for over five years and after reading this, it crystalized a few  more things in my mind and I will leverage that knowledge in the future


And I feel compelled to ask: are the opinions of an investor automatically flawed?  If I loved a product enough and had the means to make a substantial investment in it, I would consider that being me "putting my money where my mouth is" and would hope that those who perhaps used to listen to me extolling the virtues of the product before I invested, would see my opinion as no less valid after I became a part-owner.


**I say don't throw the baby out with the bath-water:-).


Intro:


"Frequent comparisons to Facebook leave many confused about the true value of Twitter."


Here are just a few gems that caught my attention:


****For the vast majority of Twitter’s next 900 million users, the core usage modality will have very little to do with “tweeting,” and everything to do withlistening” or “hearing.”


****Twitter is a "discovery engine” and an “information utility” rolled into one. With Twitter, you get news faster


****Twitter is highly asymmetric.  The majority of users get value from "reading" or "listening" to the tweets from core influencers.


****In many ways, Twitter is much more of a competitor to other “discovery tools” and “information sourcesthan it is to Facebook


****Twitter has three breakthroughs that make it dramatically more powerful than simple RSS.


****First and foremost, your personalized Twitter feed is human-curated by a potential universe of millions of curators.


****When you “check Twitter” you are looking at the specific articles and links purposefully chosen by people you have chosen to follow.


****That is powerful leverage


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond


Read full article here: [http://bit.ly/vcLo1m]

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Building Thought Leadership through Content Curation

This slide Presentation given at WebCom Montreal, November 16, 2011 by Corinne Weisgerber. 


I really liked her presentation, I'm sure you will too.


Here's what caught my attention:


She quotes from Robert Scoble, and I think he really captured the essence of a good curator.


"A curator is an information chemist . He or she mixes atoms together in a way to build an information molecule then adds value to that molecule"


A few essential takeaways:


*Identify your niche

*Find content sources

*Aggregate what you observe

*Contextualize -

*(there are many ways to add context - you point out patterns, trends, pull out a few points that gives your readers the gist of what the article is about. Anything that helps others to find meaning and utilize the information in their business is what is important).


Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"


See full slideshow here [http://slidesha.re/sW85V6]


Via Giuseppe Mauriello
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Beth Kanter's comment, November 17, 2011 3:04 AM
I like her steps too, although I tend to present them in a more simplified way for my audience. Great find.
janlgordon's comment, November 17, 2011 11:51 AM
Hi Beth - Good point, the simpler the better, I agree with you:-)
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When Everyone is Tweeting, Who is Paying Attention?

When Everyone is Tweeting, Who is Paying Attention? | Curation, Social Business and Beyond | Scoop.it

Food for thought from Toddi Gutner for Business2Community:


I found this piece particularly interesting and wanted to call your attention to it. It's one of those things we all experience everyday, but do we really stop to ask ourselves this question:


****Are You Mobilizing Communities or Just a Voice in the Crowd?


I've personally covered events online, tweeting the main points live and although I was able to filter and capture the essence of what was going on, I had to go back and really absorb the information and then try to apply it to my business effectively. (not always an easy task) :-)


It's a juggling act but one I think we're all experiencing on one level or another.


Excerpt:


Continuous Partial Attention (CPA) is the process of paying simultaneous but superficial attention to a number of sources of incoming information.


This term, coined by writer and consultant Linda Stone in 1998, aptly describes the scene at the recent Council of Public Relations Firms Critical Issues Forum on Social Revolution:


This is what particularly caught my attention:


**What was the unintended consequence (UC) - these being outcomes that are not intended by a purposeful action?


**They can be positive, negative or have a perverse effect contrary to what was originally intended.



****So are there any unintended consequences to compulsively tweeting from an event or otherwise?


This is a question I have yet to answer. It is sort of like waiting to see what the side effects of a drug will be years after it has been approved.


One UC of CPA may be that peoples’ attention spans (already truncated by USA Today and sound bite television) and


**related ability for analytic thought will be reduced to nanoseconds.


I'd love to hear your Thoughts?


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"


Read the full article: [http://bit.ly/vNC1cn]

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Beth Kanter's comment, November 28, 2011 3:20 PM
I just rescooped this article because I found it in another source, but here I look further into your collection and find it. I'm curating on the topic information overload and coping skills. I believe that curation can help you pay attention. I experienced this myself .. I was a conference. Many people were tweeting. I was tracking it with storify - doing content curation in real time with twitter versus tweeting helped me pay attention, quickly put together a coherrent record of what happened and make it unstandable to people not in the room.
janlgordon's comment, November 28, 2011 3:59 PM
@BethKanter
I have covered a few conferences in real-time and it definitely makes you pay attention on more than one level. Being able to put it in a cohesive manner helping people understand what's happening is an art in itself and something you do very well.
Carla Chapman's curator insight, October 1, 2014 4:49 PM

Are there unintended consequences for compulsively tweeting?  Read on....