Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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5 Factors for Building True Fans Over Fluff

5 Factors for Building True Fans Over Fluff | Curation, Social Business and Beyond | Scoop.it

Dan Gershenson wrote this piece for Personal Branding Blog. Good criteria for building a real fan base by focusing on quality over quantity and much more.


Intro:


These are the people who matter most to me. And I suggest to you that for your own personal brand’s sake, this is the kind of group that should be high on the priority list for you. They represent a Core Group of influencers who understand your value and will act upon what you say more than a “Like” or a Follow.


You should hold your own Core Group to this standard in the social realm because a well-developed group will raise your credibility and influence. They will give you a deeper relationship that has meaning and mutual satisfaction. We often get so caught up in trying to get more Fans, more Followers and more Connections that we forget about developing a short list of people based on Quality.


But what does this quality look like? I know sometimes you hear things like, “Identify the influencers and connect with them.” Sure. But what’s a good Influencer? If you are going to stand out and develop your personal brand in a social network setting, you have to put your Circle, Follower list, Fans, etc. through this 5-Factor Filter:


http://www.personalbrandingblog.com/5-factors-for-building-true-fans-over-fluff/

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How Facebook Will Steal Your Customers

How Facebook Will Steal Your Customers | Curation, Social Business and Beyond | Scoop.it
"The idea that a single company has that much control over your digital existence should be enough to scare anyone.

Facebook_cracked_icon "The idea that a single company has that much control over your digital existence should be enough to scare anyone. Throw in the fact that Facebook is well known for its arbitrary suspending or deleting of accounts and if their march for dominance on the Web doesn’t worry you … well .. here’s some more kool-aid for you."

[Steve Hodson, codenut]

Do you know what Facebook is going to do with your fan base? Whatever they bloody well please, that's what. They have a track record.

If you felt bad when we asked, how do you feel about Facebook owning your content? How do you feel when Facebook uses your database?
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