To meet the high expectations of the new connected consumers of Generation C, entrepreneurs need to be more social and have greater community outreach
|Scooped by janlgordon|
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The issue of online consumers
"Over the next year, a leading business challenge will be to integrate new generations.
To fully understand the new paradigms of online consumers, we must stop compartmentalizing generations in silos, and instead take a more comprehensive view of the phenomenon, and look more toward the new generation of responsible consumers.
This generation of active and trendy consumers, seniors and baby boomers, generations X, Y and Z, that generation is now called Generation C.
Today, to stand out from the clutter of content and information that flows through social networks, marketing efforts must now be more targeted and focused on the experience and satisfaction of the customer
Read more here: http://bit.ly/1tKZjZL
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