Curation, Social Business and Beyond
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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation
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Search vs Discovery: A New Approach to Information Consumption

Search vs Discovery: A New Approach to Information Consumption | Curation, Social Business and Beyond |

This post was written by Romain Goday for Darwin Ecosystem.

Managing information overload is hard! Search and discovery are very different. This post summarizes the advantages of content discovery engines over search.

Here are some highlights that caught my attention:

**Search provides an answer  Discovery  provides awareness.

Search vs Discovery: Advantages of Interenet Content Discovery Tools

**Awareness instead of specific answers

   A content discovery engine helps users ensure that they are not missing important information related to their topic of interest.

**Provide ongoing content

**The frequency with which the user decides to monitor new developments depends primarily on time frame related for their need for awareness as well as speed of information flow

**Whether new content is monitored every hour, every day or every week, discovery remains a continuing process.

**Focus on fresh content

**the common trait of discovery engines is their emphasis in newly published information

**Facilitate content selection by the user

**With discovery engines, users receive topic-relevant content and are the judges of what is relevant to them, in the moment, based on their own experience, expertise and context


**Rely on search when you know what you are looking for (you need an answer and want to find the best resources) and this information is not very time sensitive

**Use content discovery tools when you need to know what is going on (what is new, what are people discussing right now) and want to find out what you don’t know

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

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5 Reasons Content Discovery Tools Need a Human Touch

5 Reasons Content Discovery Tools Need a Human Touch | Curation, Social Business and Beyond |

I really liked this article by Romain Goday from Darwin Ecosystem about content discovery tools and particularly the way he described the element of the "human touch" and why they go hand and hand.

His description of the human part of the equation eloquently describes the process of a content curation.


Content discovery tools have been trending towards taking over an increasing part of the selection process by filtering out information.

Content Selection Should Remain a Vital Part of the User Experience


While tools carry the advantage of computing and aggregating information quickly on the user’s behalf, the user possesses a number of natural skills that tools cannot adequately take the place of.

Here are a few of the most important ones, as they relate to selecting and identifying relevant content:

Users are contextual thinkers:

The relevance of a piece of information depends highly on the context of the informational need.

The motivation and goal of the user determines what information is important and what information is not.

Users possess relevant expertise: The user’s expertise helps them to predict the implications of a particular event.

It also allows the user to identify anomalies that take place in the usual development of an event based on their experience with the topic.

Users make sense of patterns: The human brain can easily understand the relationships between multiple events.

This ability to interpret patterns is critical to understand and identify what is going on and how it’s developing.

Curated by JanLGordon covering "Content Curation, Social Media & Beyond"

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