Learn what a video infographic is, the benefits it can provide to your audience and how you can use it within your content marketing program.
Why do users like video infographics?
Infographic or not, it’s safe to say that video is steadily becoming a larger piece of the marketing arsenal — and for good reason. Our brains are programmed to absorb a combination of visuals, movement, and audio very quickly. In fact, according to the Weiss-McGrath Report, if you present information using voice and visuals (i.e., in a video format), retention is staggeringly higher after 24 hours. For this reason, and many others, video is simply the most efficient way for people to absorb information.