This is the first of a 3-part article, each of which is illustrated with an in-depth infographic. Part 1 is on Keyword Research
|Scooped by janlgordon|
I selected this article from Curatti written by Ruchika Sharma
because it provides insights on how to improve your content with keyword research.
Create a monthly action plan for your articles with the right keywords.
How to Use Keywords Effectively
Content should be made for your target audience. I agree that you can reach more people by conducting research to discover the most applicable topics.
Sharma explains the basics of content planning through keyword research.
Here's what caught my attention:
- Narrow down your focus to ten keywords that you would like to see ranked high on Google. Take a look at what is already showing up in the #1 spot.
- Go to Google and research titles, descriptions, and H1 tags. This will give you insights into your competitors' rankings and which organic keywords they are using.
- After conducting research you should have at least 50 keywords on your list for your brand. The next step is to formulate long tail words that fit your niche and copy.
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/lca9308qPhB
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today