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Rescooped by Christine Harris-Smyth from 21st Century Information Fluency
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10 Must Have Resources to Teach about Copyright and Fair Use

10 Must Have Resources to Teach about Copyright and Fair Use | Content Curation for dummies | Scoop.it
Teaching students about copyright and digital citizenship has never been as pressingly important as it is now.Undoubtedly Internet has become a major source of information for students but this pool...

Via Jon Samuelson, Dennis T OConnor
Christine Harris-Smyth's insight:

Good knowledge of copyright and fair use is a must-have for all commuinications professionals. You don't need to be an expert but you need a map of the neighbourhood.

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Lourense Das's curator insight, April 2, 2013 3:22 AM

Good list of resources to teach about copyright and fair use

Carey Leahy's curator insight, April 2, 2013 6:50 PM

Essential ethics!

reuvenwerber's curator insight, April 3, 2013 5:21 AM

Help for teaching this important topic.

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Best Practices for Creating Engaging Social Media Content

CONTENTCREATIONPRESENTED BYTIM BOSCH, DIRECTOR, STRATEGY ANDPLANNINGJAN 14, 2012http://likeable.comhttp://FB.com/likeablemedia@likeablemedia
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Content Marketing Metrics

Rob Yoegel, Content Marketing Director of Monetate, offers his tips for determining what content marketing metrics should you be measuring, and what should you be learning from them.


Via Brian Yanish - MarketingHits.com, Christine Harris-Smyth
Christine Harris-Smyth's insight:

Metrics Metrics Metrics - we want to know how effective our content and camapigns are, while qualitative measures are still valuable metrics help us analyse where we are most effective and how to spend limited resources - time and money

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A Printable Guide to Social Media [#Infographic]

A Printable Guide to Social Media [#Infographic] | Content Curation for dummies | Scoop.it

Ask anyone to name the most popular social media tools used by students, and it’s a safe bet everybody could name the top two: Facebook and Twitter.

But those are far from the only online applications making inroads. As administrators warm to engaging students through social media, the list of potential resources at their disposal grows longer by the day.

 

Facebook and Twitter are the obvious choices. But there are other options- Tumblr, YouTube and Google+, to name three.

Of course, if naming the latest social media tools seems tough, learning how to use them all is harder still. In an attempt to shorten the learning curve, Flowtown and Column Five published this Social Media Cheat Sheet for your reference...


Via Lauren Moss
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Pedro Barbosa's curator insight, March 2, 2013 5:16 PM

Pedro Barbosa | www.pbarbosa.com | www.harvardtrends.com

Katelm's curator insight, March 4, 2013 5:44 AM

Un résumé graphique pour savoir à quoi correspond les differends réseaux sociaux, comment s'y inscrire et le vocabulaire associé.

Rahadian P. Paramita's curator insight, March 14, 2013 11:00 PM

Cool!

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How to Size Images on Social Media: A Cheat Sheet (Infographic)

How to Size Images on Social Media: A Cheat Sheet (Infographic) | Content Curation for dummies | Scoop.it
Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.Get the latest blog articles on...
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HOW TO: Curate a Reactions Page Like TIME's Person of the Year

HOW TO: Curate a Reactions Page Like TIME's Person of the Year | Content Curation for dummies | Scoop.it
We're pleased to have helped TIME power their Person of the Year social reactions page. We wanted to share how you could pull together a curated live-reaction page or event coverage using RebelMouse.
Christine Harris-Smyth's insight:

The Rebel Mouse approach is a little like a micro CMS for content curators - quite a few reputable brands are using it including Time Warner... I've had my toe in the Rebel Mouse Water for six months but I'm not certain it is a robust enough offer - niche use maybe.

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Rescooped by Christine Harris-Smyth from visualizing social media
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Facebook Cheat Sheet for Social Media Managers [infographic]

Facebook Cheat Sheet for Social Media Managers [infographic] | Content Curation for dummies | Scoop.it

 

Social Media Managers are always on the lookout for ways to increase engagement within their brand’s Facebook page.

In a recent report, Lynchpin SEO compiled statistics on the types of posts that garnered the most comments, shares, and “likes,” for more than 1,500 brand pages on Facebook.

 

These stats reveal an array of interesting things about brand pages. For instance:

Updates with emoticons saw higher interaction rates than those with picturesPosts that contain the words “take,” “click,” “submit,” “check,” and “shop” experience significantly lower rates of interaction.

 

See the infographic for more— and always, do take everything you read with a pinch of salt...


Via Lauren Moss
Christine Harris-Smyth's insight:

Hmm - emoticons for higher interaction. Help me. I really dislike the little buggers. On the rest of the data - isolated data may need to be read in context with the type of posts. Seriously "win" indicates opportunity. No analysis of "free" or "sex".

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PDDM's comment, January 16, 2013 6:44 PM
We don't like 'em either but we use 'em. At least for now, data shows they work. The fresher the better right? Always trying to figure out a way to use Putnam haha
Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Create better posts on Facebook with these useful tips.

Philippe Trebaul's comment, September 29, 2013 7:13 PM
Thank you for your interesting and constructive reactions :) Philippe
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The 2013 B2B social media marketing check list

The 2013 B2B social media marketing check list | Content Curation for dummies | Scoop.it
It is an accepted fact that social networks are here to stay however many companies are still trying to figure out how to use social networks in an effective way. There are many conflicting opinion...
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100 Fascinating Social Media Statistics and Figures From 2012

100 Fascinating Social Media Statistics and Figures From 2012 | Content Curation for dummies | Scoop.it
Here are 100 of the most fascinating social media statistics and figures from 2012 that can help you better understand Facebook, Twitter, Instagram, Pinterest and Google Plus for the coming year.
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Promoting Content with Social Media and eMail Marketing | Business 2 Community

Promoting Content with Social Media and eMail Marketing | Business 2 Community | Content Curation for dummies | Scoop.it
Businesses are increasingly reliant on content marketing to inform and educate prospects and existing customers. While content plays a vital role in conveying a
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Dear Social Santa …10 Things On My Social Media UXmas List! | Business 2 Community

Dear Social Santa …10 Things On My Social Media UXmas List! | Business 2 Community | Content Curation for dummies | Scoop.it
I hope that everyone was a simpler and most customer-centric social media experience on their UXmas list for Social Santa! How cool would it be if we all were
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3 Content Marketing Strategies to Get Serious About for 2013 | Business 2 Community

3 Content Marketing Strategies to Get Serious About for 2013 | Business 2 Community | Content Curation for dummies | Scoop.it
Last month, I put together 42 content marketing ideas for 2013, which received some excellent community reaction. Even though all 42 were useful in some way,
Christine Harris-Smyth's insight:

1. Headlines

2.Define your channel plan

3.In-person events - real world connections and influencing

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YouTube Video Optimization for Dummies [Guide] | Business 2 Community

YouTube Video Optimization for Dummies [Guide] | Business 2 Community | Content Curation for dummies | Scoop.it
According to the 2013 B2B Content Marketing Benchmarks, Budgets and Trends research report by the Content Marketing Institute, 58% of B2B marketers rate videos
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The Best Times to Post on Facebook, Twitter and Google+ - Business 2

The Best Times to Post on Facebook, Twitter and Google+ - Business 2 | Content Curation for dummies | Scoop.it
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Ken Morrison's curator insight, April 4, 2013 7:42 PM

A nice infographic about how to get your posts plenty of views and click-throughs.  A good reminder that high traffic times also means more competition.

Ken

Min Kim's comment, April 4, 2013 9:55 PM
Thank you for sharing, professor Morrison. I will rescoop it^^
Min Kim's curator insight, April 4, 2013 10:02 PM

페이스북이나 트위터에서 좀 더 많은 관심과 좋아요를 받을 수 있는 시간대를 정보그래픽으로 간단하게 설명해 놓았다. 정말 중요한 정보나 광고를 올릴때 효과적으로 쓰일 수 있겠다.

Interesting article about the best time to post in Facebook and Twitter based on the amount of traffic it gets. It really is important to know that those times will be better to post for more attention and likes but as my professor said, you have to remind yourself that you will compete the most during the peak time. 

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Seeing Color Through Infographics and Data Visualizations

Seeing Color Through Infographics and Data Visualizations | Content Curation for dummies | Scoop.it
Color is a crucial part of our visual experience. It indicates many things in our lives, from the ripeness of a banana, to how someone is feeling, to which
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Curalate – Pinterest Analytics For Images | Business 2 Community

Curalate – Pinterest Analytics For Images | Business 2 Community | Content Curation for dummies | Scoop.it
Curalate Image Social Media Analytics for Pinterest One of the big problem getting analytics, especially on image platforms like Pinterest and Instagram, is
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Style Guide

Style Guide | Content Curation for dummies | Scoop.it
Authoritative weekly newspaper focusing on international politics and business news and opinion.
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Rescooped by Christine Harris-Smyth from MarketingHits
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Content Marketing Metrics

Rob Yoegel, Content Marketing Director of Monetate, offers his tips for determining what content marketing metrics should you be measuring, and what should you be learning from them.


Via Brian Yanish - MarketingHits.com
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Christine Harris-Smyth's curator insight, March 25, 2013 9:07 PM

Metrics Metrics Metrics - we want to know how effective our content and camapigns are, while qualitative measures are still valuable metrics help us analyse where we are most effective and how to spend limited resources - time and money

Rescooped by Christine Harris-Smyth from Marketing Strategy and Business
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The Advanced Guide to SEO by Neil Patel

The Advanced Guide to SEO by Neil Patel | Content Curation for dummies | Scoop.it

Via Giuseppe Mauriello
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ben bernard's comment, January 30, 2013 12:03 AM
my topics :) http://www.scoop.it/t/direct-marketing-services
Herve Peitrequin's curator insight, January 30, 2013 3:34 AM

Probably the best infographic I have seen in a while.

 

55Mb of usefull stuff.

Gaurav Pandey's curator insight, March 3, 2013 9:25 PM

Yes, link

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12 Valuable Tips for Video SEO Beginners

12 Valuable Tips for Video SEO Beginners | Content Curation for dummies | Scoop.it

Excerpted from article on Search Engine Watch:

"If you aren't optimizing your videos to match what people are searching, your videos are likely to get lost and not reach their intended audience. Without reaching their intended audience, they serve no purpose.

 

Use the following 12 valuable tips to get your video to reach the first page of Google and YouTube, but most importantly build visibility to a large niche audience that is interested in what you have to offer.

 

1. Content Quality Check:
Ensure your videos are relevant, informative, and rich with content. Don't waste time producing videos that have nothing to do with your brand or service.

2. Title:
Capture the potential viewer's attention with a catchy title that contains related key phrases that are relevant to your brand or service.

3. Tags:
Optimize your video with important key phrases or keywords. Don't use complicated words or terminology that may not be common to the average person.

4. Description:
Optimize your video's description with relevant keywords and include a keyword-rich description of your video to allow search engines to index it and rank it higher, and for users to better understand your video before viewing.

5. Links:
Use video as a portal to other content on your site. Upload a couple of videos to portals like YouTube and Vimeo, and consider providing links back to related content and other relevant videos on your site.

6. Transcripts:
Provide transcripts of your videos. Good old HTML content is still a favorite with search engines.

7. Length:
Keep your video at five minutes or less. The average amount of time a user spends on a YouTube video is around 1 minute 30 seconds.
If you have video content that is of long duration, consider breaking it up into smaller pieces and tagging each accordingly, to be more appealing to the viewer.

8. Video Sitemaps:
Submit a video sitemap to Google to make sure that the search engine spiders can find your video content and index it accordingly. This is the easiest way for search engines to find your video content.

9. Branding:
As video is a great way to generate brand awareness with prospects, take advantage of this opportunity to incorporate your brand and logos into your videos.

10. Embedding Options:
Help your video go viral. Allow other users access to the coding that will allow them to embed your video on their website or blog. This can help gain valuable back links and shares that will boost your rankings in search engines.

11. Syndication:
Submit your video to RSS feeds and syndicate your videos to drive exposure across various online platforms and to optimize your videos even more.

12. Share, Share, Share!
Get on your social networks, look through your email contacts, write on your blogs, and get the hype going..."

Read full article here:

http://searchenginewatch.com/article/2234885/12-Valuable-Tips-for-Video-SEO-Beginners

 


Via Giuseppe Mauriello
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Ken Morrison's curator insight, January 11, 2013 9:19 PM

Twelve important steps to squeeze as much Google Juice (SEO) as possible from the hard work you do on your videos.

ben bernard's comment, January 13, 2013 9:11 PM
my topics here http://www.scoop.it/t/direct-marketing-services
ben bernard's comment, January 13, 2013 9:11 PM
my topics here http://www.scoop.it/t/direct-marketing-services
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Infographic: Social Media Statistics For 2012

Infographic: Social Media Statistics For 2012 | Content Curation for dummies | Scoop.it
It was a huge year for Social Media and here is a great infographic that rounds up the key Social Media Statistics to kickoff 2012.
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Social Media Marketing Takes Flight in 2013 | TwinEngine, Powered by The H Agency | Houston | New Orleans

Social Media Marketing Takes Flight in 2013 | TwinEngine, Powered by The H Agency | Houston | New Orleans | Content Curation for dummies | Scoop.it
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News Discovery: Get Summarized Stories in Bullet Point Summaries with Clipped

News Discovery: Get Summarized Stories in Bullet Point Summaries with Clipped | Content Curation for dummies | Scoop.it

 

 


Via Robin Good
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Cendrine Marrouat - www.socialmediaslant.com's curator insight, January 2, 2013 3:06 PM

Looks like an interesting new tool!

REwebCentral's curator insight, January 2, 2013 6:42 PM

Who doesn't love bullet points?? We've downloaded both the Chrome extension and the Android app. Let us know if you do the same and we'll compare notes.

REwebCentral's comment, January 2, 2013 6:44 PM
I'm not expending any "deep learning" bandwidth until I see bullet points. I think this product is a curator's dream.
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8 Website Design No-Nos! [Infographic] | Business 2 Community

8 Website Design No-Nos! [Infographic] | Business 2 Community | Content Curation for dummies | Scoop.it
What makes a website interesting to you? Is it content, interactivity, navigation, maybe all of the above? It can be a whole slew of reasons! Check out the
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7 Tips for Creating Powerful Landing Pages - Small Business Trends

7 Tips for Creating Powerful Landing Pages - Small Business Trends | Content Curation for dummies | Scoop.it
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