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Content Creation, Curation, Management
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10 Things That Expose Good Sites to Google Panda

10 Things That Expose Good Sites to Google Panda | Content Creation, Curation, Management | Scoop.it

Google Panda was designed to go after thin, low quality content, but trusted brands with quality content are frequently hit too. Here are the most common causes and how to avoid them.


Via Pedro Da Silva
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Top 100 Content Marketing Posts of 2014 | Sujan Patel

Top 100 Content Marketing Posts of 2014 | Sujan Patel | Content Creation, Curation, Management | Scoop.it
The end of the year is approaching, and before we all start focusing in on our 2015 goals, I think it’s important to reflect back on how far content marketing has come this year. If you think that all content marketing involves is putting up a few blog posts and hoping your fans will share...
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19 Visual Social Media Secrets from the Pros [SlideShare]

19 Visual Social Media Secrets from the Pros [SlideShare] | Content Creation, Curation, Management | Scoop.it
We asked 19 Visual Social Media Experts to give us their Top Visual Content Secrets - here is what they shared with us (featuring a cool SlideShare)

Via GrupoNeo
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Top Content Marketing Trends Of 2014 | Visually Blog

Top Content Marketing Trends Of 2014 | Visually Blog | Content Creation, Curation, Management | Scoop.it

2014 was a busy year for marketers. Content Marketing hit the big time, brands and agencies embraced micro-content, and video marketing proved that it is here to stay. Here are the 14 biggest content marketing trends we saw in ’14....


Via Jeff Domansky, Moumita Dasgupta
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Marco Favero's curator insight, November 20, 2014 3:03 AM

aggiungi la tua intuizione ...

Julien Guerraz's curator insight, November 20, 2014 4:47 AM

Content marketing seems to become increasingly used by brands or organization to promote products, services... Here are the trends of 2014... 

Nicole Jolley's curator insight, November 25, 2014 4:05 AM

You can't deny the importance of being up to date with trends. Content is king and reading these marketing trends it is only going to get bigger and better for writers. Position yourself now, find your niche and get writing.

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Copywriting Tricks That Will Double Your Sales

Copywriting Tricks That Will Double Your Sales | Content Creation, Curation, Management | Scoop.it
Content that brings in lots of traffic is great, but it’s content that results in sales/conversions that will really make a difference to your business. It is sadly entirely possible to be receivin…
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Marco Favero's curator insight, November 20, 2014 3:03 AM

aggiungi la tua intuizione ...

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Inbound Marketing: the power of content curation

Inbound Marketing: the power of content curation | Content Creation, Curation, Management | Scoop.it
Inbound marketing is efficient and its lifeblood is content. So how can you scale it with ROI to generate more business?

Via Peg Corwin
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Peg Corwin's curator insight, November 16, 2014 8:09 AM

Excellent Slideshare to explain content curation benefits.

Marco Favero's curator insight, November 20, 2014 2:25 AM

aggiungi la tua intuizione ...

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33 Thought-Provoking Prompts To Get You Creating Content - SocialBro

33 Thought-Provoking Prompts To Get You Creating Content - SocialBro | Content Creation, Curation, Management | Scoop.it
With 73% of organisations having someone in place to oversee their content strategy and 60% of marketers putting out content at least once a week, the competition to get noticed is fierce. Not only that, but regularly making enough original, engaging content can become a test that nearly half of marketers struggle with.


It’s not good enough to churn out any old posts, if people see you putting out too much half-hearted “me too” content then your reputation will plummet and they won’t visit you again. Creating quality blog posts, videos, Tweets, Pins, pictures and eBooks all starts with good ideas. Although we can’t produce your content for you, we can help with inspiration. Here’s 33 content prompts that can help get your creative juices flowing:...


Via Jeff Domansky
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Jeff Domansky's curator insight, November 19, 2014 11:38 PM

Here's some creative kindling for your content.

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The Evolution of Advertising: How Consumers Won the War for Their Attention

You're more likely to survive a plane crash than click a banner ad. Crazy, right? Consumers have learned to tune out advertising, but believe it or not, there …

Via Stefano Principato
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Marco Favero's curator insight, November 19, 2014 9:41 AM

aggiungi la tua intuizione ...

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Google is Developing a Photo Recognition Program That Can Describe Exactly What’s in Your Photos

Google is Developing a Photo Recognition Program That Can Describe Exactly What’s in Your Photos | Content Creation, Curation, Management | Scoop.it

“Scientists at Google Research and Stanford University have teamed up to develop an artificial intelligence program designed to automatically produce captions based on the content of the image.”


Via Alexandre Stopnicki
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Global SEO Keyword Research and Content Marketing

International SEO is really not that hard if you just pick the right keywords for a global audience. Google's Hummingbird algorithm is not nearly as effective …


Via Pedro Da Silva
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Marco Favero's curator insight, November 18, 2014 6:20 PM

aggiungi la tua intuizione ...

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The symbiotic relationship between content marketing and SEO

The symbiotic relationship between content marketing and SEO | Content Creation, Curation, Management | Scoop.it
Content marketing and SEO work best in tandem. Here's how to make them sing harmoniously.

Via Jenni Hilton
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Apple Starts Crawling Web - Is Apple Launching a Search Engine in 2015? - Search Engine Journal

Apple Starts Crawling Web - Is Apple Launching a Search Engine in 2015? - Search Engine Journal | Content Creation, Curation, Management | Scoop.it
Web development consultant Jan Moesen alerted the Twitterverse last week about the fact that Apple is running a web crawler, written in the programming lan

Via Phil Bradley
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The Top 200 Content Marketing Brands And Influencers | B2B Marketing Insider

The Top 200 Content Marketing Brands And Influencers | B2B Marketing Insider | Content Creation, Curation, Management | Scoop.it
One of the biggest questions buyers ask in their online journey from awareness, to consideration, to selection is "who is influential?" on the topic. It is
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Marco Favero's curator insight, November 17, 2014 4:30 PM

aggiungi la tua intuizione ...

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A-Z Culture Glossary of 2015: The Trends You Need to Know to be Relev…

Moving at the speed of culture and staying relevant is challenging for brands and people alike. We all want to be culturally in sync in 2015. However, with so many trend reports, lists, and predictions this time of year, it can be hard to separate the signals from the noise.


Via Fred Zimny
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G2 Crowd Announces Fall 2014 Rankings of the Best Marketing Automation platforms

G2 Crowd Announces Fall 2014 Rankings of the Best Marketing Automation platforms | Content Creation, Curation, Management | Scoop.it
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The 10 Commandments of Visual Communication - Infographic

The 10 Commandments of Visual Communication - Infographic | Content Creation, Curation, Management | Scoop.it
In case you are a part-time designer with little knowhow of communication design, below is an infographic that would work as a layperson’s handbook

Via Ana Cristina Pratas
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36 Free Tools for Creating Unique Images | Sprout Social

36 Free Tools for Creating Unique Images | Sprout Social | Content Creation, Curation, Management | Scoop.it
These free image tools allow you to create unique content for your social media posts, websites and blogs. Infographics to logos, we've got you covered.

Via malek
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malek's curator insight, November 19, 2014 6:54 PM

Have a good look at jump links to help you quickly navigate to the type of image you’re looking to create

Marco Favero's curator insight, November 20, 2014 3:51 PM

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7 Strategies to Help Students Generate Creative Ideas - NSays.in

7 Strategies to Help Students Generate Creative Ideas - NSays.in | Content Creation, Curation, Management | Scoop.it
students are working on a writing task or a classroom project, these tips could probably help them generate some innovative ideas and boost their thinking process.

Via Cindy Rudy
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Marco Favero's curator insight, November 20, 2014 2:25 AM

aggiungi la tua intuizione ...

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Stats Shouldn't Stand Alone: Why You Need Data Visualization to Teach and Convince

Stats Shouldn't Stand Alone: Why You Need Data Visualization to Teach and Convince | Content Creation, Curation, Management | Scoop.it
What makes a good story? Strong characters, some suspense, a bit of humor, and a clear outcome.

Telling stories in business is no different; the same elements engage and compel us -- with one exception. The rational decision-making required in the business world needs an objective foundation. That's where data comes to your aid. When you need to deliver an interesting message, prove a point, or communicate information to convince your boss, colleagues, or prospects, data is a great tool to use.

Via Brian Yanish - MarketingHits.com
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Mei Lin Fung's curator insight, November 20, 2014 2:19 AM

Geo Literacy can use visualization to engage participation and engagement

Dean Ryan G. Martin's curator insight, November 20, 2014 5:46 AM

Online marketing is 80% visual. Therefore, every content needs to have a balance layout between texts and inforgraphic, texts and photos, or texts and video. Data visualizations are needed to persuade readers to continue reading. 

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Going Viral: What Types Of Content Are The Most Shareable?

Going Viral: What Types Of Content Are The Most Shareable? | Content Creation, Curation, Management | Scoop.it
Generally speaking, every marketer wants their campaigns to reach the largest possible audience. Moreover, getting content to “go viral” is one of the most common goals of most social media campa…

Via Stefano Principato
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Marco Favero's curator insight, November 19, 2014 8:45 AM

aggiungi la tua intuizione ...

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5 Things You Need to Know About Social Media & SEO

5 Things You Need to Know About Social Media & SEO | Content Creation, Curation, Management | Scoop.it
For this article I decided to dive deeper into what Cutts’ statement meant for the relationship between social and SEO and learn how SEO-focused marketers are thinking about social media now that social signals are out of the picture, at least for now.
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3 Content Curation Best Practices to Optimize Your Content Marketing

3 Content Curation Best Practices to Optimize Your Content Marketing | Content Creation, Curation, Management | Scoop.it
Blending a mix of new content with the filtering and management of other useful information streams is a productive and manageable solution for providing prospective customers a steady stream of high quality and relevant content.

There are several good services that facilitate curation tasks and software can help, but on it’s own, software isn’t the answer.

Pure creation is demanding. Pure automation doesn’t engage. Curating content can provide the best of both. Here are several best practices to help you with curation sources, types of content and where to publish.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, November 18, 2014 3:32 PM

Great article with many useful content curation tips.

Ulises's curator insight, November 19, 2014 10:26 AM

agregar su visión ...