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6 Principles of Influence Within Your Inbound Marketing - Business 2 Community

6 Principles of Influence Within Your Inbound Marketing - Business 2 Community | Content Creation, Curation, Management | Scoop.it
6 Principles of Influence Within Your Inbound Marketing
Business 2 Community
More or less, the principles are six impactful areas to leverage during a brand's marketing and sales processes.
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Content Creation, Curation, Management
The best way to get informed on the content hype
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The three kinds of stories every brand needs to tell

The three kinds of stories every brand needs to tell | Content Creation, Curation, Management | Scoop.it
Let's admit it: We all like talking about ourselves. No need to feel bad. You have good reason.

Via Gregg Morris
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Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
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The 3 Keys to Awesome Content Marketing That Works

The 3 Keys to Awesome Content Marketing That Works | Content Creation, Curation, Management | Scoop.it

There are 3 key steps that you need to succeed at content marketing. If you implement the first 2 but don't execute the last vital component, you will fail.


Via Kamal Bennani
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Rescooped by massimo facchinetti from Ukr-Content-Curator
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Content Marketing Tools: The Ultimate List | Content Marketing Forum

Content Marketing Tools: The Ultimate List | Content Marketing Forum | Content Creation, Curation, Management | Scoop.it
We ve updated our Ultimate Content Marketing Tools list to include over fifty new tools and several new categories including influencer marketing, paid promotion, writing, auditing and optimizing conversions.

Via Vladimir Kukharenko
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Why infographics are the secret to super SEO

Why infographics are the secret to super SEO | Content Creation, Curation, Management | Scoop.it
startup founders need pay attention to one jargon in SEO: inbound links.
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Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
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Why Every Organization Needs a Story Strategy

Why Every Organization Needs a Story Strategy | Content Creation, Curation, Management | Scoop.it

Storytelling isn't just for startups, small businesses, or mom and pop shops. Every company needs a storytelling strategy to grow a loyal customer base. Learn the fundamental types of stories and start developing your own today.


Via Kamal Bennani
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Marco Favero's curator insight, Today, 10:30 AM

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Forget 'Coffee's for Closers.' Instead, Think: 'Content's for Closers.'

Forget 'Coffee's for Closers.' Instead, Think: 'Content's for Closers.' | Content Creation, Curation, Management | Scoop.it
Five ways to get your sales and marketing teams to work together on content that will help you close deals.
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Duplicate Content Is A Myth. Here Are 9 Cases That Prove It! - Ahrefs Blog

Duplicate Content Is A Myth. Here Are 9 Cases That Prove It! - Ahrefs Blog | Content Creation, Curation, Management | Scoop.it
SEO has changed a lot over the past few years as Google has taken action to crack down on spammy SEO practices. One thing that Google really went after was
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Marco Favero's curator insight, Today, 4:09 AM

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Rescooped by massimo facchinetti from MarketingHits
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The Non-Designer's Guide to Creating Better Blog Graphics #Infographic

The Non-Designer's Guide to Creating Better Blog Graphics #Infographic | Content Creation, Curation, Management | Scoop.it
You may not be a designer by trade, but as a content marketer, it's your job to make sure you're creating content compelling enough to hit your traffic, lead generation, social sharing, and engagement goals.

Adding images to your blog posts is one of the most important ways to get more readers, subscribers, and leads out of the content you spend so much time creating. After all, did you know that articles with images get 94% more total views than articles without images?

Via Brian Yanish - MarketingHits.com
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Rocco. G.'s curator insight, Today, 3:15 AM

Semplice ed efficace. Una guida fatta apposta per chi deve ancora familiarizzare con i programmi di grafica e simili.

Punto forte: le immagini.

Rescooped by massimo facchinetti from Living and Teaching Visual: Images, Art, Pictures, Infographic, Posters...
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Free Technology for Teachers: Creating Narrated Slideshows with Google Tools

Free Technology for Teachers: Creating Narrated Slideshows with Google Tools | Content Creation, Curation, Management | Scoop.it

Via Francesca Beltrami
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Google to Lose Search Market Share? Microsoft Predicts Huge Gains for Bing - Search Engine Journal

Google to Lose Search Market Share? Microsoft Predicts Huge Gains for Bing - Search Engine Journal | Content Creation, Curation, Management | Scoop.it
Microsoft’s Windows 10 operating system has the potential to lead to significant gains in search market share for Bing, or so the company predicts in an an
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Rescooped by massimo facchinetti from iGeneration - 21st Century Education
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Maximize Evernote with 5 Powerful Features

Maximize Evernote with 5 Powerful Features | Content Creation, Curation, Management | Scoop.it
With over 100 million users, Evernote is arguably the web's favorite productivity and note-saving tool. But there's much more to this powerful platform than meets the eye. Since its launch in 2008, Evernote has quickly become the ubiquitous platform for "storing everything." From photos of receipts, to copies of bills. From hurriedly typed notes, to downloads of your…

Via Tom D'Amico (@TDOttawa)
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Rosemary Tyrrell's curator insight, July 29, 11:01 PM

Some nice advantaged features in Evernote. 

Marry Susan's curator insight, Today, 4:19 AM
If you have forgotten the alternate email account, security question and other authentication confirmation detail of your then you have to take assistance from yahoo help desk by calling on Yahoo Password Recovery number or you can contactyahoo to recover/reset mail password.
Thierry Evangelista's curator insight, Today, 7:03 AM
If you use Evernote (I must say that I'm a big fan), here are some advanced tricks that may improve the way you use it and your productivity
Rescooped by massimo facchinetti from Digital Marketing Toolkit. Latest news & tips about Web Analytics, SEM, SEO & Social Media
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7 Simple Google AdWords Hacks That’ll Drive More Qualified Leads

7 Simple Google AdWords Hacks That’ll Drive More Qualified Leads | Content Creation, Curation, Management | Scoop.it

Via Paolo Margari
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Paolo Margari's curator insight, July 29, 4:54 AM

According to Sitewit, “Businesses make an average of $2 in revenue for every $1 they spend on AdWords.” Paid ads are 56% more profitable than social media, which roughly has 44% ROI. However, PPC ads aren’t exactly cheap. In this article, I’ll show you seven simple PPC hacks that you can use to drive more qualified leads to your business.

Jeff Beale's curator insight, Today, 9:24 AM

Neil is always on point.  These are great ways to optimize your PPC efforts.  I would like to add also to look at utilizing Trueview ads on YouTube as videos have a huge impact.  

Rescooped by massimo facchinetti from Business model canvas
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Why Periscope is Going to be a Game-Changer for Bloggers & Business Owners

Why Periscope is Going to be a Game-Changer for Bloggers & Business Owners | Content Creation, Curation, Management | Scoop.it
Just two weeks ago, I didn't even know the Periscope app existed. And here I am today with six broadcasts under my belt, an Ultimate Periscope Resource Page to share with you all, and now, a deeper...

Via Ian Harris
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Ian Harris's curator insight, July 28, 5:56 PM

Periscope certainly has stacks of potential for businesses. But will we realize it? 

Marco Favero's curator insight, July 29, 4:28 AM

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Rescooped by massimo facchinetti from Digital Presentations in Education
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An Exhaustive List of Presentation Delivery Tips

Whether you’re pitching a new client, teaching a class or speaking at a conference, there may come a time when you need to prepare for and deliver a memorable …

Via Baiba Svenca
massimo facchinetti's insight:

What should you keep in mind when you deliver a presentation? Here are the answers, put together in a well designed presentation by SketchBubble.

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Lynnette Van Dyke's curator insight, Today, 2:36 PM

What should you keep in mind when you deliver a presentation? Here are the answers, put together in a well designed presentation by SketchBubble.

Marc Wachtfogel, PhD's curator insight, Today, 5:02 PM

What should you keep in mind when you deliver a presentation? Here are the answers, put together in a well designed presentation by SketchBubble.

Mark E. Deschaine, PhD's curator insight, Today, 5:26 PM

What should you keep in mind when you deliver a presentation? Here are the answers, put together in a well designed presentation by SketchBubble.

Rescooped by massimo facchinetti from How to find and tell your story
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Storytelling -- Beyond the Buzz | Huffington Post

Storytelling -- Beyond the Buzz | Huffington Post | Content Creation, Curation, Management | Scoop.it

Storytelling - it seems to be one of the hottest buzz words today. Everyone is saying that you must know how to be a good storyteller - but does anyone really know what that means?


Storytelling is the difference between rambling off data and giving it meaning. When we read a good book, we basically devour it - we feel swept into the story, time and space falls away - and it's sad to end it because it's like we're saying goodbye to a good friend. We don't look for 100% historical accuracy, technical data or facts and figures - we just give ourselves over to the experience So how do we take this into our writing, speeches and presentations? Whether you're selling a product, service, startup or even yourself, here are some storytelling tips that anyone can use."


Read the full article to find out why these storytelling tips work and how to use them:

  • Write From Your Audience's Perspective
  • Ideas that Grandma Would Understand
  • Build the Suspense
  • Visualize the Idea
  • Close with a Punch

Via Kim Zinke (aka Gimli Goose)
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Visual Content Marketing: A Resource Guide for Marketers

Visual Content Marketing: A Resource Guide for Marketers | Content Creation, Curation, Management | Scoop.it
Do you want to discover how to market your business with visual content? This article will help you create the perfect image to improve your marketing.

Via Kelly Lieberman
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