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15 Authoring Tools For mEnabling Your eLearning For iPads | The Upside Learning Blog

15 Authoring Tools For mEnabling Your eLearning For iPads | The Upside Learning Blog | Content Creation, Curation, Management | Scoop.it
List of 15 Authoring Tools For Enabling Your eLearning For iPads. These tools also help you convert your legacy eLearning content for delivery to iPads & tablets.
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Content Creation, Curation, Management
The best way to get informed on the content hype
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Three Ways To Rock Organic Search Results

Three Ways To Rock Organic Search Results | Content Creation, Curation, Management | Scoop.it

Every business could benefit from more website or brick and mortar visits. To achieve either of these things, a solid and organic online presence is vital, especially when it comes to search results.

In this post, you'll find three ways your business can rock organic search results, as opposed to paid search efforts (SEM), which largely depend on budgets that may not be realistic for a small business.


Via Kamal Bennani
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How to Improve Your Market Research with Content Aggregation - Business 2 Community

How to Improve Your Market Research with Content Aggregation - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Content aggregation is as old as the Internet but it was only recently that companies took advantage of it to use in marketing research.
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Content Marketing in SEO – Infographic | SEO & Digital Marketing Blog - Abdul Malick

Content Marketing in SEO – Infographic | SEO & Digital Marketing Blog - Abdul Malick | Content Creation, Curation, Management | Scoop.it

Basically, content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty. Nowadays people also look for the facts and useful information about the products and services that they find interesting instead of ads.

So engage your audience with unique & useful story/ information of your services or product.  Provide your information precisely not with bag of unnecessary stuffing of keywords. Make your content king in the marketing world and become a great Marketer....


Via Jeff Domansky
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Jeff Domansky's curator insight, Today, 2:38 PM

Useful guide to content marketing and SEO.

Jeff Domansky's curator insight, Today, 2:42 PM

Useful guide to content marketing and SEO.

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How to sell colleagues and execs on content marketing

How to sell colleagues and execs on content marketing | Content Creation, Curation, Management | Scoop.it
You're probably aware of the potential benefits of implementing an inclusive content marketing strategy. You've seen how it can transform a brand, and now you're itching to put the channel to work for your organization.

However, your colleagues are probably less enthusiastic about this approach—if they're aware of it at all. An inclusive content strategy often entails involvement across the entire organization and additional investment from up the ladder. Your co-workers might be resistant to extra responsibilities, and your higher-ups might already have a budget that's stretched thin.

There's no denying that selling your organization on content will be tough, but the results make it well worth the effort. So, how do you champion this idea and persuade those in your company to embrace content marketing?

Via Brian Yanish - MarketingHits.com
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A Content Marketing Microsite in 7 Steps

A Content Marketing Microsite in 7 Steps | Content Creation, Curation, Management | Scoop.it
Find out why a separate microsite should be a part of your content strategy and how to create one in 7 steps.

Via Peg Corwin
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Peg Corwin's curator insight, December 14, 2:24 PM

Learn about microsites and the 7 steps to set them up. Good spot for curated content:

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The Top 10 Google Searches of 2014

The Top 10 Google Searches of 2014 | Content Creation, Curation, Management | Scoop.it
Google unveils the people, books, and tech gadgets the world searched for the most in 2014.
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15 Trends for 2015

15 trends ready to change the world in 2015 ... extracted from the new book "Gamechangers" ... including examples of the 100 disruptive innovators ... Explore …

Via Fred Zimny
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How To Create A Solid Content Marketing Strategy For Sales And SEO

How To Create A Solid Content Marketing Strategy For Sales And SEO | Content Creation, Curation, Management | Scoop.it
I have to admit, the feeling of achievement that you get once your content strategy begins to bring in free and organic traffic is beyond words. It’s beautiful to realize that all that hard work is…
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Marco Favero's curator insight, December 20, 5:55 PM

aggiungi la tua intuizione ...

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3 Reasons Content Marketing Needs to be Part of Your 2015 Digital Marketing Strategy

3 Reasons Content Marketing Needs to be Part of Your 2015 Digital Marketing Strategy | Content Creation, Curation, Management | Scoop.it
In order to develop of successful digital marketing strategy, business owners must recognize the value of content marketing.
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Angela Heath's curator insight, December 20, 2:03 PM

Content is to marketing as location is to real estate.  Content is King!  Check out information to help you develop your 2015 strategy.

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How Major Brands Use LinkedIn for Content Marketing

How Major Brands Use LinkedIn for Content Marketing | Content Creation, Curation, Management | Scoop.it
Not surprisingly, LinkedIn was the most popular source of information for professional users, with 9 out of 10 of them regularly using it to keep abreast of industry updates and fresh content, ahead of new sites.
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21 Questions To Help You Define Your Content Marketing Strategy | B2B Marketing Insider

21 Questions To Help You Define Your Content Marketing Strategy | B2B Marketing Insider | Content Creation, Curation, Management | Scoop.it
This year, I have been talking a lot about how marketing has a marketing problem, how banner ads must die and how content marketing is an imperative for ev
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Haiku Deck's Premium Presentation Templates Are Now Free ~ Educational Technology and Mobile Learning

Haiku Deck's Premium Presentation Templates Are Now Free ~ Educational Technology and Mobile Learning | Content Creation, Curation, Management | Scoop.it
I just learned through Tony Vincent that the popular presentation tool Haiku Deck is now offering its premium presentation templates for free. This offer is only valid through the holidays. Go ahead and grab some of these beautiful templates to use in your next presentation. For those of you not yer familiar with Haiku Deck, here is a short review of it.

Via John Evans
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John Evans's curator insight, December 18, 6:34 AM

Check out Haiku Deck's Blog for all the information -

Happy Holidays from Haiku Deck: Free New Fonts and Filters!

 https://blog.haikudeck.com/new-fonts/ ;

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Infographic: 15 digital trends for 2015 | The Wall Blog

Infographic: 15 digital trends for 2015 | The Wall Blog | Content Creation, Curation, Management | Scoop.it
Research by digital consultancy Bell Pottinger Digital has revealed the 15 top digital trends that are set to change the way brands communicate in 2
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Marco Favero's curator insight, December 18, 3:43 AM

aggiungi la tua intuizione ...

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Three Ways To Rock Organic Search Results

Three Ways To Rock Organic Search Results | Content Creation, Curation, Management | Scoop.it

Every business could benefit from more website or brick and mortar visits. To achieve either of these things, a solid and organic online presence is vital, especially when it comes to search results.

In this post, you'll find three ways your business can rock organic search results, as opposed to paid search efforts (SEM), which largely depend on budgets that may not be realistic for a small business.


Via Kamal Bennani
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68 Best Blogging Tips: Bloggers Ultimate Checklist 2014 | Infographic

68 Best Blogging Tips: Bloggers Ultimate Checklist 2014 | Infographic | Content Creation, Curation, Management | Scoop.it
Here's your ultimate blogging checklist! Follow these blogging tips to learn the do's and don'ts in blogging, how to implement SEO the right way, optimize your layout and make your content interesting.


Learn more:


https://gustmees.wordpress.com/2013/06/01/what-you-should-know-about-blogging/



Via ICTPHMS, Gust MEES
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Gust MEES's curator insight, Today, 2:43 PM
Here's your ultimate blogging checklist! Follow these blogging tips to learn the do's and don'ts in blogging, how to implement SEO the right way, optimize your layout and make your content interesting.


Learn more:


https://gustmees.wordpress.com/2013/06/01/what-you-should-know-about-blogging/


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How books can open your mind

How books can open your mind | Content Creation, Curation, Management | Scoop.it
What happens when a dream you've held since childhood … doesn't come true? As Lisa Bu adjusted to a new life in the United States, she turned to books to expand her mind and create a new path for herself.

Via Fred Zimny
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SEO In 2014 and Beyond, Content Is King! Context Is Queen

SEO In 2014 and Beyond, Content Is King! Context Is Queen | Content Creation, Curation, Management | Scoop.it
This is 2014 everyone, content and semantic keywords are now THE most important factors of your SEO ranking next to backlinks. Google has gotten a lot smarter, and it’s time to recognize this isn’t 2005 where you can easily manipulate the search engines. It’s now about how your content is written, shared and diversified over the internet. Gone are the days of cannibalizing keywords, it’s now about using contextual and semantic keywords.

Avoid The Temptation Of Using Black Hat SEO, The Risks Are Too Great
Sometimes it is very tempting to want to “cheat the system” and use what they call Black Hat SEO methods. It’s a way of manipulating the rankings of the search engines through unethical practices and using tools that are very risky to use. Google has an Anti-Spam team of experts that are dedicated to finding websites that show the use of spam and Black Hat methods.

Black hat SEO is very short term, and will eventually result in getting your websites de-ranked. It’s time to rise above the crowd with quality, become the best company that you can be, and most importantly show that you have some authority in your niche.

Via Brian Yanish - MarketingHits.com
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10 Ways to Get More People to Read Your Content

10 Ways to Get More People to Read Your Content | Content Creation, Curation, Management | Scoop.it

You work hard to create great content, and people should see it. Follow these 10 steps to drive more readers to your posts.


Via Kamal Bennani
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10 Best Free Keyword Research Tools for Your Content Marketing -

10 Best Free Keyword Research Tools for Your Content Marketing - | Content Creation, Curation, Management | Scoop.it
Keyword research doesn't have to be complicated. Here you'll find some helpful and free keyword research tools for your daily workflow in content marketing.
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5 Sources of Online Traffic You’ve Never Heard Of

5 Sources of Online Traffic You’ve Never Heard Of | Content Creation, Curation, Management | Scoop.it

Online traffic is one of the key performance indicators for online businesses, as it directly affects the number of leads your business acquires.


Most online marketers focus their attention on the most well-known sources like search engines, social media channels, and well-known websites. There is nothing wrong with taking the road well-traveled, but don’t stop there. Take a few extra steps could mean a huge increase in traffic.


Here are 5 sources of online traffic that you are not using but should use to get an edge over you competitors.


Via Ivo Nový
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Top 7 SEO and Content Predictions for 2015

Top 7 SEO and Content Predictions for 2015 | Content Creation, Curation, Management | Scoop.it
In just two weeks we’ll be into 2015 (scary, I know!) – so with that in mind, today seemed like the perfect time to start looking ahead to 2015 to see what the next 12 months might hold for the digital industry.
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Angela Heath's curator insight, December 20, 2:01 PM

Are you ready for 2015?

Marco Favero's curator insight, December 20, 5:55 PM

aggiungi la tua intuizione ...

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The Untapped Video SEO Opportunity - Conductor Learning Center

The Untapped Video SEO Opportunity - Conductor Learning Center | Content Creation, Curation, Management | Scoop.it
Get ahead of the video seo surge! Read the exclusive research that breaks down how top retailers are performing with video content.

Via iNeoMarketing
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iNeoMarketing's curator insight, December 17, 5:47 PM

Clearly aimed at the B2C audience, but applies to the B2B space. You may want to consider executing on this as it would provide a bit of a market advantage at little cost.

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Tons of Traffic, Zero Sales? Why Website Traffic Doesn't Matter - Business 2 Community

Tons of Traffic, Zero Sales? Why Website Traffic Doesn't Matter - Business 2 Community | Content Creation, Curation, Management | Scoop.it
You’ve been working hard to optimize your company website for search engines using the keyword research that your marketing specialist has done for you. You’ve been writing blog posts on a regula…
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How Much Money Should I Invest in Content Marketing 2015 #contentmarketing

How Much Money Should I Invest in Content Marketing 2015 #contentmarketing | Content Creation, Curation, Management | Scoop.it
If the question you’re asking is: “How much money should I invest in content marketing for 2015?” — you’ll never get the right answer.

The correct question is, “How much money should I invest in lead generation, e-commerce revenue generation, brand awareness and/or brand loyalty in 2015?”

For most companies, these are the main objectives of Internet marketing campaigns. The main Internet marketing programs to support these objectives are SEO, PPC, email marketing and social media marketing.

Via Brian Yanish - MarketingHits.com
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Angela Heath's curator insight, December 20, 2:07 PM

Maybe you are asking the wrong question. How much money do you want to make is a better question. Content marketing can help you meet this goal.

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Mobile Will Revive and Redefine Content Marketing - Adweek

Mobile Will Revive and Redefine Content Marketing - Adweek | Content Creation, Curation, Management | Scoop.it
Some think that the brand-as-publisher trend has reached its peak, when in reality it's just getting started. A mere five years ago, Red Bull was an energy drink, not a global media company.

Via brandinmind
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