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CONTENT AUDIT - How to Perform a Content Audit

CONTENT AUDIT - How to Perform a Content Audit | Content Creation, Curation, Management | Scoop.it
Complete guide to auditing the content of a site, including a spreadsheet content audit template that puts data into perspective for better analysis.

Via Peg Corwin
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Peg Corwin's curator insight, July 11, 2013 9:06 AM

See how to set up a content audit spreadsheet and systematically assess the page type, traffic, external shares, and quality:

Content Creation, Curation, Management
The best way to get informed on the content hype
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Complementary Marketing: The Intersection of SEO and Content Marketing

Complementary Marketing: The Intersection of SEO and Content Marketing | Content Creation, Curation, Management | Scoop.it

La realtà è la più lavoriamo insieme, il meglio lo facciamo tutti. Ecco tre esempi specifici di come SEO può migliorare i contenuti di marketing, attraverso tutte le fasi di una campagna.


Via Kamal Bennani, Marco Favero
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Marco Favero's curator insight, March 2, 5:24 PM

aggiungi la tua intuizione ...

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The Educators' Guide to Infographics - The Edublogger

The Educators' Guide to Infographics - The Edublogger | Content Creation, Curation, Management | Scoop.it
Sometimes when you’re compiling your content for your next blog post you find that, to get your point across, you have to cover a lot of facts and figures, statistics, or tabular information, and it’s really tricky to put into words. Wouldn’t it be great if you could easily compile it all into a vibrant and easy to read chart, or even a collection of charts that are all related? Then, wouldn’t it be great if it was all in one image that you could share to other people, or even print to stick on the wall of your classroom?

Search no more, for we have your solution. Infographics!

Via John Evans
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Marco Favero's curator insight, Today, 3:45 AM

aggiungi la tua intuizione ...

SMARTERTEACHER's curator insight, Today, 4:28 PM

Infographics are an outstanding tool to help students organize and present information.

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9 Creative Storytelling Tools That Will Make You Wish You Were A Student Again -- THE Journal

9 Creative Storytelling Tools That Will Make You Wish You Were A Student Again -- THE Journal | Content Creation, Curation, Management | Scoop.it
T.H.E. Journal asked educators for the most creative storytelling apps available, and we did a little digging on our own, too. The tools and apps we found turn students into novelists, artists, and moviemakers.

Via Cindy Rudy
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Marco Favero's curator insight, March 2, 4:11 AM

aggiungi la tua intuizione ...

Mr Tozzo's curator insight, March 2, 5:59 AM

9 Creative Storytelling Tools That Will Make You Wish You Were A Student Again -- THE Journal

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5 Things B2B Buyers Want Your Content To Do

5 Things B2B Buyers Want Your Content To Do | Content Creation, Curation, Management | Scoop.it
There’s nothing more powerful than speaking with buyers to learn what they find valuable. Discover the top five things that buyers want from your content to help them and how to craft specific messages that get you on the short list.

Via Monique Walhof
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Monique Walhof's curator insight, March 1, 2:33 PM

5 things that result in content sales and marketing teams will make good use of. 

Vandana Singhal's curator insight, March 2, 6:27 AM

5 things that will help buyers make better decisions.

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The Next Generation of Content Marketing: 6 Insights About Intelligent Content

The Next Generation of Content Marketing: 6 Insights About Intelligent Content | Content Creation, Curation, Management | Scoop.it

It’s an ideal way to get smarter about the content we spend so much time and money to produce.


Via Kamal Bennani
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New Content Marketing Infographic: The Content Grid

New Content Marketing Infographic: The Content Grid | Content Creation, Curation, Management | Scoop.it
RT @linkonomics_com: http://t.co/gAhrkJOkHn via @linkonomics_com
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8 Content Types Your Blog Can't Afford To Live Without - Business 2 Community

8 Content Types Your Blog Can't Afford To Live Without - Business 2 Community | Content Creation, Curation, Management | Scoop.it
We’ve all heard the phrase, “Content is king.” If that’s the case, then why isn’t your site getting more traffic? Well, for starters, perhaps you aren’t utilizing…
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The Key to Great Content

The Key to Great Content | Content Creation, Curation, Management | Scoop.it
The key to great content is that it’ll promote your cause. It’s a win- win. In the end, make sure your efforts are streamlined. Tracking and measuring...

Via Level343
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Level343's curator insight, February 28, 11:28 PM
What Wows Your Customers? 

Nothing delights a customer more than finding the precise answers to their questions – right there! So before you can pick a topic to create great content, you need to identify what your customers need. Are there any particular topics trending with your customers? Are there any questions that your customers are asking but don’t really have a satisfactory answer to? Well, this is what you need to be targeting!

 
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17 of The Best Tools to Get Your Content Its Largest Audience

17 of The Best Tools to Get Your Content Its Largest Audience | Content Creation, Curation, Management | Scoop.it
When you’re creating useful, actionable, epic content, everyone deserves to see it. So how do you get your hard work seen by the largest audience possible?
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15 Google Marketing Tools You Should Be Using

15 Google Marketing Tools You Should Be Using | Content Creation, Curation, Management | Scoop.it
Are you taking advantage of these essential Google marketing tools?
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How Attractive is your Company Blog? Take the quiz to find out

If you’ve ever read Cosmopolitan (women) or Maxim (men), you’ve probably seen their signature quizzes, usually about personality assessment or social behavio...

Via Mike Searles
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Marco Favero's curator insight, March 1, 9:13 AM

aggiungi la tua intuizione ...

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5 Simple Ways To Convert Leads With Content Marketing

5 Simple Ways To Convert Leads With Content Marketing | Content Creation, Curation, Management | Scoop.it
Can you convert leads with content marketing? Um, YEAH! Isn’t that what using content marketing is all about? You don’t have to take my word for it. Let the experts at Demand Metric sway you: “…
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10 Easy to use Tools for creating great Infographics in your Business

10 Easy to use Tools for creating great Infographics in your Business | Content Creation, Curation, Management | Scoop.it
Here's a list of tools you can use to create infographics, visualizations, or simply use to communicate visually with your teammates.

Via TechinBiz
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Groom Your Content Marketing By Balancing Between Earned, Owned, & Paid Media

Groom Your Content Marketing By Balancing Between Earned, Owned, & Paid Media | Content Creation, Curation, Management | Scoop.it
f you are following the online marketing industry, the terms owned media, paid media, & earned media might not be new to you. However, what is the difference between the three and how important are they for your content marketing strategy?

Earned Media, Owned Media, & Paid Media is like a support stand for your content marketing strategy. It is not possible to single out any one out of these 3 elements that could be successful for your content marketing efforts, as all the three provide a cohesive marketing mix.

Via Brian Yanish - MarketingHits.com
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Dean Ryan G. Martin's curator insight, Today, 2:32 AM

I agree. You need to figure out how to balance your marketing strategies and promotion. Whether you'll use owned media 60% of the time, it doesn't matter. This type of medium only gets effective if you're getting enough clicks. Paid media will cost you a lot of money if you don't know what you're doing. Remember: Not all paid media tools are measurable. It's a risk you need to take.

 

Like TV ads, you pay a network to flash the ad. You know the exact number of times your ad appears the whole day and you might assume hundreds of people will be convinced to take action. Still, sad part of it is, you can't measure the exact number of people who will watch your ad.

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8 Deadly Content Marketing Mistakes

8 Deadly Content Marketing Mistakes | Content Creation, Curation, Management | Scoop.it
8 Deadly Content Marketing Mistakes
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Marco Favero's curator insight, March 2, 3:47 AM

aggiungi la tua intuizione ...

Peg Corwin's curator insight, March 2, 7:58 AM

My favorite content recommendation here is: Don't just sell, help customers find relevant content.



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Handwriting Isn’t Dead—Smart Pens and Styluses Are Saving It

Handwriting Isn’t Dead—Smart Pens and Styluses Are Saving It | Content Creation, Curation, Management | Scoop.it
New connected pens and improved styluses make your handwritten notes available on all your devices. Joanna Stern tries out the leading implements.

Via Charles Tiayon, Laura Brown
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Eti Eni's curator insight, February 23, 12:30 PM

The technology is advancing more and more

Marco Favero's curator insight, March 2, 3:48 AM

aggiungi la tua intuizione ...

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Tips and Tricks for Content Marketing

Tips and Tricks for Content Marketing | Content Creation, Curation, Management | Scoop.it
Document Your Content Marketing Strategy

In a survey, about 35% of marketers admitted they have a well-documented content marketing strategy while 48% seem to have a one that hadn’t been put into words. These statistics show a significant improvement from the previous year where 49% of marketers admitted they did not have a documented strategy for their content marketing efforts.

 


Via Level343, Lydia's Marketing & Communication Consulting
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Level343's curator insight, February 28, 11:27 PM
Document Your Content Marketing Strategy

In a survey, about 35% of marketers admitted they have a well-documented content marketing strategy while 48% seem to have a one that hadn’t been put into words. These statistics show a significant improvement from the previous year where 49% of marketers admitted they did not have a documented strategy for their content marketing efforts.

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How To Put A YouTube Video In PowerPoint

How To Put A YouTube Video In PowerPoint | Content Creation, Curation, Management | Scoop.it
This is your SUPER GUIDE for putting YouTube videos into PowerPoint! Follow the links below to find the tutorial for your version of PowerPoint...OR...slowly scroll down the page to learn some adva...

Via Baiba Svenca
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Scott Holcomb's curator insight, March 2, 11:48 AM

If I had a dollar for every time I was asked how to do this...

Eliane Vacheret's curator insight, March 2, 12:47 PM

Insert a YouTube playlist in your presentation

Jakarta Web Developer's curator insight, Today, 11:52 AM

Web Design & Development

#Jakarta #WebDesign #WebDeveloper #GraphicsDesign #News

https://www.facebook.com/JakartaWebDeveloper

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How To Plan + Build A Successful Content Marketing Strategy

How To Plan + Build A Successful Content Marketing Strategy | Content Creation, Curation, Management | Scoop.it
Did you know that every day on the internet: There are 4.75 billion pieces of content shared There are 1.8 billion photos uploaded There are 700 million Snapchats There are 500 million tweets Marketing, as we know it, is being transformed right...
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Five Ways to Create Content That Reigns [Infographic]

Five Ways to Create Content That Reigns [Infographic] | Content Creation, Curation, Management | Scoop.it
Content - How can marketers better create content that rises above the competition? Here are five suggestions.

Via Kamal Bennani
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Carlene Kelsey's curator insight, March 1, 10:39 AM

5 Great Ideas for Creating Content

Abdul Torah's curator insight, March 1, 4:13 PM
Five Ways to Create Content That Reigns 
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The Architecture of a Data Visualization

The Architecture of a Data Visualization - Accurat studio - Medium
Multilayered Storytelling through Info-spatial Compositions
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40 Best Free Content Marketing Tools for Marketers and Producers

40 Best Free Content Marketing Tools for Marketers and Producers | Content Creation, Curation, Management | Scoop.it
Use the best free industry leading and powerful tools to market your business through content marketing. Here is a round up of 40 best free content marketing tools.
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Design Thinking, Deconstructed #infography #pdf #freedownload

Design Thinking, Deconstructed #infography #pdf #freedownload | Content Creation, Curation, Management | Scoop.it
At the Nueva School in Hillsborough, Calif., design thinking is built into students' and teachers' everyday lives. The process, which is an approach to learning that includes considering real-world problems, research, analysis, building by hand, and lots of experimentation, is documented and shared among staff.

Via Alazne González, Rosa Díez D
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Marco Favero's curator insight, March 1, 9:12 AM

aggiungi la tua intuizione ...

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Millennials: Understanding the Generation

Understanding the Millennial mindset can be a tricky thing to do. Understand some of the key things Millennials need in the workforce in order to be happy. For…
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Content marketing : la checklist en 8 points - Balises Infos

Content marketing : la checklist en 8 points - Balises Infos | Content Creation, Curation, Management | Scoop.it
Le contenu est roi dit-on. Soucieux de vous faire connaître, de convaincre et de vendre vous décidez de vous lancer et de partager avec le monde les bienfaits que vous pouvez lui apporter. Mais avant tout voyage, rien ne vaut une check-list. Pour l’occasion j’ai réalisé ma première infographie en utilisant canva. Il y a une marge de progression, mais c’est un début Chaque point mérite un article à part entière. Je vous promets de compléter celui-ci. N’hésitez pas à me laisser vos commentaires. S

Via Fabrice
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