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B2B Content Improvement | Social Media Today

B2B Content Improvement | Social Media Today | Content Creation, Curation, Management | Scoop.it
Content is a highly effective means for guiding prospects through the marketing funnel.
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Content Creation, Curation, Management
The best way to get informed on the content hype
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How to Optimise the Most Important Pages In Your Marketing Funnel

Original Blog Post: http://bit.ly/1lKdA8U | Don't underestimate the importance of the most misunderstood, misused and mistreated pages on your website… the “Th…


Via Pedro Da Silva
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[Slides] The 2014 State of Digital Transformation by Altimeter Group

Digital transformation isn’t a trend owned by a particular role, nor a discipline that belongs to one department alone. It is, however, a significant movement …

Via Stefano Principato
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Free Photos That Don't Suck · Pexels

Free Photos That Don't Suck · Pexels | Content Creation, Curation, Management | Scoop.it
Find free high quality photos you can use everywhere. ✓ Free for commercial use ✓ No attribution required
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How To Add Remote Libraries to the WordPress Media Library

How To Add Remote Libraries to the WordPress Media Library | Content Creation, Curation, Management | Scoop.it
WordPress offers excellent oEmbed support for embedding content from more than two dozen major services. Pasting a link into the editor on its own line will have it magically appear as embedded media.
Via Pedro Da Silva
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Olivier Milo's curator insight, Today, 6:15 AM

Embedding videos made a little easier!

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15 Must-Have Tools for Professional Copywriters

15 Must-Have Tools for Professional Copywriters | Content Creation, Curation, Management | Scoop.it
They say that a craftsman is only as good as his tools. The same goes for professional copywriters, and practically any other industry, as a matter-of-fact. No matter what niche you specialize in, it…

Via Stefano Principato
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Marco Favero's curator insight, Today, 6:31 AM

aggiungi la tua intuizione ...

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Top Content Marketing Mistakes Holding You Back - Business 2 Community

Top Content Marketing Mistakes Holding You Back - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Business 2 Community Top Content Marketing Mistakes Holding You Back Business 2 Community Top Content Marketing Mistakes Holding You Back image eventige blog 1 2014 may not be over yet but we've already seen our fair share of content marketing...
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3 Mobile Apps that Put Visual Content Creation in Your Pocket

3 Mobile Apps that Put Visual Content Creation in Your Pocket | Content Creation, Curation, Management | Scoop.it
These 3 Mobile Apps give you the ability to create killer visual content for social media - by producing awesome images, in real-time, on-the-go.
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How to Write a Content Marketing Plan in 7 Steps

How to Write a Content Marketing Plan in 7 Steps | Content Creation, Curation, Management | Scoop.it
Once you’ve established your business online with a website, it’s time to start advertising to your audience. The Internet is a huge space with vast amounts of pages and information, so it is unl…
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Why Content Marketing increases your organic traffic | Visual.ly

Why Content Marketing increases your organic traffic | Visual.ly | Content Creation, Curation, Management | Scoop.it
Content marketing is very important for any organic campaign. An informational infographic on Why Content Marketing Increases Your Organic Traffic.
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Does Content Marketing Really Have a Confidence Problem? - Business 2 Community

Does Content Marketing Really Have a Confidence Problem? - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Does Content Marketing Really Have a Confidence Problem?
Business 2 Community
Have you mastered the new channels and communication formats your audience has shifted to, like Instagram, SnapChat or WeChat?
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7 Ways to Create the Perfect Image for Your Social Content

7 Ways to Create the Perfect Image for Your Social Content | Content Creation, Curation, Management | Scoop.it

In today’s visual world, you need more than a great headline to entice your readers to click and share. Your engagement on nearly every social platform, including your blog, is highly dependent on the images you associate with your content, and more importantly, on your audience’s perception of those images. Stock images that mildly relate to your content are not enough. The image needs to add to your social copy, and moreover, inspire a user to share....


Via Jeff Domansky
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How HBR Has Turned Its Old Content Into New Revenue - Folio Magazine

How HBR Has Turned Its Old Content Into New Revenue - Folio Magazine | Content Creation, Curation, Management | Scoop.it
Folio Magazine
How HBR Has Turned Its Old Content Into New Revenue
Folio Magazine
Smart media companies have figured out how to continuously pull in revenue from some of their oldest content—sometimes going back over a hundred years.
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How Google is Connecting Keyword Relevance to Websites through More than Just Domain Names - Whiteboard Friday

How Google is Connecting Keyword Relevance to Websites through More than Just Domain Names - Whiteboard Friday | Content Creation, Curation, Management | Scoop.it
Google is drawing connections between semantic concepts and brand names, and it's affecting SERPs. In today's Whiteboard Friday, Rand explains that process, offering tips on how we can help make sure our own brands are included.
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Successful Content Marketers Do These 5 Things Differently

Successful Content Marketers Do These 5 Things Differently | Content Creation, Curation, Management | Scoop.it
It's not so much what the best marketers know but how they view the elements of the campaign.
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How Hummingbird Affects Your Search Engine Rankings

How Hummingbird Affects Your Search Engine Rankings | Content Creation, Curation, Management | Scoop.it

What is so important about Hummingbird? Firstly, it affected over 90% of the search requests submitted to Google. The main aim was to focus on relevant concepts and intent instead of singular keywords.


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8 Surprising Gamification Statistics - DigitalChalk Blog

8 Surprising Gamification Statistics - DigitalChalk Blog | Content Creation, Curation, Management | Scoop.it
“ We’ve rounded up 10 statistics on the use of gamification in eLearning, some of which may surprise you.”
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This Email Delivery Infographic Will Help Get Yours to Inboxes

This Email Delivery Infographic Will Help Get Yours to Inboxes | Content Creation, Curation, Management | Scoop.it
This email delivery infographic shows that you can directly influence whether your emails land in the inbox or the dreaded Spam folder. Here's how.
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Marco Favero's curator insight, Today, 5:47 AM

aggiungi la tua intuizione ...

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5 Ways You Can Generate Better Content - Business 2 Community

5 Ways You Can Generate Better Content - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Business 2 Community
5 Ways You Can Generate Better Content
Business 2 Community
And you thought you were just sharing an article on Google+, liking a LinkedIn post, re-Tweeting or posting a picture to Instagram… nope, you are creating content.
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Marco Favero's curator insight, Today, 5:46 AM

aggiungi la tua intuizione ...

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3 Ways To Use Content Marketing As A Business Owner - Business 2 Community

3 Ways To Use Content Marketing As A Business Owner - Business 2 Community | Content Creation, Curation, Management | Scoop.it
3 Ways To Use Content Marketing As A Business Owner
Business 2 Community
Content marketing is the sum of all online campaigning for businesses.
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The Importance And Challenges Of Social Media Content Curation [SURVEY REPORT]

The Importance And Challenges Of Social Media Content Curation  [SURVEY REPORT] | Content Creation, Curation, Management | Scoop.it
This is our second blog post about the results of a large social media marketing survey we connected with hundreds social media marketers, brands and agencies.  We first wrote about the time requir...
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Updated! 273 data visualisation tools and resources - Visualising Data

Updated! 273 data visualisation tools and resources - Visualising Data | Content Creation, Curation, Management | Scoop.it
It has taken a while to complete this task but I have finally managed to complete the task of updating the large collection of data visualisation tools and resources.
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The Best Periodic Table of Web Design and Development Process | Visual.ly

The Best Periodic Table of Web Design and Development Process | Visual.ly | Content Creation, Curation, Management | Scoop.it
Best web design firm follow a caliber process when designing new websites, starting from the customer’s short and moving logically through a differe
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Content Strategy In An Age Of Semantic Search - @HaikuDeck by Harris Schachter

Content Strategy In An Age Of Semantic Search - @HaikuDeck by Harris Schachter | Content Creation, Curation, Management | Scoop.it
As semantic technology ramps up, how can marketers take advantage of this new age of content discovery? This deck touches on recent advances in semantic search and five disciplines to focus on for more effective SEO and Content Strategy. Full write-up & presentation notes: http://optimizepri.me/content-strategy-in-the-age-of-semantic-search



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Martin (Marty) Smith's curator insight, Today, 12:46 AM

GREAT Haiku Deck by Harris (@OptimizePrime). So good its no wonder it has over 50,000 views. What makes it great is how well it understands the "we are all media companies" now riff I laid down in Red Bull Branding Lessons on Curatti (http://curatti.com/red-bulls-branding-lesson-media-companies-now/ ).

The "new seo" and "everyone is a media company" work nicely together. Great and INSIGHTFUL deck by a new trusted SEO source for me.

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Are Keywords Still Relevant, and How to Use the Right Ones

Are Keywords Still Relevant, and How to Use the Right Ones | Content Creation, Curation, Management | Scoop.it

Editor's note: this post is brought to you by Kristi Hines, a freelance writer, professional blogger, and social media enthusiast.


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Marco Favero's curator insight, September 19, 5:23 PM

aggiungi la tua intuizione ...

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Content Marketing Insourcing: Tips For Turning Internal Resources Into Content ... - Business 2 Community

Content Marketing Insourcing: Tips For Turning Internal Resources Into Content ... - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Business 2 Community
Content Marketing Insourcing: Tips For Turning Internal Resources Into Content ...
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