Content Creation,...
Follow
Find
40.6K views | +21 today
 
Rescooped by massimo facchinetti from Public Relations & Social Media Insight
onto Content Creation, Curation, Management
Scoop.it!

4 Innovative Ways to Use Web Video for Small Business

4 Innovative Ways to Use Web Video for Small Business | Content Creation, Curation, Management | Scoop.it

You've seen videos of people doing ridiculous things on the Internet. But you probably haven't seen too many videos of small businesses sharing their good work. Web video is more or less the domain of the ridiculous — whether that means something cute or something painful. Even top ads and commercials have a touch of the absurd (Old Spice, Dos Equis, I'm looking at you). So how does a small business compete with disturbingly low attention spans and a whole Internet of viral videos? Read on for five ways that small businesses can take advantage of web video without blowing their budgets and let us know your own success stories in the comments below....


Via Jeff Domansky
more...
Greg Jordan's curator insight, May 19, 2013 8:24 AM

Here's a few good ideas on how to use video  in your business

Jeff Domansky's curator insight, May 19, 2013 4:41 PM

Very practical tips to help you get web video working for your small business.

wanderingsalsero's curator insight, May 20, 2013 12:55 AM

All good ideas. 

 

A dance studio could ask students to make a "Vine" (a brief "Twideo") video after an evening of using some cool moves (learned at the studio) on the dance floor on Saturday night.  Put a 'plug' in for the studio.  That would be great advertising for the studio.

Content Creation, Curation, Management
The best way to get informed on the content hype
Your new post is loading...
Your new post is loading...
Rescooped by massimo facchinetti from Entrepreunership, eCommerce, Management, Small Business & Work Orientation
Scoop.it!

Why lean is the future of content marketing | Scoop.it Blog

Why lean is the future of content marketing | Scoop.it Blog | Content Creation, Curation, Management | Scoop.it
You've heard it before: you need a content strategy. But how can you make it impacting without huge budgets and resources?

Via ThePinkSalmon
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

The 6 Principles of the Science of Persuasion [Infographic]

The 6 Principles of the Science of Persuasion [Infographic] | Content Creation, Curation, Management | Scoop.it
Persuading customers to buy can be difficult. Learn about the six factors that guide decision-making.
more...
No comment yet.
Rescooped by massimo facchinetti from SEO Tips, Advice, Help
Scoop.it!

Content Curation: How to Easily Find Great Content to Share

Content Curation: How to Easily Find Great Content to Share | Content Creation, Curation, Management | Scoop.it

Social Media Marketing Podcast 130, in this episode we explores content curation, why it's valuable and tools to make new content discovery easy.


Via Bonnie Burns
more...
Bonnie Burns's curator insight, January 30, 11:43 AM

Learn how to explore content curation

Ivo Nový's curator insight, Today, 3:40 AM

Learn how to explore content curation, an interesting interview with Ian Cleary.

Rescooped by massimo facchinetti from Content Marketing, Curation, Social Media & SEO
Scoop.it!

5 Key Things To Learn About Content Marketing In 48"

5 Key Things To Learn About Content Marketing In 48" | Content Creation, Curation, Management | Scoop.it

Content marketing is one of the most powerful marketing tools startups can employ. Blogs are powerful drivers of awareness and creators of purchasing intent which ultimately lead to new customers, new employees or other new opportunities. This is doubly true as buyers are educating themselves before contacting sales teams to a far greater extent than ever. Below are the five things I wish I would have known when I first started.


Via Guillaume Decugis
more...
Guillaume Decugis's curator insight, January 30, 2:13 PM

I love the way Tomasz Tunguz puts things in a concise, elegant and convincing ways. He's not a marketer (originally an engineer and now a VC) but what he says about content marketing is priceless (about startups and particular saas startups too! - I've often curated some of his stuff here).


By going to the point, focusing on data and making complex things simple, he's been building an awesome readership on his blog.


His 5 tips will take you less than a minute to read and are either a great reminder or great things to start doing as a content marketer.

Jakarta Web Developer's curator insight, January 30, 3:10 PM

Web Design & Development

be social:  
https://www.facebook.com/JakartaWebDeveloper

Scooped by massimo facchinetti
Scoop.it!

How To Bolster Credibility In Content Marketing

How To Bolster Credibility In Content Marketing | Content Creation, Curation, Management | Scoop.it
Are you credible? And by that I mean: is your content trustworthy? If not, your brand’s credibility is sure to suffer. As a writer and editor, I’ve learned that backing up your content with sourc…
more...
No comment yet.
Rescooped by massimo facchinetti from Content Marketing & Content Strategy
Scoop.it!

Present Your Best - A Customer Success Strategy Template

Present Your Best -  A Customer Success Strategy Template | Content Creation, Curation, Management | Scoop.it
Use this customer success strategy template to present your best to the executive team.

Via Stefano Principato
more...
No comment yet.
Rescooped by massimo facchinetti from The Marketing Technology Alert
Scoop.it!

10 Content Amplification Tools You Must Have - Social Marketing Writing

10 Content Amplification Tools You Must Have - Social Marketing Writing | Content Creation, Curation, Management | Scoop.it

Digest...


#1 – AddThis

#2 – ShareThis

#3 – LinkedIn

#4 – Facebook ads

#5 – Promoted tweets

#6 – Buffer

#7 – MailChimp

#8 – Storify

#9 – Hootsuite

#10 – Outbrain

 

Receive a FREE daily summary of The Marketing Technology Alert


Via iNeoMarketing
more...
iNeoMarketing's curator insight, January 29, 5:44 PM

Click through for more details. MIA: Twitter lead cards.

Jake Peters's curator insight, January 30, 4:14 PM

+1 for MailChimp. I had a brief fling with AWeber this week, it was disastrous, so now I'm back in the fold.

Scooped by massimo facchinetti
Scoop.it!

Why there is a huge demand for Effective Content in SEO Process

Whyfor there is an mighty inquiry considering adequate peace in seo prep: vUiLpBcyp http://t.co/GHc6btvpwf
more...
No comment yet.
Rescooped by massimo facchinetti from Content Marketing & Content Strategy
Scoop.it!

8 Advanced Trends In Social And Digital Marketing (Infographic)

8 Advanced Trends In Social And Digital Marketing (Infographic) | Content Creation, Curation, Management | Scoop.it
Consider yourself something of an expert in digital marketing? Think you already know SMM trends a year out? Then I’ve got a challenge for you. Take a look at Signal’s new infographic, “The 8 B…

Via Stefano Principato
more...
No comment yet.
Rescooped by massimo facchinetti from Digital Content Marketing
Scoop.it!

Why good storytelling helps you design great products

Why good storytelling helps you design great products | Content Creation, Curation, Management | Scoop.it

“It’s not uncommon for designers to confuse a beautiful looking product with one that works beautifully. A great technique for creating smarter, better products is to approach them using story-centered design.”


Via brandinmind
more...
Mike Donahue's curator insight, January 29, 8:48 AM

A great aspect of storytelling is how well it can convey the emotional state of the user throughout their experience. 

Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

5 Content Marketing Ideas for February 2015

5 Content Marketing Ideas for February 2015 | Content Creation, Curation, Management | Scoop.it
n February 2015, content marketers can connect with potential customers around holidays like Valentine’s Day or Groundhog Day, via sites like SlideShare, or even with inspirational quotes.

Content marketing is essentially the act of creating some content — articles, videos, podcasts, whatever — and distributing that content with the hope of engaging customers and eventually making a sale.

What follows is a list of five content marketing ideas to try in February.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from All about Business
Scoop.it!

Content Search VS Social Media - Heidi Cohen

Content Search VS Social Media - Heidi Cohen | Content Creation, Curation, Management | Scoop.it
Content search vs social media lays out how you need to use search and social media to maximize your content marketing reach. Complete with charts and tips.

Via Ariadna's Fantasy
more...
No comment yet.
Suggested by Pradip Debnath
Scoop.it!

Online Marketing Trends to Focus on 2015

Online Marketing Trends to Focus on 2015 | Content Creation, Curation, Management | Scoop.it
Online marketing is rapidly developing towards some directions and departing from others, rendering some practices obsolete and becoming an increasingly important medium for creating an online brand experience.
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media Strategies
Scoop.it!

8 Ways to Become a Better Storyteller Through Social Media

8 Ways to Become a Better Storyteller Through Social Media | Content Creation, Curation, Management | Scoop.it
Advertising innovator and iconoclast Howard Gossage said that people do not actually read ads, but rather what would pique their interests.


This is very much true today. With the advent of the Digital Age— and the rise of popular sites such as Facebook, Instagram, and Twitter — it was only a matter of how you would be able to capture the interest of your prospective customers.


And visual storytelling is one way to do it.


Via Ivo Nový
more...
Ivo Nový's curator insight, Today, 3:01 AM

Interesting tipsfor an effective storytelling that would boost your brand and your social media efforts.

Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

7 Interactive Content Trends for 2015

7 Interactive Content Trends for 2015 | Content Creation, Curation, Management | Scoop.it

When it comes to prophesying trends (especially in the marketing world), everyone thinks they’re the top banana. But here’s the thing – there’s not really a right or wrong. There are opinions and that’s the beauty of it. There doesn’t have to be a top banana. There can be a whole bunch of awesomely smart and innovative bananas.

So, we took a little forward looking glimpse at the year to come and what it holds for interactive content (which is big deal right now by the way).

Here we go…David Letterman style…but with 7, not 10.

2015 Interactive Content Trends



Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

SEO Best Practices and Trends for 2015

SEO Best Practices and Trends for 2015 | Content Creation, Curation, Management | Scoop.it
The Internet is a huge factor in how marketing is performed nowadays, and keeping up with the latest SEO trends is important to keeping your marketing edge. This is because traditional push marketing is being replaced by more cost-effective inbound marketing strategies like search engine optimization (SEO), that drives targeted audiences to you as apposed to out bound marketing where you are marketing to the masses and hoping you reach the right people. Here are the top 8 SEO trends to watch for in 2015.

 


Via Kamal Bennani
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

6 Productivity Hacks For Content Marketers

6 Productivity Hacks For Content Marketers | Content Creation, Curation, Management | Scoop.it

From content curation, organization to simple planning and time hacks, you'll find a ton of great tips.

 


Via Kamal Bennani
more...
No comment yet.
Rescooped by massimo facchinetti from Learning Technology News
Scoop.it!

Creative Educator - Five Habits of Great Coaches

Creative Educator - Five Habits of Great Coaches | Content Creation, Curation, Management | Scoop.it
Coaches do not spend most of their time lecturing or even “front-loading.” Coaches give players opportunities to practice and apply skills in a contextually appropriate situation, providing just-in-time feedback, asking targeted and specific questions, clarifying what is happening, and providing information relevant to what is happening at specific moments.

Via Nik Peachey
more...
Nik Peachey's curator insight, January 30, 4:55 AM

Some really useful tips. Focused on PBL teachers, but the tips can be applied to whatever you teach.

Linda Buckmaster's curator insight, January 30, 5:47 AM

Good tips for whatever subject

Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

How Google Determines Search Results [Infographic]

How Google Determines Search Results [Infographic] | Content Creation, Curation, Management | Scoop.it
The secret sauce Google uses to determine where pages rank in search is just that: secret. It also changes all the time, making it even more difficult to know how to create content that’s easily found.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by massimo facchinetti from All about Business
Scoop.it!

10 Ideas to Inspire Your Next Blog Post |

10 Ideas to Inspire Your Next Blog Post | | Content Creation, Curation, Management | Scoop.it
Do you have a business blog? This article shares 10 ideas for blog posts that show your expertise and offer helpful information with your audience.

Via Ariadna's Fantasy
more...
No comment yet.
Rescooped by massimo facchinetti from Content Marketing & Content Strategy
Scoop.it!

4 Great Examples of Data Visualisation in Action [Infographic]

4 Great Examples of Data Visualisation in Action [Infographic] | Content Creation, Curation, Management | Scoop.it
Information overload. Infobesity. Infoxication. Whatever you call it, at some stage or other, we’ve all been there – sat in front of a data set so big or a report so heavy in detail it’s imposs…

Via Stefano Principato
more...
No comment yet.
Rescooped by massimo facchinetti from Content Marketing Observatory
Scoop.it!

"Per dollar, content marketing produces 3 times more leads"


Via Frank Delmelle
more...
No comment yet.
Rescooped by massimo facchinetti from Digital Content Marketing
Scoop.it!

2015 Design Trend to Watch: Responsive Storytelling

2015 Design Trend to Watch: Responsive Storytelling | Content Creation, Curation, Management | Scoop.it

We’ve spent a lot of time here at Propoint thinking about the new year and what it means for the world of information presentation, visualization, and design.


Via brandinmind
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

5 Content Marketing Strategies That Will Wow Your Customers

5 Content Marketing Strategies That Will Wow Your Customers | Content Creation, Curation, Management | Scoop.it
Let’s face it – content marketing isn’t everyone’s cup of tea. If you’re busy running a business or trying to get a startup off the ground, writing a blog post probably isn’t at the top of your priority list.
Your focus should be on developing an amazing product, having awesome customer service, management, prioritization, and other forms of marketing that don’t require you to write long articles that nobody is reading.
But each year, we seem to be hearing more and more about how effective content marketing strategies are.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.