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Building Blocks of a Content Marketing Strategy, Part 1: Targeted Content | Business 2 Community

Building Blocks of a Content Marketing Strategy, Part 1: Targeted Content | Business 2 Community | Content Creation, Curation, Management | Scoop.it
Content marketing is not a simple undertaking. Fortunately for the motivated marketer, there is a healthy online supply of content marketing how-to articles,
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Content Creation, Curation, Management
The best way to get informed on the content hype
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Content Creation Checklist to improve your inboundmarketing campaigns

Content Creation Checklist to improve your inboundmarketing campaigns | Content Creation, Curation, Management | Scoop.it
A press release aimed toward { Target } questioning methods of inbound marketing A long form blog post for influential {Target} surveying the landscape of inbound marketing A visualisation aimed at...
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Content Curation or Content Creation - Which Is Best For Your Business - Convert With Content

Content Curation or Content Creation - Which Is Best For Your Business - Convert With Content | Content Creation, Curation, Management | Scoop.it
Content is what makes the social media and marketing world go round. Don't be fooled either,  content has always been the master of marketing.
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How to Use Pinterest to Boost Blog Traffic Dramatically

How to Use Pinterest to Boost Blog Traffic Dramatically | Content Creation, Curation, Management | Scoop.it
Blog post at Rebekah Radice, Social Media Strategy : Building a successful blog takes more than writing great content.
While content is a fundamental necessity, promotion is the key to sprea[..]
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Leo J. Bogee III's curator insight, Today, 5:07 PM

#3 Get Branded use custom images "Psychologist Jerome Bruner has found that while people only remember 10 percent of things they hear and 20 percent of what they have read, they’ll remember 80 percent of what they see or do."

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How To Master Keyword Research in 2015

How To Master Keyword Research in 2015 | Content Creation, Curation, Management | Scoop.it
Effective keyword research is a huge part of being successful online, particularly with acquiring organic traffic. Here's a primer on the current thought.
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How Anyone Can Turn Into A Creative Genius - Huffington Post

How Anyone Can Turn Into A Creative Genius - Huffington Post | Content Creation, Curation, Management | Scoop.it
A few years ago I was invited to give a TED talk about crowdsourcing. When I started to prepare for the talk, I brainstormed ways I could share my ideas in a more creative and engaging manner.

Via Rona Lewis
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Rona Lewis's curator insight, May 2, 7:43 PM

Sometimes you need a little help from "friends..."

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3 Ways to Start Measuring the ROI of Marketing Content

3 Ways to Start Measuring the ROI of Marketing Content | Content Creation, Curation, Management | Scoop.it
When you invest in any new marketing initiative, you need to be sure it produces results for your company. Even though most marketers believe in the impact of content, many find it hard to measure the ROI of this approach.

Via Liana Ling
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The Complete Idiot’s Guide to Intelligent Content

The Complete Idiot’s Guide to Intelligent Content | Content Creation, Curation, Management | Scoop.it
If you're a content marketer, you've probably heard the term "intelligent content" tossed around here and there. But what exactly does it mean?

Via Francois Mathieu
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A Guide to Creating Your Next Content Moments #Infographic:

A Guide to Creating Your Next Content Moments #Infographic: | Content Creation, Curation, Management | Scoop.it
This infographic will walk you through 12 of the most effective tips that can take your content to the next level and guarantee you readership from your customers.

Via malek
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malek's curator insight, May 1, 8:44 AM
Step 1: Goal

Whether you are an individual or a business, you need to determine your business’s goals. If you are able to determine this, it makes it easier to align your writing style with your business goals. Besides that, it also allows you to care about your writing purpose.

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Why Companies Need Novelists

Why Companies Need Novelists | Content Creation, Curation, Management | Scoop.it
Leaders, take note and MFA grads, take heart: acclaimed novelist Mohsin Hamid on the most important tool you're not using enough.
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Tips to Boost your Content Marketing with Content Curation Tools

Tips to Boost your Content Marketing with Content Curation Tools | Content Creation, Curation, Management | Scoop.it
Time is precious, and it is important for you to save your time and use it in a productive way by us...
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Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
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INFOGRAPHIC: The Secret to Content Marketing

INFOGRAPHIC: The Secret to Content Marketing | Content Creation, Curation, Management | Scoop.it
Wondering how to make your content go viral, getting into several different networks? You might just be making a key mistake, such as lacking a directed strategy.

Via Brian Yanish - MarketingHits.com, donhornsby, steve batchelder
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Rescooped by massimo facchinetti from iGeneration - 21st Century Education
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Meet Microsoft Edge, The Internet Explorer Replacement That Can Run Chrome Extensions

Meet Microsoft Edge, The Internet Explorer Replacement That Can Run Chrome Extensions | Content Creation, Curation, Management | Scoop.it
Microsoft has been very, very busy in its preparation for Windows 10. More than just a superficial update, the company is rebuilding a lot of its software components from the ground upwards, including its famed surfing client. Internet Explorer's time passed many years ago, and over the past few months, we've seen tidbits of its successor, which was codenamed Project Spartan. Today, at the software maker's BUILD dev gathering, Project Spartan has been officially named Microsoft Edge, and while y

Via Tom D'Amico (@TDOttawa)
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Rescooped by massimo facchinetti from Living and Teaching Visual: Images, Art, Pictures, Infographic, Posters...
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33 Graphic Design Tools To Publish Visual Content

33 Graphic Design Tools To Publish Visual Content | Content Creation, Curation, Management | Scoop.it

33 Graphic Design Tools To Publish Visual Content


Via Francesca Beltrami
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Rescooped by massimo facchinetti from Business: Economics, Marketing, Strategy
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Inbound Marketing: How focusing on customer stories saw a 35% increase in content engagement

Inbound Marketing: How focusing on customer stories saw a 35% increase in content engagement | Content Creation, Curation, Management | Scoop.it
Finding a vantage point to observe customer stories is incredibly important. Knowing this, online learning and teaching platform Udemy was looking for a way to engage in the conversations its users were having outside of brand platforms.

Via Pantelis Chiotellis
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What is the State of Content Marketing for 2015?

What is the State of Content Marketing for 2015? | Content Creation, Curation, Management | Scoop.it
Content marketing is constantly evolving. As marketers,we have to change and grow as well. So what is the state of content marketing in 2015
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Fast Company – Storytelling & Creative Process Tips from the 100 Most Creative People in Business | The Brainzooming Group

Fast Company – Storytelling & Creative Process Tips from the 100 Most Creative People in Business | The Brainzooming Group | Content Creation, Curation, Management | Scoop.it
Fast Company featuring its list of 100 Most Creative People in Business. These creative ideas focus on storytelling and creative process tips from 36 creative
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3 Tips To Improving The Quality Of Your Business’s Content Today

3 Tips To Improving The Quality Of Your Business’s Content Today | Content Creation, Curation, Management | Scoop.it
Content is king. You frequently hear this expression when talking about marketing and advertising. And while it’s true that conversions and organic visits are dependent on content, not all content…
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The Essentials of Blogging for Small Business - Huffington Post

The Essentials of Blogging for Small Business - Huffington Post | Content Creation, Curation, Management | Scoop.it
This article is the third in a series of five posts on the basics of online marketing for small business.

Via Liana Ling
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Rescooped by massimo facchinetti from Business Tips
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The Scientific Secrets of Shareable Content

The Scientific Secrets of Shareable Content | Content Creation, Curation, Management | Scoop.it
Is it possible to replicate the success of clickbait content? The truth is there is compelling science behind the success of shareable content.

Via TechinBiz
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Rescooped by massimo facchinetti from MarketingHits
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The State of Storytelling in the Internet Age

The State of Storytelling in the Internet Age | Content Creation, Curation, Management | Scoop.it
Podcasts are blowing up, great stories are reaching more people than ever, people are paying for content, and the modern web is giving the world a better platform to tell stories than the world has ever seen.

But news divisions are still shrinking, great publications are still failing, local blogs are still shutting down, and journalists are telling our youth to avoid the profession.

Via Brian Yanish - MarketingHits.com
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How to Avoid a Google Penalty

How to Avoid a Google Penalty | Content Creation, Curation, Management | Scoop.it
Are you worried about getting an algorithmic or manual penalty? In most cases, you shouldn’t, but if you are dabbling ...
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6 Types of Content B2B Marketing Can’t Thrive Without

6 Types of Content B2B Marketing Can’t Thrive Without | Content Creation, Curation, Management | Scoop.it
The era in which we consider content marketing a specialized, separate function of the organization deserves to be closed. The reality is that all of marketing—particularly B2B—depends on content…
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7 Tools for Design Thinking

7 Tools for Design Thinking | Content Creation, Curation, Management | Scoop.it
RT @ict4d: 7 Tools for Design Thinking - a great approach to finf solutions to challenges http://t.co/SCUchIxEZG

Via A. Kosuke
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