Content Creation, Curation, Management
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The Top 10 Branded Viral Videos from 2012

The Top 10 Branded Viral Videos from 2012 | Content Creation, Curation, Management | Scoop.it

What is  the biggest “branded” viral videos of the year?

Videos that were pushing a brand or product of some sort and still got shared. That is a little harder than getting a music video out there.


Via malek
massimo facchinetti's insight:

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

malek's curator insight, January 9, 8:49 AM

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

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Rescooped by massimo facchinetti from Tocquigny's Digital Marketing Daily
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5 Content Trends Every Marketer Needs In 2013

5 Content Trends Every Marketer Needs In 2013 | Content Creation, Curation, Management | Scoop.it

Via Tocquigny
Tocquigny's curator insight, January 10, 4:07 PM
5 Content Trends Every Marketer Needs In 2013


We live in a multi-screen world, a fact highlighted at this week’s CES. We have screens designed for use everywhere from public transportation to the bathroom. These screens provide new ways for us to consume content all day long. Now one device can do everything multiple devices did.


The use of multiple screens and different devices has changed our content consumption habits. There are four main ways we consume content: focused use, dual input, info snacking and time shifted. This enables us to consume more information in less time.


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