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The Top 10 Branded Viral Videos from 2012

The Top 10 Branded Viral Videos from 2012 | Content Creation, Curation, Management | Scoop.it

What is  the biggest “branded” viral videos of the year?

Videos that were pushing a brand or product of some sort and still got shared. That is a little harder than getting a music video out there.


Via malek
massimo facchinetti's insight:

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

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malek's curator insight, January 9, 2013 8:49 AM

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

Content Creation, Curation, Management
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4 Key Strategies for Smarter Social Media Posting by CEOs #infographic

4 Key Strategies for Smarter Social Media Posting by CEOs #infographic | Content Creation, Curation, Management | Scoop.it

So, before you tweet just be ‘cool’, here are four key strategies to keep in mind for social media postings.”


Via Brian Yanish - MarketingHits.com, donhornsby, Ivo Nový
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donhornsby's curator insight, Today, 6:52 AM

If you have nothing to say, say nothing. Nothing is better than something irrelevant. Looking foolish on social media by making comments just for the sake of posting is off brand and will hurt you more than help you.

Rescooped by massimo facchinetti from The Marketing Technology Alert
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B2B Content Marketing and Optimizing the Full Cycle of Buyer Experience - TopRank

B2B Content Marketing and Optimizing the Full Cycle of Buyer Experience - TopRank | Content Creation, Curation, Management | Scoop.it

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄


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iNeoMarketing's curator insight, February 26, 7:25 PM

A bare-bones beauty of a post. Simple, direct. And it fits within the confines of the non-linear buyer's journey.

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5 Contact Page Design Ideas That Generate Better Lead Conversions

5 Contact Page Design Ideas That Generate Better Lead Conversions | Content Creation, Curation, Management | Scoop.it

Progettare una semplice pagina di contatto è abbastanza facile. Hai solo bisogno di inserire alcuni campi e poi lasciare il resto del lavoro, per l'utente a completare. Tuttavia, che si tratta di un approccio in cui il vostro scopo manca eleganza. Il vostro compito non termina con una pagina di contatto, piuttosto il lavoro comincia da qui.


Via Kamal Bennani, Marco Favero
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Marco Favero's curator insight, February 26, 4:59 PM

aggiungi la tua intuizione ...

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Six Crucial Attributes of a Successful Business Blog - Profs

Six Crucial Attributes of a Successful Business Blog - Profs | Content Creation, Curation, Management | Scoop.it

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄


Via iNeoMarketing
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iNeoMarketing's curator insight, February 26, 6:41 PM

Blogging basics 101, i.e., if you're doing any of this, there's a problem.

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Three Approaches to Effective Brand Storytelling by @lkpetrolino

Three Approaches to Effective Brand Storytelling by @lkpetrolino | Content Creation, Curation, Management | Scoop.it
OK class! Today we are going to discuss an interesting psychological phenomenon called Pareidolia.

Why do we as professional communicators care about Pareidolia? Because understanding how it works is crucial to effective brand storytelling.

Via Brian Yanish - MarketingHits.com
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How to Dominate Content Marketing in 2015 #contentmarketing

How to Dominate Content Marketing in 2015 #contentmarketing | Content Creation, Curation, Management | Scoop.it
This can be the year that you dominate content marketing.

2015 is a year that has some new challenges, but it’s also a year of incredible opportunity. If you know these challenges, then you’ll be able to successfully overcome them.

Via Brian Yanish - MarketingHits.com
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SageRave's curator insight, February 26, 8:00 PM

It's not always necessary to "dominate" others in your field. I hope that we start seeing more cooperation, instead of more competition.

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Communications Done Well: Seven Things to Do Immediately

Communications Done Well: Seven Things to Do Immediately | Content Creation, Curation, Management | Scoop.it
It's hard not to get defensive over negative comments, but it has to happen for communications to be done well. Gini Dietrich has seven tips to help.

Via Mat Loup
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Customer service #gamification

How enterprise gamification can be used in call centers and contact centers for customer service gamification. How to use gamification to balance AHT, FCR and …

Via ThePinkSalmon
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3 Secret Factors That Influence Your SEO Rankings

3 Secret Factors That Influence Your SEO Rankings | Content Creation, Curation, Management | Scoop.it

Once upon a time, all you needed was content and some links for SEO. My friends, search engine optimization (SEO) has changed to become faster, smarter, and more mobile-friendly than it once was.


Via donhornsby
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donhornsby's curator insight, February 25, 8:40 AM

(From the article): There are many other SEO factors that can help you increase your search engine rankings. However, if you follow these 3 simple tips given, you will be that much closer to getting in front of your target audience and increase your potential for website conversion.

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Enhancing Your SEO Rankings Using Google+ - SiteProNews

Enhancing Your SEO Rankings Using Google+ - SiteProNews | Content Creation, Curation, Management | Scoop.it
Google+, contrary to the beliefs of many, is still a force to be reckoned with in the social stratosphere. It’s currently the third largest social platform
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The Anatomy of a Compelling Elevator Pitch #Infographic

The Anatomy of a Compelling Elevator Pitch #Infographic | Content Creation, Curation, Management | Scoop.it
Master the art of the 60-second elevator pitch and watch your sales go up.

Via Brian Yanish - MarketingHits.com
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Marc Kneepkens's curator insight, February 24, 3:36 PM

Use this infographic to learn how to make a good sales pitch. Definitely great to use when dealing with potential investors, but any sales pitch needs some of these elements. Describe the problem, talk about the solution.

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Introducing the Haiku Deck Presentation Template Gallery

Introducing the Haiku Deck Presentation Template Gallery | Content Creation, Curation, Management | Scoop.it

With its integrated Creative Commons image search, one-touch formatting, and streamlined layout options, Haiku Deck already saves you ridiculous amounts of time. The brand-new presentation template gallery jump-starts your creative process even more — now it’s easy to save a template to your account and edit it, instead of starting from scratch.


Via Baiba Svenca
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Baiba Svenca's curator insight, February 24, 12:27 PM

Haiku Deck template gallery offers you ready-made templates to save your time. The post also gives some tips how to edit the templates and invites you to submit your own.

Javier Arana's curator insight, Today, 8:04 AM

Una excelente opción para presentaciones.

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7 Places to Find Free Images Online

7 Places to Find Free Images Online | Content Creation, Curation, Management | Scoop.it
When you are writing on the Internet for your startup business blog, images are absolutely required. A post that does not have a visual aid is perceived as boring and dry. The majority of readers will not bother to scroll down to the post's end.

Via Rebecca Downing
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7 SEO Strategies You Can't be Without in 2015

7 SEO Strategies You Can't be Without in 2015 | Content Creation, Curation, Management | Scoop.it

Search Engine Optimization (SEO) sounds a bit like rocket science. With the right combo of this widget and that module, add in time, subtract theory and maybe the equation will…


Via Pedro Da Silva
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Marco Favero's curator insight, Today, 6:49 AM

aggiungi la tua intuizione ...

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The Ultimate Freebies Guide for Presentations

DOWNLOAD AND VIEW IN FULL RESOLUTION! Download link: http://goo.gl/SQJvSD Here is a free compilation of all the freebies you might need for your presentations,…

Via Ariana Amorim
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The 10 Things you must do when Distributing your Press Release

The 10 Things you must do when Distributing your Press Release | Content Creation, Curation, Management | Scoop.it
In today's world, it's not enough to simply post a few words about your company's latest news and take the rest of the week off.

Via TechinBiz
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Marco Favero's curator insight, Today, 6:50 AM

aggiungi la tua intuizione ...

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5 Helpful Reminders to Keep Your Content Fresh - Business 2 Community

5 Helpful Reminders to Keep Your Content Fresh - Business 2 Community | Content Creation, Curation, Management | Scoop.it
Creating valuable and relevant content to engage a clearly defined target audience is what content marketing is all about.
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The Anatomy of a Perfect Web Page

The Anatomy of a Perfect Web Page | Content Creation, Curation, Management | Scoop.it

Your headline is the most important piece of copy on your page.


In terms of user navigation, it needs to describe the content featured on the page, so that the user knows what to expect and is reassured that they are in the right place. 


Via Neil Ferree
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Neil Ferree's curator insight, February 25, 7:50 PM

Information Architecture (IA) is the organising and labelling of your website content to support usability and findability. You want to enable your users to find what they are looking for, whilst also funnelling them into the areas you want them to go. 


Navigation is fundamental to IA, and should be determined during the research and planning phase.

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How To Increase Your Content Marketing Visibility - Heidi Cohen

How To Increase Your Content Marketing Visibility - Heidi Cohen | Content Creation, Curation, Management | Scoop.it
s your content marketing getting the visibility it needs to reach the maximum audience it deserves?

Does your evergreen content receive visibility at the specific times relevant to your audience or does it stay buried in the depths of your website or blog?

Don’t worry if you answered “No” to either of these questions because you’re not alone. Like many marketers, you probably have a content marketing distribution checklist focused on owned and social media platforms.

Via Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, February 26, 6:47 AM

aggiungi la tua intuizione ...

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Layout Cheat Sheet for Infographics : Visual arrangement tips

Layout Cheat Sheet for Infographics : Visual arrangement tips | Content Creation, Curation, Management | Scoop.it

Infographic layouts refer to the arrangement of your visual elements and your content. When you begin working on a piece of infographic, you should have a story to tell hence, you will need to select a layout that best suits your story. Using the right layout will ensure good readability and convey your message well.

 

We have put together a cheat sheet for your quick reference to the right arrangement to use, here are six common ones you can quickly work with....


Via Jeff Domansky, Kelly Pickering, Gust MEES
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Marc Kneepkens's curator insight, February 26, 9:37 AM

Great tool to figure out how to do infographics. They're getting more popular all the time.

Dr. Laura Sheneman's curator insight, February 26, 10:51 AM

Good reference tool.

Jarrod Johnson's curator insight, February 26, 6:22 PM

Great document for building a good info graphic with a layout that is going to get the results you want.

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Five Daily Business Blogging Habits to Improve Your Productivity

Five Daily Business Blogging Habits to Improve Your Productivity | Content Creation, Curation, Management | Scoop.it

A daily blogging habit is a commitment to devote time to your blog. It means that no matter what day it is, you have at least one blog post that you’re working through the stages of the writing process.


Here are the five habits I rely on to build and stick to a daily blogging routine:


Via donhornsby
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donhornsby's curator insight, February 25, 9:19 AM

Great suggestions..... What would you add to these tips?

 

(From the article): Can you spare 10, 15 or 30 minutes each day to make some progress on your next blog post? I guarantee it will be easier to finish if you’ve already started!

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4 things brands must do to ensure their content marketing remains relevant

4 things brands must do to ensure their content marketing remains relevant | Content Creation, Curation, Management | Scoop.it
After years of hype about content marketing, we’re seeing a backlash against the concept from consumers and brands alike. But this doesn’t spell the end of content marketing. Rather, it means brands must leave behind bad content marketing practices and focus on those that add real value to the business.
That means honing in on the ways that content marketing can build the brand as well as better customer relationships.
Many brands think that content marketing is cheap – it’s not. It can be valuable, but making it work for you demands some level of commitment and investment.  Here are four ways that you can ensure that your content marketing investments give you good returns.

Via Brian Yanish - MarketingHits.com
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Brian Yanish - MarketingHits.com's curator insight, February 25, 2:08 AM

I would also look at adding content curation into your content marketing strategy.

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Study Reveals Fascinating Possibilities for Video Gaming and Brain Development and Repair

Study Reveals Fascinating Possibilities for Video Gaming and Brain Development and Repair | Content Creation, Curation, Management | Scoop.it
Early Brain Development and Gaming: A New Study on Neurogenesis and Brain Connectivity Could a recent study by neuroscientist Simone Kühn reveal new ways of

Via Marta Torán
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Marta Torán's curator insight, February 24, 4:28 PM

Videojuegos y cerebro. Muy interesante.

Mónica Beloso's curator insight, February 24, 5:09 PM

añada su visión ...

Sónia Laima's curator insight, February 25, 6:07 AM

New study reveal gaming can help the brain to repair itself 

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What Are the Trending Web Design Layouts?

What Are the Trending Web Design Layouts? | Content Creation, Curation, Management | Scoop.it

The emphasis put on websites to perform at high-speed is set to have an impact on the web layout trends in 2015. The strict, traditional formula of having a compulsory header, footer, sidebar and content area is being thrown out the window for a sleeker option. Due to the rise in responsive design, there is no fixed formula to web layout and web-designers can afford to be a bit more creative. However, in saying that the trend is definitely heading in a minimalistic direction. The saying that ‘‘the design is complete when all the non-essential elements have been removed” will be the motto for web-designers this year.


Via Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, February 24, 4:52 PM

aggiungi la tua intuizione ...