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The Top 10 Branded Viral Videos from 2012

The Top 10 Branded Viral Videos from 2012 | Content Creation, Curation, Management | Scoop.it

What is  the biggest “branded” viral videos of the year?

Videos that were pushing a brand or product of some sort and still got shared. That is a little harder than getting a music video out there.


Via malek
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Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

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malek's curator insight, January 9, 2013 8:49 AM

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

Content Creation, Curation, Management
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10 Search Engine Optimization (SEO) Tips For Blogs – Updated For 2015

10 Search Engine Optimization (SEO) Tips For Blogs – Updated For 2015 | Content Creation, Curation, Management | Scoop.it
I wrote this article (originally called Search Engine Optimization For Blogs) in 2004 and when I revisited it, I was pleasantly surprised to find that it was not as outdated as I feared.
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Marco Favero's curator insight, Today, 5:39 AM

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3 Resources to Help You Become a (More) Productive Content Marketer - Copyblogger

3 Resources to Help You Become a (More) Productive Content Marketer - Copyblogger | Content Creation, Curation, Management | Scoop.it
Whether you need to produce content daily or once a week, these three productivity lessons will help you master the content production process.
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Marco Favero's curator insight, Today, 4:39 AM

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3 Inexpensive Ways to Build Up Your Website Content

3 Inexpensive Ways to Build Up Your Website Content | Content Creation, Curation, Management | Scoop.it
Fulfilling the demand for information and entertainment can be a challenge for smaller companies with limited manpower and financial resources but working within these limits is not impossible.
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Content Marketing Experts Answer 8 Key Questions

Content Marketing Experts Answer 8 Key Questions | Content Creation, Curation, Management | Scoop.it
Content marketing experts presenting at Content Marketing World 2015 answer 8 thoughtful questions in an insightful series of roundups.
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How to be a Content Marketing Pro in Just a Few Hours Each Week - Fundbox Blog

How to be a Content Marketing Pro in Just a Few Hours Each Week - Fundbox Blog | Content Creation, Curation, Management | Scoop.it
Content is king and both you and your customers you should love it. Why? Well, for your customers, great content (blogs, videos, infographics, white papers, etc.) is free and useful. It also helps inform and steer their buying decisions. In fact, 61% of consumers say … Continued

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What's Better for Driving ROI: Inbound Marketing or Content Marketing?

What's Better for Driving ROI: Inbound Marketing or Content Marketing? | Content Creation, Curation, Management | Scoop.it
The market seems to be confused about the difference between inbound marketing and content marketing—how each is defined, how they are applied, and the benefit of each. But primarily, marketers are simply struggling to determine which is better at driving ROI. A variety of content measurement techniques are available for marketers to track content performance, but still no exact formula exists to show content marketing ROI.

Why are marketers struggling? It’s because we’ve put the cart before the horse and the egg before the chicken. Simply put, we’ve forgotten about the basics.

In order for anyone to be successful in what they do, they must first understand the world they live in, make sense of it, and then try to find solutions. In marketing terms, marketers need to understand the definition of inbound marketing and content marketing before determining where their dollars are best invested for driving ROI.

Via Brian Yanish - MarketingHits.com
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Marco Favero's curator insight, Today, 4:36 AM

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11 Awesome and Free Image Resources for your Next Presentation

11 Awesome and Free Image Resources for your Next Presentation | Content Creation, Curation, Management | Scoop.it
Images make presentations better. Not Text. Not Audio. Not Video.  It is the image that rules this world.
Why?  Because images have the power to trigger an imme(...)

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3 Ways To Optimize Metrics for Branded Content

3 Ways To Optimize Metrics for Branded Content | Content Creation, Curation, Management | Scoop.it

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Solutions to the Biggest Challenges in Creating Infographics – Part 3

Solutions to the Biggest Challenges in Creating Infographics – Part 3 | Content Creation, Curation, Management | Scoop.it
This is the third and final part of the installment we have created for infographic creation. The objective of this part is to help intermediate to advanced
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How to Be the Best at B2B Content Marketing | b2bmarketing.net

How to Be the Best at B2B Content Marketing | b2bmarketing.net | Content Creation, Curation, Management | Scoop.it
Marketing is a tough role to take on and many businesses feel that their existing B2B content marketing strategies are ineffective. Despite this, content...
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Marco Favero's curator insight, September 4, 2:22 AM

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The 10 Commandments of Content Marketing

The 10 Commandments of Content Marketing | Content Creation, Curation, Management | Scoop.it
Marketers often confuse content marketing with engagement. Just because you get someone’s attention doesn’t mean your audience actually cares. You spend all of this time following the work of others, listening to experts who preach soundbites and executing against a programmatic calendar only to miss the very thing that connects with people…relevance.

Via Brian Yanish - MarketingHits.com
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The Secret to Writing Long-Form Content | Content Marketing Forum

The Secret to Writing Long-Form Content | Content Marketing Forum | Content Creation, Curation, Management | Scoop.it
Writing blog posts can really suck sometimes. But that doesn t mean you should keep them short. Here s the secret to writing great long-form content.

Via Vladimir Kukharenko
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Content Marketing World 2015: The Best Sessions for B2B Marketers

Content Marketing World 2015: The Best Sessions for B2B Marketers | Content Creation, Curation, Management | Scoop.it
It’s that time of year again in marketing circles. The time for Cleveland, rock and roll, the color orange, and the time to gather—all in one place—the people leading the charge toward buyer-ce…
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5 Tips on How to Be Effective at Content Marketing

5 Tips on How to Be Effective at Content Marketing | Content Creation, Curation, Management | Scoop.it
Content marketing is fun but it can be overwhelming. It's often about inspiration, perspiration and good luck. Here are 5 tips to effective content marketing
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Marco Favero's curator insight, Today, 4:39 AM

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11 Step Guide: How to Become a Content Superhero

11 Step Guide: How to Become a Content Superhero | Content Creation, Curation, Management | Scoop.it
“The will is everything. If you make yourself more than just a man, if you devote yourself to an ideal, you become something else entirely. Are you ready to begin?” – Batman Begins I wasn’t r…
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B2B Content Marketing Trends for 2015 [INFOGRAPHIC]

B2B Content Marketing Trends for 2015 [INFOGRAPHIC] | Content Creation, Curation, Management | Scoop.it
RT @MQuotes: Do you know all the B2B trends for 2015? Get a head start on your strategies: http://t.co/bPYezmONQi #infographic
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