Content Creation,...
Follow
Find
53.6K views | +3 today
 
Rescooped by massimo facchinetti from digital marketing strategy
onto Content Creation, Curation, Management
Scoop.it!

The Top 10 Branded Viral Videos from 2012

The Top 10 Branded Viral Videos from 2012 | Content Creation, Curation, Management | Scoop.it

What is  the biggest “branded” viral videos of the year?

Videos that were pushing a brand or product of some sort and still got shared. That is a little harder than getting a music video out there.


Via malek
massimo facchinetti's insight:

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

more...
malek's curator insight, January 9, 2013 8:49 AM

Don't miss Fiat UK 

It targeted hip moms everywhere with their ‘Motherhoo’ rap. The lyrics pull no punches and it is likely NSFW, but the entertainment quality is unquestionable.

Content Creation, Curation, Management
The best way to get informed on the content hype
Your new post is loading...
Your new post is loading...
Scooped by massimo facchinetti
Scoop.it!

The Ultimate Press Release Guide For Promoting Your Content Marketing

The Ultimate Press Release Guide For Promoting Your Content Marketing | Content Creation, Curation, Management | Scoop.it
Having managed a number of blogs over the years (most recently, this one), I know how tempting it is to search for the magic bullet of blog promotion. That one thing that will lead everyone you ever…
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

3 Signs your content marketing strategy is a success

3 Signs your content marketing strategy is a success | Content Creation, Curation, Management | Scoop.it
An IT solutions company recognized the SEO potential in content marketing and partnered with Brafton. Here were 3 signs the strategy was paying off.
more...
No comment yet.
Rescooped by massimo facchinetti from Story and Narrative
Scoop.it!

7 Essential Tips for Better Storytelling

7 Essential Tips for Better Storytelling | Content Creation, Curation, Management | Scoop.it
The best storytellers lead the tribe.

The best stories are short.

The best stories are memorable.

The best stories are actionable.

239 Years Ago

There was a story ready to be told. It was short, it was powerful. It was worth fighting for.

Via Gregg Morris
more...
No comment yet.
Rescooped by massimo facchinetti from MarketingHits
Scoop.it!

5 Reasons Why Content Marketing is Getting Harder and More Important - Small Business Trends

5 Reasons Why Content Marketing is Getting Harder and More Important - Small Business Trends | Content Creation, Curation, Management | Scoop.it

Content marketing is obvious. If you’re here reading Small Business Trends, odds are that you’re engaged in content marketing.

Your websites, apps, and updates probably try to offer something of value — information, humor, tips, advice, how-to instructions, or even well crafted opinion — that people actually want to read.


Obvious, however, doesn’t mean easy. Of course, creating a useful blog post, comment, update, or article doesn’t take the millions of dollars the big brands typically spend on 30-second television ads. But if it’s really good content, it takes expertise, thought, editing, time, and effort.

It doesn’t


Via Brian Yanish - MarketingHits.com
more...
Scooped by massimo facchinetti
Scoop.it!

The One Ingredient Your Content Marketing Program Is Missing

The One Ingredient Your Content Marketing Program Is Missing | Content Creation, Curation, Management | Scoop.it
Content marketing success will not come in six months or less. Learn how long it takes and why patience is key – Content Marketing Institute.
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media Useful Info
Scoop.it!

Why Content Marketing Will Look Radically Different In 12 Months

Why Content Marketing Will Look Radically Different In 12 Months | Content Creation, Curation, Management | Scoop.it
Content marketing has shown that it’s here to stay. With brands and their agencies taking an increasingly content-centric mindset into their innermost strategic planning considerations, content has essentially carved out a role as the substance of digital marketing.


But content marketing as we know it is poised for radical change over the next 12 months. So much change, in fact, that it might just look completely different this time next year.


Via Ivo Nový
more...
No comment yet.
Rescooped by massimo facchinetti from Public Relations & Social Media Insight
Scoop.it!

How to Use a Content Pillar to Create Brilliant Microcontent | Kapost

How to Use a Content Pillar to Create Brilliant Microcontent | Kapost | Content Creation, Curation, Management | Scoop.it

This blog will detail how you can use a content pillar as your launchpad for microcontent.First, let’s do a quick refresher about what microcontent is and what it can do.Think of microcontent as bite-sized information that counterbalances your high-value evergreen assets like whitepapers, eBooks, and case studies. Microcontent ensures a steady stream of original, real-time, and snackable content sandwiched between your content heavy-hitters. It’s meant to be super shareable and trackable. Exceptional microcontent allows you to not only contribute to an ongoing and engaging conversation, it helps you own it, moving you closer to achieving your marketing and sales goals....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, July 3, 1:44 AM

Great look at microcontent and tips to develop content that gets results.

Scooped by massimo facchinetti
Scoop.it!

This is Visual Journalism [118] - Visualoop

This is Visual Journalism [118] - Visualoop | Content Creation, Curation, Management | Scoop.it
Last month, several publications marked the 200th anniversary of the battle of Waterloo with special infographic features, and we haven’t had the opportunity to share them with you, so today we open our weekly selection with this topic. Historically, Waterloo meant the end of Napoleon Bonaparte’s aspirations to retake the empire he ruled between 1804 …
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

3 Content Strategy Practices That Will Make You a Better Content Marketer

3 Content Strategy Practices That Will Make You a Better Content Marketer | Content Creation, Curation, Management | Scoop.it

If you truly put customers at the center, apply strategic thinking to transform your content into well-managed business assets.


Via Kamal Bennani
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Why Kraft's content strategy generates 1.1bn impressions a year

Why Kraft's content strategy generates 1.1bn impressions a year | Content Creation, Curation, Management | Scoop.it
Last week I wrote about IBM’s content strategy and why I think it’s one of the best I’ve seen from a tech company.
more...
No comment yet.
Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
Scoop.it!

[INFOGRAPHIC]: The 10 Commandments of Logo Design

[INFOGRAPHIC]: The 10 Commandments of Logo Design | Content Creation, Curation, Management | Scoop.it
Take a look at this piece that offers a holistic snapshot of the basic principles of logo design with the help of applied examples to make things easy peasy to grasp!

Via steve batchelder
more...
jose antonio gabelas's curator insight, July 2, 2:58 AM

añada su visión ...

Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
Scoop.it!

Visual Content Marketing: Building Digital Stories That Really Connect

Visual Content Marketing: Building Digital Stories That Really Connect | Content Creation, Curation, Management | Scoop.it
Visual trumps text, so make it a key part of your marketing strategy, says columnist Jim Yu. He outlines seven steps to follow when telling your story with visual content.

Via steve batchelder
more...
Marco Favero's curator insight, July 2, 6:14 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
Scoop.it!

Content Marketing 2015: Top 100 Influencers & Brands

Content Marketing 2015: Top 100 Influencers & Brands | Content Creation, Curation, Management | Scoop.it

Just upload your content and receive a list of influencers most likely to resonate with your latest blog or white paper.


Via Neil Ferree, steve batchelder
more...
Neil Ferree's curator insight, July 1, 12:09 PM

Once you upload your PDF document, their algorithm will present you with a nice list or Twitter profiles you will want to follow based on the content of your PDF document.


Very interesting routine to see who you should be following on Twitter based on your core value prop.

Marco Favero's curator insight, July 2, 1:56 AM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Designing services
Scoop.it!

Millennial Mindsets Shape the Future of Work

“Are you a millennial by birth or mindset?” -Brian Fanzo @iSocialFanz “The “Millennial Mindset” means giving ourselves permission, perhaps for the first time, …


Via Fred Zimny
more...
No comment yet.
Scooped by massimo facchinetti
Scoop.it!

Visual Media Changes How Humans Consume Information (Infographic)

Visual Media Changes How Humans Consume Information (Infographic) | Content Creation, Curation, Management | Scoop.it
Visual intelligence is on the rise and brands need to adapt to keep up with the shift in consumer behavior.
more...
No comment yet.
Rescooped by massimo facchinetti from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

How to Use Vine: A Simple Guide to Building an Effective Social Video Strategy [Infographic]

How to Use Vine: A Simple Guide to Building an Effective Social Video Strategy [Infographic] | Content Creation, Curation, Management | Scoop.it

Learn how to perfect your Vine strategy so you can enhance your social media presence beyond photos and words.


Via Kamal Bennani
more...
SageRave of Get Custom Content's curator insight, July 3, 12:27 PM

Make yourself look like a seasoned pro.

Marco Favero's curator insight, July 3, 12:33 PM

aggiungi la tua intuizione ...

Rescooped by massimo facchinetti from Technology in Business Today
Scoop.it!

MasterCard's Gonna Let you Pay with your Face

MasterCard's Gonna Let you Pay with your Face | Content Creation, Curation, Management | Scoop.it
Do you like your face? Then you’re going to love MasterCard’s new ID Check security system. The experimental feature uses your camera’s front-facing camera and facial recognition technology so that you can pay with your face. MasterCard thinks millenials will love it.

Via TechinBiz
massimo facchinetti's insight:

Is this content too?

more...
SageRave of Get Custom Content's curator insight, July 3, 12:28 PM

But will it work after the weekly Botox injection?

Russell R. Roberts, Jr.'s curator insight, July 3, 7:26 PM

Great idea, but how well does facial recognition work against clever disguises?  Perhaps, retinal scans or voice recognition technology would be better.  Aloha, Russ.