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Rescooped by massimo facchinetti from CMS Content Management System
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Content Strategy: The Key to Effective Web Content

Content is why people visit your website. Period. So why is quality content so easily discounted? Why do we neglect this critical website element that we rely o

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Content Creation, Curation, Management
The best way to get informed on the content hype
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Rescooped by massimo facchinetti from Digital & Social Marketing
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The case for content marketing over traditional advertising [video]

The case for content marketing over traditional advertising [video] | Content Creation, Curation, Management | Scoop.it

“You know that long copy sells more than short copy.” – David Ogilvy David Ogilvy is a legend in advertising. He built one of the largest advertising agencies in the world and left behind a legacy of effective selling principles.


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Rescooped by massimo facchinetti from Content Marketing Observatory
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"Brand Content Just as Trustworthy as Content from Journalists"

"Brand Content Just as Trustworthy as Content from Journalists" | Content Creation, Curation, Management | Scoop.it
New research suggests consumers are less cynical about brand content than previously assumed, trusting it about as much as content from journalists.

Via Frank Delmelle
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The 10 Commandments of Logo Design | Visual.ly

The 10 Commandments of Logo Design | Visual.ly | Content Creation, Curation, Management | Scoop.it
This visual offers a holistic snapshot of the basic principles of logo design with the help of applied examples to make things easy peasy to grasp!
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5 Ways to Get More Targeted Website Traffic - Business 2 Community

5 Ways to Get More Targeted Website Traffic - Business 2 Community | Content Creation, Curation, Management | Scoop.it
5 Ways to Get More Targeted Website Traffic
Business 2 Community
Facebook and Twitter both offer their own type of advertising that will not only grow your followers on social media, but drive traffic to your website.
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Are brands ready for the Millennials? | The Wall Blog

Are brands ready for the Millennials? | The Wall Blog | Content Creation, Curation, Management | Scoop.it
In its recent communications market report Ofcom has proven that the millennium generation of 14 and 15-year-olds are the most technology-savvy in the UK.
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8 Must-Have Apps for Visual Marketing with Your Smartphone

If you've got a smartphone, you've got a big advantage in creating powerful visual marketing at the touch of a finger. Learn 8 must-have apps for visual marke…
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Rescooped by massimo facchinetti from WebsiteDesign
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The All-Inclusive Guide to Web Typography Best Practices

The All-Inclusive Guide to Web Typography Best Practices | Content Creation, Curation, Management | Scoop.it
In this article, we dive deep into case studies and research data to present an authoritative, all-inclusive guide to web typography best practices on the internet.

Via Brian Yanish - MarketingHits.com
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Basics Of International SEO - Forbes

Basics Of International SEO - Forbes | Content Creation, Curation, Management | Scoop.it
Forbes
Basics Of International SEO
Forbes
Most companies based in the United States focus on SEO on one or more of three levels; 1) global, 2) regional, 3) local.
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Rescooped by massimo facchinetti from MarketingHits
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Why Digital Asset Management is a Critical Component in the Marketing Technology Ecosystem

Why Digital Asset Management is a Critical Component in the Marketing Technology Ecosystem | Content Creation, Curation, Management | Scoop.it

As marketers, we deal with a variety of tools and applications on a daily basis. From marketing automation to sales tracking to email marketing, we need these tools to do our jobs effectively and manage/track all of the different campaigns we’ve deployed.


However, one piece of the marketing technology ecosystem that is sometimes overlooked is the way we manage our files, including media, images, text, video and more. Let’s face it; you can’t just have a folder on your computer to manage projects anymore. You need a central repository for your team to access and share the necessary files while also keeping it organized. That is why digital asset management (DAM) is now a critical component of the marketing technology ecosystem.


Via Brian Yanish - MarketingHits.com
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malek's curator insight, Today, 7:30 AM

DAM represents the challenging piece of the Marketing puzzle that provides central command for deploying visual content and rich media assets that enhancemarketers connect with customers. 

Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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15 Free Content Marketing Tools To Make Your Life Easier

15 Free Content Marketing Tools To Make Your Life Easier | Content Creation, Curation, Management | Scoop.it
Content manager and content marketers lives can get a bit hectic. They spend a lot of time identifying what is seen as relevant and valuable content, in relation to their product, with the intent of …

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Rescooped by massimo facchinetti from Didactics and Technology in Education
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Hyperlapse from Instagram

Hyperlapse from Instagram | Content Creation, Curation, Management | Scoop.it
Get Hyperlapse from Instagram on the App Store. See screenshots and ratings, and read customer reviews.

Via Ana Cristina Pratas, Rui Guimarães Lima
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Ana Cristina Pratas's curator insight, August 27, 3:46 PM

"When you shoot a time lapse video with Hyperlapse, your footage will be instantly stabilized to smooth out the bumps from the road and give it a cinematic feeling. Capture an entire sunrise in 10 seconds—even from the back of a moving motorcycle. Walk through the crowds at an all-day music festival, then distill it into a 30 second spot. Capture your bumpy trail run and share your 5k in 5 seconds.

Features:

* Shoot handheld time lapse videos in motion— while you're walking, running, jumping or falling.
* Smooth out your video for cinematic quality with automatic stabilization. 
* Speed up your hyperlapse to be up to 12 times the speed.
* Share your videos seamlessly on Instagram and Facebook or save them to your camera roll to share anywhere, anytime.
* Start filming immediately with a simple design that gets out of the way of your creativity
* Download and start capturing. No sign up or account required."

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The 3 Content Curation Superpowers - Heidi Cohen

The 3 Content Curation Superpowers - Heidi Cohen | Content Creation, Curation, Management | Scoop.it
Want to achieve your business goals? Leverage the 3 content curation superpowers to help your target audience navigate the flood of informatino
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Rescooped by massimo facchinetti from Personal Branding & Leadership Coaching
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Content Marketing At Scale: An Introduction To Creating Quality Content Quickly

Content Marketing At Scale: An Introduction To Creating Quality Content Quickly | Content Creation, Curation, Management | Scoop.it
Marketers are having a hard time with content creation. This isn’t a secret. In fact, B2B marketers – a group responsible for producing a significant portion of some of the web’s most confu…

Via Stefano Principato
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Rescooped by massimo facchinetti from Creative Web Publishing
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The beginner's guide to flat design | Web design | Creative Bloq

The beginner's guide to flat design | Web design | Creative Bloq | Content Creation, Curation, Management | Scoop.it
In the past, web designers put a particular focus on showing off their skills by packing sites with flashy illustrations and animations that supposedly wowed their visitors. Then came a shift toward skeuomorphic design, which attempted to bring real life to the screen, with faux-realistic textures, drop shadows and real object characteristics.

Via Laura Brown
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Rescooped by massimo facchinetti from Content Marketing and Curation for Small Business
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The 6-Step Guide for Crafting an Effective Content Marketing Channel Plan

The 6-Step Guide for Crafting an Effective Content Marketing Channel Plan | Content Creation, Curation, Management | Scoop.it
This is a guest contribution from freelance writer Kanika. With businesses employing multiple channels for marketing, it can quickly get ...

Via Peg Corwin
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Peg Corwin's curator insight, Today, 8:00 AM

Good overview of the process on content creation for different channels.

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7 Inspiring Lessons from 2014's Top Content Marketers

7 Inspiring Lessons from 2014's Top Content Marketers | Content Creation, Curation, Management | Scoop.it
Today we are excited to announce the finalists competing for the title of the 2014 Content Marketing Awards' Content Marketer of the Year. They have already won in individual categories, and as we ...
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Why You Should Revive Older Social Media Content - hypebot.com

Why You Should Revive Older Social Media Content - hypebot.com | Content Creation, Curation, Management | Scoop.it
Why You Should Revive Older Social Media Content
hypebot.com
When it comes to social media, content is king and should be thought of as a highly valuable asset.
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Rescooped by massimo facchinetti from Public Relations & Social Media Insight
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Explee - Create engaging and memorable animated videos

Explee - Create engaging and memorable animated videos | Content Creation, Curation, Management | Scoop.it
Explee is the application that allows you to create visual and dynamic animated videos. With Explee, create engaging and memorable animated videos.

Via Ana Cristina Pratas, Jeff Domansky
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Jeff Domansky's curator insight, Today, 1:20 AM

Cool new video tool worth a look.

Tim Brook's curator insight, Today, 8:15 AM

...and here's another. Not tried this yet

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Creating Social Content - Infographic

Creating Social Content - Infographic | Content Creation, Curation, Management | Scoop.it

What What You Should Know About Creating Good Social #Content #infographic

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Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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How to Build a Perfect Content Distribution Strategy

How to Build a Perfect Content Distribution Strategy | Content Creation, Curation, Management | Scoop.it
If content lives on the Internet but no one sees it, does it really exist? Aside from philosophical musings, the truth is without distribution even the most creative, innovative, and groundbreakin…

Via Stefano Principato
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Rescooped by massimo facchinetti from Online Marketing Resources
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How To Use @Pocket @Buffer & @IFTTT to Make Your Social Sharing Efficient

How To Use @Pocket @Buffer & @IFTTT to Make Your Social Sharing Efficient | Content Creation, Curation, Management | Scoop.it

Automated content sharing across different platforms, while you keep a log of what is being shared in a Google Doc. I've been using this for almost a year!


Via Pedro Da Silva
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Rescooped by massimo facchinetti from Inspired By Design
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45 New Handpicked Free Fonts for Designers

45 New Handpicked Free Fonts for Designers | Content Creation, Curation, Management | Scoop.it
New best handpicked free fonts for graphic designers with commercial-use. All fonts are highest quality and useful for freelance designers. In this post we have gathered some of best free fonts for graphic and web designers.

Via Brian Yanish - MarketingHits.com
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Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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Introducing the Content Marketing Team Matrix

Introducing the Content Marketing Team Matrix | Content Creation, Curation, Management | Scoop.it
A few months ago I created the Periodic Table of Content Marketing, to provide a handy – and hopefully helpful - cut-out-and-keep guide for content professionals.

Via Stefano Principato
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Rescooped by massimo facchinetti from Online Marketing Resources
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7 Ideas to Boost Your CTA Performance

7 Ideas to Boost Your CTA Performance | Content Creation, Curation, Management | Scoop.it

Via Pedro Da Silva
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Rescooped by massimo facchinetti from digital marketing strategy
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The "7S" Superheros of a Killer Infographic - How to Get More Shares and Drive Traffic

The "7S" Superheros of a Killer Infographic - How to Get More Shares and Drive Traffic | Content Creation, Curation, Management | Scoop.it
This post shows shows how to create a knockout infographic that gets more shares and drives traffic by using 7 keys or "superpowers".

Via malek
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malek's curator insight, August 27, 6:28 PM

We have a lot of info graphic makers, templates, and designs. But the infographic inspiration comes from 7 superheroes.

Story, style, Simplicity,Size, Stats, Sharearability and Source