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Content Creation, Curation, Management
The best way to get informed on the content hype
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Rescooped by massimo facchinetti from Lean Content
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5 Lessons From 2 Years of Using Email Newsletters in our Content Strategy

5 Lessons From 2 Years of Using Email Newsletters in our Content Strategy | Content Creation, Curation, Management | Scoop.it

As a platform that helps people, businesses or organizations with their content strategy, it’s always been natural for us to use content ourselves in our communication. For a lot of companies – including Scoop.it – communicating through content means having several distribution channels – including email – and today we’d like to share a few things we’ve learned using email newsletters as a content marketing distribution mechanism.


Via Guillaume Decugis
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Guillaume Decugis's curator insight, January 22, 12:41 PM

If email is not an essential part of your content marketing mix, you're missing out. Here's why and how we found we could use as part of ours at Scoop.it.

Guillaume Decugis's curator insight, January 22, 7:54 PM

Email is one of these distribution channels which can consume a lot of time and have unpredictable results. At Scoop.it we wanted to experiment with it and adjust our efforts to it in the spirit of lean content. So here's what we learned.

Martine Coutu's curator insight, March 6, 6:22 AM

Wow! Votre infolettre ne vous donne pas les résultats escomptés? Lisez sans faute cette chronique.

Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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How to Create Pinterest Newsletters with Mailchimp

How to Create Pinterest Newsletters with Mailchimp | Content Creation, Curation, Management | Scoop.it
Easily learn how to create Pinterest newsletters with Mailchimp by Vincent Ng of MCNG Marketing.

Via Kelly Lieberman, Stefano Principato
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