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Content Creation, Curation, Management
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5 Tips To Magazine Your Content Marketing via Curagami

5 Tips To Magazine Your Content Marketing  via Curagami | Content Creation, Curation, Management | Scoop.it

Future of Content Marketing For Online Merchants
Online merchants are learning hard lessons about content marketing. Mainly that it takes a lot of time, effort and money. What if you could increase your customers engagement, support and loyalty without spending an arm and a leg? Interested?

This Curagami post shares tips on how to think like a magazine editor - at least an online magazine content editor. It shares five tips including:

  • Find 3 – 5 content groups that interest your visitors.
  • Decide your schedule (we recommend monthly updates at first because that is a big commitment that must be kept to gain trust).
  • Curate content from trusted sources such as brands, manufacturers and even competitors.
  • Automate at least one of your content groups with feeds.
  • Find and nurture free visual media sources such as Haiku Deck.

 
Read more about evergreen content and why thinking like a magazine editor can help your online store create TRIBE and MONEY on Curagami:

http://www.curagami.com/ecommerce/magazine-ing-content-5-tips/?v=7516fd43adaa  


Via Martin (Marty) Smith
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Rescooped by massimo facchinetti from Marketing Revolution
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Where Is Content Marketing Headed In 2014 | Internet Billboards

Where Is Content Marketing Headed In 2014 | Internet Billboards | Content Creation, Curation, Management | Scoop.it

Great post here from Tom George at Internet Billboards.

Agree
* More content marketing.

* More content curation.

* Multi-screen.
* New SEO with Hummingbird leading to semantic web. .

Disagree
* Quality goes up.

I disgree with the last bullet since we don't have the tools yet to insure quality of content marketing and curation improves. Next year we will continue to muddle through. By the end of the year we may have better tools, tools capable of connecting top and botton of the funnel.


Via Martin (Marty) Smith
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Lori Wilk's curator insight, December 16, 2013 10:02 PM

Thoughts as we move into a New Year and how they will impact your plans

malek's curator insight, December 17, 2013 9:29 AM

But Marty,

Isn't ensuring quality a major target of Hummingbird?