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Content Creation, Curation, Management
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Rescooped by massimo facchinetti from Marketing Revolution
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From Brands To Communities - Understanding The Wiki-ization of Marketing

From Brands To Communities - Understanding The Wiki-ization of Marketing | Content Creation, Curation, Management | Scoop.it

As social media changes web marketint needw to inspire the kind of commitment, support and contribution made popular by Wiki-pedia. Market, create and communicate MOVEMENTS not simply SALES. Create and curate online community. Understand the Wiki-ization of Marketing.



Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, August 18, 2014 6:55 PM

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Sébastien Carensac's curator insight, August 19, 2014 5:26 AM

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Martin (Marty) Smith's curator insight, August 19, 2014 6:11 PM

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Red Bull Branding 2: Friends of Friends Marketing via Curatti

Red Bull Branding 2: Friends of Friends Marketing via Curatti | Content Creation, Curation, Management | Scoop.it
Red Bull Branding shared how we are all media companies now. Red Bull Branding 2 is about how to build online community via Friends of Friends. Marketing.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, May 21, 2014 1:05 PM

Think the core of the book we are going to write / edit is in this post - Marty