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Rescooped by massimo facchinetti from Content Marketing and Curation for Small Business
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CONTENT - The Power of Authors and Content for Link Building

CONTENT - The Power of Authors and Content for Link Building | Content Creation, Curation, Management | Scoop.it
Traditional guest blogging campaigns start by finding websites on which they'd like to post. To build better links, I'd suggest turning that around, and focusing first on finding the right authors and influencers.

Via Peg Corwin
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Peg Corwin's curator insight, January 15, 2014 5:12 PM

Learn the process of finding popular authors and bloggers to CREATE CONTENT for you which attracts clients and builds links.


 - Find popular content

 - Find content creators using Social Crawlytics, Followerwonk

 - Gather author stats

 - Find content influencers

 - Build relationships with authors

 - Create quality content assets that work in your biz

 - Utilize the author's distribution routes and cash in on links

Click for detailed instructions and tools for each step. Compensation not discussed.


If you like this scoop, please consider a thumps up or share.

Rescooped by massimo facchinetti from digital marketing strategy
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5 Useful Google Authorship Cheatsheets and Infographics

5 Useful Google Authorship Cheatsheets and Infographics | Content Creation, Curation, Management | Scoop.it

I've doing a lot of digging into Google Authorship for some time now. It's amazing to watch Google experiment with it! But how does it all work?


Via Bonnie Burns, malek
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Bonnie Burns's curator insight, June 12, 2013 11:43 AM

Based on Google’s Agent Rank patent, we believe that if you begin using Google Authorship, you will end up being given an Author Rank one day. This will effect the visibility of your content, and have an impact on your overall search engine ranking through the Internet giant.

But what will affect and constitute author rank? This is a great visual breakdown of what can influence author rank after it is implemented. Can you name any more?

malek's curator insight, June 12, 2013 12:29 PM

 A simple infographic that breaks it down into just three steps. Anyone can follow this guide, and come out with a good understanding of how the Authorship program protects their work.

SandrineKhou's curator insight, June 13, 2013 6:20 AM

5 graphics very clear and simple to explain the concept of AuthorShip Google and all its benefits in SEO and visibility of your website in search engine results page.

5 infographies très claires pour expliquer le concept de l'AuthorShip de Google et tous les avantages qu'il procure dans le référencement et la visibilité de votre site dans les pages de résultats des moteurs.