With 2014 now being underway, more organisations are releasing their predictions for the next year. The same goes for Aureus, who created an infographic about the top trends for big data analytics, which are likely to have a significant influence in the coming years. Ranging from Analytics on demand, which we before dubbed On-the-go Big Data, to a the prediction that big data will also become available for smaller organisations. Although 2013 was a big year for big data, it can be expected that 2014 will be even more interesting as big data will gain more traction in many organisations..
Listening is getting more useful. Many brands are well past the first phase of social data mining (the fancy term for ‘listening’) where they bought a license for Radian6 or Sysomos and then dusted their hands saying “done.” They learned...
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