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Rescooped by Rodrigo Alvarez from digital marketing strategy
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How to use videos in marketing #infographic

How to use videos in marketing #infographic | Content | Scoop.it
"Il video dovrebbe essere una parte essenziale della vostra strategia di marketing. Ecco perché. "
Via Brian Yanish - MarketingHits.com, massimo facchinetti, Marco Favero, malek
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OXY GREY's curator insight, September 22, 2014 5:12 AM

La vidéo devrait faire partie de votre stratégie marketing. Si ce n'est pas le cas, découvrez cette infographie.

Yvonne A Jones's curator insight, September 22, 2014 8:21 AM

Using videos in your marketing is an effective way to educate your market in short segments, and build your credibility at the same time.  When you can provide answers to questions your readers ask through video you're also building the know, like and trust factor quickly as it's no longer one-dimensional.

malek's comment, September 23, 2014 10:01 AM
welcome back Rodrigo
Rescooped by Rodrigo Alvarez from Strategy and Competitive Intelligence by Bonnie Hohhof
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Big Data Analytics Trends for 2014 [INFOGRAPHIC]

Big Data Analytics Trends for 2014 [INFOGRAPHIC] | Content | Scoop.it

With 2014 now being underway, more organisations are releasing their predictions for the next year. The same goes for Aureus, who created an infographic about the top trends for big data analytics, which are likely to have a significant influence in the coming years. Ranging from Analytics on demand, which we before dubbed On-the-go Big Data, to a the prediction that big data will also become available for smaller organisations. Although 2013 was a big year for big data, it can be expected that 2014 will be even more interesting as big data will gain more traction in many organisations..


Via Bonnie Hohhof
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Rescooped by Rodrigo Alvarez from Digital-News on Scoop.it today
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Two Predictive Analytics Capabilities for Content Marketing - Digital Influence Mapping Project

Two Predictive Analytics Capabilities for Content Marketing - Digital Influence Mapping Project | Content | Scoop.it
Listening is getting more useful. Many brands are well past the first phase of social data mining (the fancy term for ‘listening’) where they bought a license for Radian6 or Sysomos and then dusted their hands saying “done.” They learned...

Via Thomas Faltin
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Scooped by Rodrigo Alvarez
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Digital Marketing For Your Business: The Importance of Content Strategy - Microsoft Business UK

Digital Marketing For Your Business: The Importance of Content Strategy - Microsoft Business UK | Content | Scoop.it
Not long ago, SEO was the popular buzzword and the service that businesses sought in order to feature highly in the all-important search results.
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