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SlideShare: The Quiet Giant Of Content Marketing - Forbes

SlideShare: The Quiet Giant Of Content Marketing - Forbes | Content Marketing for Small & Medium sized businesses | Scoop.it
Marketers and advertisers the world over are constantly trying to find the (Content marketing tips from a Slideshare pro http://t.co/bNhyOJGSac)
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Which infographic is right for you?

Which infographic is right for you? | Content Marketing for Small & Medium sized businesses | Scoop.it
That’s right, there’s more to infographics than a scrolling image full of facts and figures. Different types of infographics are consumed differently.

Via Ally Greer
Michiel Gaasterland's insight:

Useful Infrographic on... how to choose which infographic is right for you. Quite helpful to access format. You'd still have to come up with the contentS i.e. The Messaging - yourself though! 

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Ally Greer's curator insight, April 3, 2013 1:41 PM

Just about as META as it gets, but a great resource.

lefkos's comment, April 10, 2013 5:06 PM
amazing job. thank you! very informative!
Daniel Jimenez Zulic's curator insight, April 30, 2013 12:17 AM

Un interesante y breve articulo, que sugiere un diagrama de flujo para definir cual es la forma grafica mas util para presentar una informacion.

Creo que nos puede ser especialmente util a los profes.

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Visual News Discovery for Social Curation with Faveeo

Visual News Discovery for Social Curation with Faveeo | Content Marketing for Small & Medium sized businesses | Scoop.it

Via Robin Good
Michiel Gaasterland's insight:

This looks very interesting. This #contentcuration tools seems to have great keyword filtering capabilities. Much more contexual. Will check it out tomorrow. Now late. Zzzz

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Martin Gysler's comment, April 23, 2013 9:12 AM
As promised Robin : I just had a hangout with Alexis from faveeo about the possibilities and the evolution from the tool. I think the idea is great and, this very easy to use tool, an interesting alternative for monitoring, curation as well as information in an particular topic. Further, it's possible to filter in various ways, like relevance or date, and also geographics, sources, concepts and social. Really a very interesting tool, where I'll to keep an eye on, for sure.
Michiel Gaasterland's comment, April 23, 2013 9:15 AM
@alexis Sorry I haven't tried it out yet. Mad busy week. But will DEFINITELY check Faveeo out and let you know.
Dave Turner's curator insight, September 22, 2013 1:58 PM

3 other languages to be added to Faveeo

in addition to English this fall.  

 

 

 

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10 Essential Content Marketing Questions to help beat the backlash

Marketers and communicators should be able to answer key content marketing questions that will (quite rightly!) come from senior management. Here’s a starter of 10.
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How To Promote A Blog Post: Shameless Blog Promotion 2013

How To Promote A Blog Post: Shameless Blog Promotion 2013 | Content Marketing for Small & Medium sized businesses | Scoop.it
Writing blog posts is one thing, promoting them another. This post contains a 9 point checklist of things you need to do to promote your blog posts!
Michiel Gaasterland's insight:

Here's a little ritual to follow when you've just published a blog post.

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SlideShare: The Quiet Giant Of Content Marketing - Forbes

SlideShare: The Quiet Giant Of Content Marketing - Forbes | Content Marketing for Small & Medium sized businesses | Scoop.it
Marketers and advertisers the world over are constantly trying to find the (Content marketing tips from a Slideshare pro http://t.co/bNhyOJGSac)
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When did Content Curation Begin? Earliest Thoughts about Curation

When did Content Curation Begin? Earliest Thoughts about Curation | Content Marketing for Small & Medium sized businesses | Scoop.it
We're still seeing writers referring to Content Curation as something new. But when did Content Curation begin? A brief sketch to help you.
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Social Business Design and Shepherd’s Syndrome … What if?

Social Business Design and Shepherd’s Syndrome … What if? | Content Marketing for Small & Medium sized businesses | Scoop.it
For the majority of businesses, social media is nothing more than a handy bolt-on to their marketing and PR. Others, however, use social media as an opportunity to learn first-hand about the benefits of social business design.
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The secret of Marketing 2.0: there’s no substitute for caring

The secret of Marketing 2.0: there’s no substitute for caring | Content Marketing for Small & Medium sized businesses | Scoop.it
One of my favourite marketing 2.0 quotes of all time comes from Gary Vaynerchuk, the video blogger, who so successfully built his wine business through social marketing.
Michiel Gaasterland's insight:

Check this video out from Gary Vaynerchuck

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So, what exactly is Great Content?

So, what exactly is Great Content? | Content Marketing for Small & Medium sized businesses | Scoop.it
Great content is the secret to marketing success on the social web. That’s what all the gurus and expert blogs tell you. And it’s true; great content is what drives people to click, share, follow, subscribe, donate and buy.
Michiel Gaasterland's insight:

Content marketing model for B2B marketers & strategic communicators....

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On Creating and Curating an Experience | Danny Brown | Social Media Content Curation | Scoop.it

On Creating and Curating an Experience | Danny Brown | Social Media Content Curation | Scoop.it | Content Marketing for Small & Medium sized businesses | Scoop.it
How do you create an experience that people will remember and take action from? You create and curate - thus post shows you how.You need to be the storyteller. The touchpoint. The connection between what is and what can be.
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The Inbound Marketing Agency at High Noon

The Inbound Marketing Agency at High Noon | Content Marketing for Small & Medium sized businesses | Scoop.it
How has the inbound marketing landscape changed in the past 3 years since the dawn of the inbound marketing agency?
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Humans, Robots and Circles -- On Google + plus 1 | Nate Riggs is Social Business Strategies | Content Marketing and Social Media Consulting

Humans, Robots and Circles -- On Google + plus 1 | Nate Riggs is Social Business Strategies | Content Marketing and Social Media Consulting | Content Marketing for Small & Medium sized businesses | Scoop.it
Nate Riggs: Google + is the newest social network developed by search engine giant, Google in an effort to compete with Facebook for time on site market share.
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Rescooped by Michiel Gaasterland from Content Curation World
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Curate Your Own (e)Book with Bindworx

Curate Your Own (e)Book with Bindworx | Content Marketing for Small & Medium sized businesses | Scoop.it

Via Robin Good
Michiel Gaasterland's insight:

Kewl. Just requested a beta invite. Looking forward.

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Michiel Gaasterland's comment, April 13, 2013 10:29 AM
Yes - especially curious if it allows you to easily top and tail the content so you can frame it better towards your target audiences and objectives.
Joakim Baage's curator insight, April 16, 2013 12:26 AM

I really like the idea, the publishing business needs more of this!

AnnC's curator insight, April 30, 2013 8:52 PM

Edit your own book?

Rescooped by Michiel Gaasterland from Digital Delights - Digital Tribes
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A Little List of Algorithm-based Content Aggregator Websites

A Little List of Algorithm-based Content Aggregator Websites | Content Marketing for Small & Medium sized businesses | Scoop.it
A list of algorithm-based content aggregators, including hybrids with voting or editorial components. These are the best of the best.

Via Ana Cristina Pratas
Michiel Gaasterland's insight:

Some good suggestions here of algorithm based content aggregation tools that help you source relevant content for research or content curation.

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How To Do Content Curation for Non-Profits - A Video Presentation

Jump straight to the demos: http://www.youtube.com/watch?v=QGe8RKJw-Ec#t=30m20s When it comes to managing content for your organization's blog, Twitter strea...

Via Beth Kanter, Robin Good
Michiel Gaasterland's insight:

Content curation is not King. Still a useful little vid

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Brad Tollefson's curator insight, March 28, 2013 3:56 AM

Nice!

Charity WIlls's curator insight, May 12, 2013 5:58 AM

How To Do Content Curation for Non-Profits

Rachelle Howard's curator insight, June 12, 2013 11:28 PM

Good to see a video on this topic

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Infographic: The anatomy of content marketing

Infographic: The anatomy of content marketing | Content Marketing for Small & Medium sized businesses | Scoop.it
A new infographic outlines the importance of having quality content at the heart of an integrated, targeted approach to marketing.
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Curation is necessary for thought leadership, though not sufficient by itself | Jay Palter

Curation is necessary for thought leadership, though not sufficient by itself | Jay Palter | Content Marketing for Small & Medium sized businesses | Scoop.it
Jay Palter (@jaypalter) on his blog has a very thought category on content curation. I highly recommend reading it if you are interested in content curation as part of your content strategy.
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Inside Seth’s second circle of marketing: Tribe, Community and Story

Inside Seth’s second circle of marketing: Tribe, Community and Story | Content Marketing for Small & Medium sized businesses | Scoop.it
Even the good guys are guilty of blinding us with marketing 2.0 buzzwords. It’s enough to make a grown strategic communicator cry. ‘Tribes’ just sounds way more hip than ‘influencers’. ‘Worldview’ is much more groovy (man) than ‘issues or needs’.
Michiel Gaasterland's insight:

Great post. Demistyfing

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Leverage

Leverage | Content Marketing for Small & Medium sized businesses | Scoop.it
It’s a word I hear a lot. I even use it myself sometimes:
Leverage.
I like the word.
“Leverage”
Sounds and smells fluid & rubbery. But it actually means to do the opposite. It takes power and muscle to leverage one thing towards the other.
Michiel Gaasterland's insight:

Social media: so what can you actually leverage? And what does it take?

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Marketing 2.0 in plain language: are you being served?

Marketing 2.0 in plain language: are you being served? | Content Marketing for Small & Medium sized businesses | Scoop.it
Hi there & welcome. I thought it was time to freshen things up – and reorganise my content a bit. Hope you like it!
Michiel Gaasterland's insight:

Marketing blog for SME business leaders, marketing directors, managers & communicators who like to hear it in plain language.

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What is Inbound Marketing and How It Can Help in Economic Recession? | jvmining.com

Many are intrigued on what is inbound marketing and how it can help in the problem caused by economic recession?
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StoryCrawler - A real-time social intelligence content curation platform | Social Media Monitoring Tools And Solutions | Scoop.it

StoryCrawler -  A real-time social intelligence content curation platform | Social Media Monitoring Tools And Solutions | Scoop.it | Content Marketing for Small & Medium sized businesses | Scoop.it
StoryCrawler is a real-time social intelligence content curation platform. It is designed to search and gather user-relevant news and information across social media, news articles, blogs, RSS feeds and search engines.
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Content - B2B Brands Tap (Social) Content Marketing for Lead Generation : MarketingProfs Article

Content - B2B Brands Tap (Social) Content Marketing for Lead Generation : MarketingProfs Article | Content Marketing for Small & Medium sized businesses | Scoop.it
Content - With lead acquisition the top goal of today’s B2B companies, marketers are prioritizing investments in social media and digital content marketing in 2011, according to a survey from Focus. Meanwhile, ...
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Infographic: The Value of Content Marketing

Infographic: The Value of Content Marketing | Content Marketing for Small & Medium sized businesses | Scoop.it
This is a unique look at content marketing.
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