Consumption Junction
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Consumption Junction
Consumerism meets marketing; who & what manipulates the free market of goods & services. See also:
Curated by Deanna Dahlsad
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Rescooped by Deanna Dahlsad from You Call It Obsession & Obscure; I Call It Research & Important!

The Stall & Craft Collective (Exclusive Interview!)

The Stall & Craft Collective (Exclusive Interview!) | Consumption Junction |
The Stall & Craft Collective is an online craft & gift marketplace, and events directory, which launched in June of this year. This October, they've reached over 30,000 unique visitors and ...
Deanna Dahlsad's curator insight, January 13, 2015 4:12 PM

Some vintage is allowed; currently UK only.

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Online Selling Trends 2014: Challenges and Opportunities

Online Selling Trends 2014: Challenges and Opportunities | Consumption Junction |
Once a year we consult with leaders in ecommerce to learn about the latest trends and the issues on the minds of merchants.
Deanna Dahlsad's insight:

GoDaddy (ick( SVP of Productivity Apps Steven Aldrich says, "Continued consolidation of buyers to the biggest marketplaces Amazon and eBay - they were the top two ecommerce destinations during the holiday shopping period. To grow, it will be necessary to have a presence on one of those sites or put significant effort to create sustainable traffic to your own online presence."

I think this needs some clarification; including a link to such a fact. Even if the statement is true, there are other issues.

Both marketplaces carry just about everything, yet are these sites the most important places to be if you have a niche product?

For example, sellers of art, antiques, vintage items, custom pieces, etc. have already found sites like Etsy -- which does not cater to the big brands & box stores -- to bring more sales via more targeted shoppers.

Boutique brands and indie shops shoot themselves in the foot by being at such mainstream marketplaces as Amazon & Ebay.

Bigger isn't always what it seems.

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The Online Sellers Guide to Key Holiday Shopping Dates

Reviewing holiday online-shopping traffic trends can provide insight into what to expect this year - in today's guest column, Akamai Technologies' Margaret Kuchler discusses key holiday dates to help online sellers prepare for the days and weeks...
Deanna Dahlsad's insight:

Expectations are high for holiday shopping -- including online -- during this more condensed holiday season.

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Curated by Deanna Dahlsad
An opinionated woman obsessed with objects, entertained by ephemera, intrigued by researching, fascinated by culture & addicted to writing. The wind says my name; doesn't put an @ in front of it, so maybe you don't notice.
Other Topics
A Marketing Mix
Adventures in advertising and marketing - the contemporary, the historical, and the hysterical.
Antiques & Vintage Collectibles
Collecting old things; heirlooms and new to you things! Companion to
Colorful Prism Of Racism
Racism past and present. Companion to
Consumption Junction
Consumerism meets marketing; who & what manipulates the free market of goods & services. See also:
Crimes Against Humanity
From lone gunmen on hills to mass movements. Depressing as hell, really.
Cultural History
The roots of culture; history and pre-history.
Dare To Be A Feminist
I do.
For Art's Sake-1
Art, crafts, and the people who make them. To inspire and purchase. Companion to
History as this woman sees it. The serious, the kitsch, the opinionated. Companion to
In The Name Of God
Mainly acts done in the name of religion, but also discussions of atheism, faith, & spirituality.
Let's just say I have reasons to learn more about mental health, special needs children, psychology, and the like.
Mostly vintage and retro "badness" but you can decide how delicious it is.
Nerdy Needs
The stuff of nerdy, geeky, dreams.
Readin', 'Ritin', and (Publishing) 'Rithmetic
The meaning behind the math of the bottom line in publishing and the media. For writers, publishers, and bloggers (which are a combination of the two).
Sex Positive
Sexuality as a human right.
Vintage Living Today For A Future Tomorrow
It's as easy to romanticize the past as it is to demonize it; instead, let's learn from it. More than living simply, more than living 'green', thrifty grandmas knew the importance of the 'economics' in Home Economics. The history of home ec, lessons in thrift, practical tips and ideas from the past focused on sustainability for families and out planet. Companion to
Visiting The Past
Travel based on grande ideas, locations, and persons of the past.
Walking On Sunshine
Stuff that makes me smile.
You Call It Obsession & Obscure; I Call It Research & Important
Links to (many of) my columns and articles.