"Starbucks, Wal-Mart and PetSmart ask themselves whether letting workers dress more casual will help with retention - or scare off customers ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Psychologists have studied this process in detail. For example, they've shown that we form a sense of whether a stranger is trustworthy in less than one tenth of a second. With some accuracy, we can also deduce rapidly more ..." 
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