consumer psychology
31.7K views | +1 today
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

Lionel Messi and Adidas are flying high! Inter Miami star and iconic brand collaborating for 'Cloud White' Samba sneakers - celebrating Argentina's triumphant 2022 World Cup win | Goal.com

Lionel Messi and Adidas are flying high! Inter Miami star and iconic brand collaborating for 'Cloud White' Samba sneakers - celebrating Argentina's triumphant 2022 World Cup win | Goal.com | consumer psychology | Scoop.it

"Sporting brand Adidas and Lionel Messi have partnered to produce a 'Cloud White' Samba sneaker, representing his iconic 2022 World Cup title ..."

Tim Franco's curator insight, January 14, 5:15 PM
https://marijuanaleafexotics.com/product/apple-fritters-strain/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-live-resin/ https://marijuanaleafexotics.com/product/jeeter-juice-europe/ https://marijuanaleafexotics.com/product/buy-jeeter-juice-in-europe/ https://marijuanaleafexotics.com/product/baby-jeeters-infused-in-europe/ https://marijuanaleafexotics.com/product/the-1010-boys/ https://marijuanaleafexotics.com/product/alien-labs/ https://marijuanaleafexotics.com/product/friendly-farms-carts/ https://marijuanaleafexotics.com/product/push-vape/ https://marijuanaleafexotics.com/product/choice-labs/ https://marijuanaleafexotics.com/product/litto-disposable/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-2/ https://marijuanaleafexotics.com/product/buy-vapes-online-in-germany/ https://marijuanaleafexotics.com/product/buy-cartridges-online-in-germany/ https://marijuanaleafexotics.com/product/buy-big-chief-carts-in-germany/ https://marijuanaleafexotics.com/product/online-vapes-shop-in-germany https://marijuanaleafexotics.com/product/buy-cookies-vapes-in-france/ https://marijuanaleafexotics.com/product/buy-cbd-oil-in-europe/ https://marijuanaleafexotics.com/product/blackberry-kush-cbd-oil/ https://marijuanaleafexotics.com/product/space-monkey-meds-europe/ https://marijuanaleafexotics.com/product/buy-gelato-in-europe/ https://marijuanaleafexotics.com/product/buy-zombie-kush-online/ https://marijuanaleafexotics.com/product/buy-honey-pie-in-europe/ https://marijuanaleafexotics.com/product/buy-lemonade-marijuana-strain/ https://marijuanaleafexotics.com/product/dmt-vape-cartridges/ https://inlineafarmacia.com/product/comprare-pillole-di-xanax-0-25mg-0-5mg-1mg-2mg/ https://inlineafarmacia.com/product/mounjaro-10mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-12-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-15mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-2-5-mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-5mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-7-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/ozempic-3ml-pen-2mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen-8mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen0-25-mg-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen1mg-pen-injector/ https://inlineafarmacia.com/product/ruxolitinib-crema-15/
Tim Franco's curator insight, January 14, 5:39 PM
https://marijuanaleafexotics.com/product/apple-fritters-strain/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-live-resin/ https://marijuanaleafexotics.com/product/jeeter-juice-europe/ https://marijuanaleafexotics.com/product/buy-jeeter-juice-in-europe/ https://marijuanaleafexotics.com/product/baby-jeeters-infused-in-europe/ https://marijuanaleafexotics.com/product/the-1010-boys/ https://marijuanaleafexotics.com/product/alien-labs/ https://marijuanaleafexotics.com/product/friendly-farms-carts/ https://marijuanaleafexotics.com/product/push-vape/ https://marijuanaleafexotics.com/product/choice-labs/ https://marijuanaleafexotics.com/product/litto-disposable/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-2/ https://marijuanaleafexotics.com/product/buy-vapes-online-in-germany/ https://marijuanaleafexotics.com/product/buy-cartridges-online-in-germany/ https://marijuanaleafexotics.com/product/buy-big-chief-carts-in-germany/ https://marijuanaleafexotics.com/product/online-vapes-shop-in-germany https://marijuanaleafexotics.com/product/buy-cookies-vapes-in-france/ https://marijuanaleafexotics.com/product/buy-cbd-oil-in-europe/ https://marijuanaleafexotics.com/product/blackberry-kush-cbd-oil/ https://marijuanaleafexotics.com/product/space-monkey-meds-europe/ https://marijuanaleafexotics.com/product/buy-gelato-in-europe/ https://marijuanaleafexotics.com/product/buy-zombie-kush-online/ https://marijuanaleafexotics.com/product/buy-honey-pie-in-europe/ https://marijuanaleafexotics.com/product/buy-lemonade-marijuana-strain/ https://marijuanaleafexotics.com/product/dmt-vape-cartridges/ https://inlineafarmacia.com/product/comprare-pillole-di-xanax-0-25mg-0-5mg-1mg-2mg/ https://inlineafarmacia.com/product/mounjaro-10mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-12-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-15mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-2-5-mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-5mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-7-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/ozempic-3ml-pen-2mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen-8mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen0-25-mg-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen1mg-pen-injector/ https://inlineafarmacia.com/product/ruxolitinib-crema-15/
Tim Franco's curator insight, January 15, 9:49 PM
https://marijuanaleafexotics.com/product/apple-fritters-strain/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-live-resin/ https://marijuanaleafexotics.com/product/jeeter-juice-europe/ https://marijuanaleafexotics.com/product/buy-jeeter-juice-in-europe/ https://marijuanaleafexotics.com/product/baby-jeeters-infused-in-europe/ https://marijuanaleafexotics.com/product/the-1010-boys/ https://marijuanaleafexotics.com/product/alien-labs/ https://marijuanaleafexotics.com/product/friendly-farms-carts/ https://marijuanaleafexotics.com/product/push-vape/ https://marijuanaleafexotics.com/product/choice-labs/ https://marijuanaleafexotics.com/product/litto-disposable/ https://marijuanaleafexotics.com/product/jeeter-juice/ https://marijuanaleafexotics.com/product/jeeter-juice-2/ https://marijuanaleafexotics.com/product/buy-vapes-online-in-germany/ https://marijuanaleafexotics.com/product/buy-cartridges-online-in-germany/ https://marijuanaleafexotics.com/product/buy-big-chief-carts-in-germany/ https://marijuanaleafexotics.com/product/online-vapes-shop-in-germany https://marijuanaleafexotics.com/product/buy-cookies-vapes-in-france/ https://marijuanaleafexotics.com/product/buy-cbd-oil-in-europe/ https://marijuanaleafexotics.com/product/blackberry-kush-cbd-oil/ https://marijuanaleafexotics.com/product/space-monkey-meds-europe/ https://marijuanaleafexotics.com/product/buy-gelato-in-europe/ https://marijuanaleafexotics.com/product/buy-zombie-kush-online/ https://marijuanaleafexotics.com/product/buy-honey-pie-in-europe/ https://marijuanaleafexotics.com/product/buy-lemonade-marijuana-strain/ https://marijuanaleafexotics.com/product/dmt-vape-cartridges/ https://inlineafarmacia.com/product/comprare-pillole-di-xanax-0-25mg-0-5mg-1mg-2mg/ https://inlineafarmacia.com/product/mounjaro-10mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-12-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-15mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-2-5-mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-5mg-0-5-ml-single-dose-pen/ https://inlineafarmacia.com/product/mounjaro-7-5mg-0-5ml-single-dose-pen/ https://inlineafarmacia.com/product/ozempic-3ml-pen-2mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen-8mg-dose-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen0-25-mg-pen-injector/ https://inlineafarmacia.com/product/ozempic-3ml-pen1mg-pen-injector/ https://inlineafarmacia.com/product/ruxolitinib-crema-15/
Scooped by Leona Ungerer
Scoop.it!

Chinese brands pile in to sponsor World Cup | WARC

Chinese brands pile in to sponsor World Cup | WARC | consumer psychology | Scoop.it

"China’s national football team won’t be taking part in the FIFA World Cup in Russia next year, but that hasn’t deterred a series of leading Chinese brands from signing up as sponsors ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The floor tiles that use foot power to light up cities

The floor tiles that use foot power to light up cities | consumer psychology | Scoop.it

"Never mind solar energy. This clever startup product converts the kinetic force from a footstep into electricity ..."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

The impact of the world cup on online shopping and consumer spending - Forbes

The impact of the world cup on online shopping and consumer spending - Forbes | consumer psychology | Scoop.it

"Using data collected from June 15th to July 14th, myThings, a leader in programmatic ad solutions tailored for the largest eCommerce brands, releases findings that ..."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Selective perception and attention at the World Cup

Selective perception and attention at the World Cup | consumer psychology | Scoop.it

"Why we saw the same game but may see and remember it differently ..."

No comment yet.
Suggested by Celeble
Scoop.it!

Which team is getting more of the world’s attention in 2014 World Cup? | Celeble.net

Which team is getting more of the world’s attention in 2014 World Cup? | Celeble.net | consumer psychology | Scoop.it

"It is always interesting to know which team is getting more of theworld’s attention in every World Cup, including in this awaited 2014 World Cupin Brazil ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

World Cup or World's Fair? Technology takes center field at the games in Brazil - IEEE Spectrum

World Cup or World's Fair? Technology takes center field at the games in Brazil - IEEE Spectrum | consumer psychology | Scoop.it

"World Cup or World's Fair? ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

What consumers are planning for the World Cup and how brands can reach them | Trends | Marketing Week

What consumers are planning for the World Cup and how brands can reach them | Trends | Marketing Week | consumer psychology | Scoop.it

"With the World Cup kicking off in less than two weeks, is your brand ready for the world’s biggest sporting event since the 2012 Olympic Games? ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

A look into: The World Cup logo designs from 1930 – 2014

A look into: The World Cup logo designs from 1930 – 2014 | consumer psychology | Scoop.it

"The FIFA World Cup has been and will always be the most celebrated football tournament throughout the years. Various aspects of the game has generated much hype. This includes the official logo design and this year is no different ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Ad of the Day: Nike launches 'Risk Everything' campaign ahead of the 2014 World Cup

Ad of the Day: Nike launches 'Risk Everything' campaign ahead of the 2014 World Cup | consumer psychology | Scoop.it

"It's a World Cup year, which means only one thing for soccer's major international stars. They're about to feel an almost unbearable amount of hellish pressure ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

How digital is transforming sports sponsorship | WARC

How digital is transforming sports sponsorship | WARC | consumer psychology | Scoop.it

"Some of the biggest sporting events in the world are losing traditional TV viewers. Ahead of this summer’s World Cup, brands are having to think differently when it comes to sports marketing, says Joe Weston, Director of We Are Social Sport ..."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

A two-person agency you've never heard of made Nike's stirring women's World Cup ad

A two-person agency you've never heard of made Nike's stirring women's World Cup ad | consumer psychology | Scoop.it

"The U.S. women's soccer team has a roster of stand-out stars, but their individual strengths work best when they play as a team ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

L'Oreal's viral model experiment - A sign of the future of digital marketing or a warning sign?

L'Oreal's viral model experiment - A sign of the future of digital marketing or a warning sign? | consumer psychology | Scoop.it

"When L'Oreal discovered and hired a beautiful unknown teenager whose photo went viral during the World Cup, they may have gotten more than they bargained for. Is this grassroots way of casting unknowns in campaigns the future of digital marketing? ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Nike's World Cup triumphs summed up in one infographic

Nike's World Cup triumphs summed up in one infographic | consumer psychology | Scoop.it

"While competitor Adidas has had its hands full with Luis Suarez's biting incident in the World Cup, Nike seems be enjoying a clean run of global marketing success during the soccer extravaganza ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Luis Suarez World Cup 'biting' mocked in memes

Luis Suarez World Cup 'biting' mocked in memes | consumer psychology | Scoop.it

"Memes have appeared on social media mocking Luis Suarez's 'biting' of Giorgio Chiellini in Uruguay's World Cup group match against Italy ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

What the social evolution of World Cup marketing means for brands

What the social evolution of World Cup marketing means for brands | consumer psychology | Scoop.it

"The prevalence of social media means companies of any size can take advantage of the fever surrounding the tournament ..."

©

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Coca-Cola's World Cup Ad: How sonic branding can fuse utility and emotion - brandchannel.com

Coca-Cola's World Cup Ad: How sonic branding can fuse utility and emotion - brandchannel.com | consumer psychology | Scoop.it

"No one argues with music's power to elicit an emotional response. Yet brands so often fail to use audio to emotionally connect with customers ..."

© 

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

McDonald's overhauls packaging for World Cup digital push

McDonald's overhauls packaging for World Cup digital push | consumer psychology | Scoop.it

"McDonald's is revamping its fry packaging on a global scale for the first time as part of a large-scale marketing push for the upcoming 2014 FIFA World Cup ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Ad of the Day: Powerade tells Nico Calabria's amazing story in best World Cup spot so far

Ad of the Day: Powerade tells Nico Calabria's amazing story in best World Cup spot so far | consumer psychology | Scoop.it

"For decades, athletes saw emotional vulnerability as something to be shunned, a personal shortcoming that must be internalized and kept out of the limelight at all costs ..."

Leona Ungerer's insight:

A celebrity (and emotional) appeal.


No comment yet.